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4 produkter
Business to Business Marketing Management
A Global Perspective
Av Alan Zimmerman, Jim Blythe m. fl.
Häftad, 2026
1000 kr
Lägg i varukorg
Leveraging its distinctive global perspective on the business-to-business (B2B) marketing environment, the fifth edition of this well-regarded textbook provides readers with essential strategies for navigating the increasingly borderless world of B2B marketing today.All chapters have been updated …
Business to Business Marketing Management
A Global Perspective
Av Alan Zimmerman, Jim Blythe m. fl.
Inbunden, 2026
2594 kr
Lägg i varukorg
Leveraging its distinctive global perspective on the business-to-business (B2B) marketing environment, the fifth edition of this well-regarded textbook provides readers with essential strategies for navigating the increasingly borderless world of B2B marketing today.All chapters have been updated …
Business to Business Marketing Management
A Global Perspective
Av Nektarios Tzempelikos, Jim Blythe m. fl.
E-bok, 2026
1177 kr
Lägg i varukorg
Leveraging its distinctive global perspective on the business-to-business (B2B) marketing environment, the fifth edition of this well-regarded textbook provides readers with essential strategies for navigating the increasingly borderless world of B2B marketing today.All chapters have been updated …
Business to Business Marketing Management
A Global Perspective
Av Nektarios Tzempelikos, Jim Blythe m. fl.
E-bok, 2026
1177 kr
Lägg i varukorg
Leveraging its distinctive global perspective on the business-to-business (B2B) marketing environment, the fifth edition of this well-regarded textbook provides readers with essential strategies for navigating the increasingly borderless world of B2B marketing today.All chapters have been updated …