Michael Volgger - Böcker
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7 produkter
7 produkter
Del 16 - Advances in Culture, Tourism and Hospitality Research
Atmospheric Turn in Culture and Tourism
Place, Design and Process Impacts on Customer Behaviour, Marketing and Branding
Inbunden, Engelska, 2019
1 356 kr
Skickas inom 7-10 vardagar
Combining ideas of sustainable development, product development and branding with notions from the fields of design, space shaping and architecture, this volume of Advances in Culture, Tourism and Hospitality Research offers contemporary perspectives on the strategic development, evaluation and impact of 'atmospheric quality' in tourism and hospitality service situations. Contributors explore the way atmospheric qualities in tourism and hospitality strongly influence customer behaviour and how their emotional responses to sensory pleasures translate into authentic experiences, excitement, happiness or enjoyment. Examples discussed include: participatory shaping of destination atmospheres urban atmospheres 'silent' airports atmosphere of religious buildingsresidents as elements of atmosphereemotional contagionbuilding culture and architecture eAtmospherics light and colour effects in hospitality encounters the co-created atmosphere of concerts and events. Incorporating theoretical perspectives on atmosphere in culture, inter-cultural communication and marketing and numerous practical examples to promote a deeper understanding of atmospheric qualities in sustainable tourism and hospitality, this book furthers academic knowledge and gives guidance to tourism and hospitality practitioners interested in improving the atmospheric quality of their offers for the benefit of their guests.
549 kr
Skickas inom 10-15 vardagar
Das Buch geht aus verschiedenen Blickwinkeln der These nach, dass das (touristische) Reisen ein spezielles Fenster in eine Gesellschaft darstellt und damit eine Möglichkeit bietet, um über gewisse gesellschaftliche Mechanismen und Antriebskräfte Näheres zu erfahren.
616 kr
Skickas inom 10-15 vardagar
Michael Volgger geht auf der Grundlage innovativer Produktentwicklungen in europäischen Tourismusdestinationen der Frage nach, wie die Umsetzung von neuen Ideen auf der Netzwerkebene gelingen kann.
Consumer Tribes in Tourism
Contemporary Perspectives on Special-Interest Tourism
Inbunden, Engelska, 2020
1 543 kr
Skickas inom 10-15 vardagar
This book adopts a collectivist perspective on special interest tourism consumption, bringing together research on ‘special interest tourism’ and ‘niche tourism’ as well as more recent research into the interdisciplinary applications of the sociological concept of neo-tribes.
Consumer Tribes in Tourism
Contemporary Perspectives on Special-Interest Tourism
Häftad, Engelska, 2021
1 543 kr
Skickas inom 10-15 vardagar
This book adopts a collectivist perspective on special interest tourism consumption, bringing together research on ‘special interest tourism’ and ‘niche tourism’ as well as more recent research into the interdisciplinary applications of the sociological concept of neo-tribes.
Understanding and Managing the Impact of Airbnb
The Case of Western Australia from 2015 to the COVID-19 Pandemic in 2020
Inbunden, Engelska, 2021
1 418 kr
Skickas inom 10-15 vardagar
This book explores the rapid growth of the sharing economy, specifically of Airbnb, in recent years and how it has challenged traditional economies in many countries around the globe. With almost 5 million listings in more than 190 countries, many consider Airbnb as one of the most disruptive developments in tourism over the past decade.While this is a book about Western Australia as a case in point, the issues addressed in this book speak to the broader development of the sharing economy and its effects experienced nationally and indeed internationally. Thus, through the adoption of a case-specific analysis of the growth and impact of Airbnb, the book significantly contributes to closing existing knowledge gaps on the Airbnb phenomenon by exploring not only stakeholder perceptions of the sharing economy and Airbnb, the extent of Airbnb supply and demand, and how this differs from conventional accommodation demand, but also what policy responses have been employed in other tourism destinations worldwide. Western Australia in this regard serves as an exemplar case to shed light on the Airbnb phenomenon.This book presents a comprehensive global study that has investigated the Airbnb phenomenon from a supply, demand, stakeholder, and government response perspective and thus offers new empirical insights, which are of interest to government agencies and the tourism sector and are a valuable source of data to inform current policy debate.
Understanding and Managing the Impact of Airbnb
The Case of Western Australia from 2015 to the COVID-19 Pandemic in 2020
Häftad, Engelska, 2022
1 092 kr
Skickas inom 10-15 vardagar
This book explores the rapid growth of the sharing economy, specifically of Airbnb, in recent years and how it has challenged traditional economies in many countries around the globe. With almost 5 million listings in more than 190 countries, many consider Airbnb as one of the most disruptive developments in tourism over the past decade.While this is a book about Western Australia as a case in point, the issues addressed in this book speak to the broader development of the sharing economy and its effects experienced nationally and indeed internationally. Thus, through the adoption of a case-specific analysis of the growth and impact of Airbnb, the book significantly contributes to closing existing knowledge gaps on the Airbnb phenomenon by exploring not only stakeholder perceptions of the sharing economy and Airbnb, the extent of Airbnb supply and demand, and how this differs from conventional accommodation demand, but also what policy responses have been employed in other tourism destinations worldwide. Western Australia in this regard serves as an exemplar case to shed light on the Airbnb phenomenon.This book presents a comprehensive global study that has investigated the Airbnb phenomenon from a supply, demand, stakeholder, and government response perspective and thus offers new empirical insights, which are of interest to government agencies and the tourism sector and are a valuable source of data to inform current policy debate.