Michelle Brunette – författare
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3 produkter
Global Sport Marketing
Sponsorship, Ambush Marketing & the Olympic Games
Av Norm OReilly, Richard Pound m. fl.
Häftad, 2015
1016 kr
Tillfälligt slut
As sport marketing matures, as social technologies advance, and as the Olympic Games cement their position as the largest and most important mega-event in the world, marketers everywhere are increasing their sophistication in using the Olympic platform to achieve their objectives. Indeed, whether …
