N. Broweus – författare
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3 produkter
Sensory Marketing
Av M. van Dijk, N. Broweus m. fl.
E-bok, 2009
714 kr
Lägg i varukorg
The book covers the ongoing shift from mass-marketing and micro-marketing to sensory marketing in terms of the increased individualization in the contemporary society. It shows the importance in reaching the individuals'' five senses at a deeper level than traditional marketing theories do.
Sensory Marketing
Av B. Hultén, N. Broweus m. fl.
Inbunden, 2009
733 kr
Lägg i varukorg
The book covers the ongoing shift from mass-marketing and micro-marketing to sensory marketing in terms of the increased individualization in the contemporary society. It shows the importance in reaching the individuals' five senses at a deeper level than traditional marketing theories do.
Sensory Marketing
Av B. Hultén, N. Broweus m. fl.
Häftad, 2009
535 kr
Lägg i varukorg
The book covers the ongoing shift from mass-marketing and micro-marketing to sensory marketing in terms of the increased individualization in the contemporary society. It shows the importance in reaching the individuals' five senses at a deeper level than traditional marketing theories do.