Oswald Jones – författare

Competitive Advantage in SMEs draws on up-to-date empirical evidence to illustrate how SMEs can become more innovative through the introduction of new products and services.  Discusses the effective and efficient use of information technology by broadening management skills and knowledge.

Drawing on the most up-to-date and relevant research, this concise textbook is an accessible guide to harnessing the appropriate resources when launching a new start-up business. The focus is on the wide range of tangible and intangible resources available to entrepreneurs in the early stages of a new venture. This second edition brings in material on crowdfunding, digitalization and Covid-19, and dedicates new chapters to: lean start-ups and business models idea generation and opportunity development and business incubators and accelerators. The book supports students with learning objectives, a summary, discussion questions and a practical call to action in each chapter. A teaching guide and slides are also available for instructors. Resourcing the Start-up Business will be a valuable textbook for students of entrepreneurship and new venture creation globally.

Drawing on the most up-to-date and relevant research, this concise textbook is an accessible guide to harnessing the appropriate resources when launching a new start-up business. The focus is on the wide range of tangible and intangible resources available to entrepreneurs in the early stages of a new venture. This second edition brings in material on crowdfunding, digitalization and Covid-19, and dedicates new chapters to: lean start-ups and business models idea generation and opportunity development and business incubators and accelerators. The book supports students with learning objectives, a summary, discussion questions and a practical call to action in each chapter. A teaching guide and slides are also available for instructors. Resourcing the Start-up Business will be a valuable textbook for students of entrepreneurship and new venture creation globally.

This book provides a detailed, multi-disciplinary analysis of innovation networks in a variety of organisational settings. All the contributors are employed at Aston Business School, which is one of the UK's foremost institutions in terms of both teaching and research. The book illustrates the way in which innovation networks are formed and sustained in a variety of organisational settings: the public sector, public-private collaboration, national policy level, inter-organisational credit links, as well as the more traditional focus on manufacturing firms. The strength of the network approach is that it encourages detailed analyses of the dyadic links which must be mobilised in the innovation process. At the same time, networks provide a framework for exploring the multiple sources and pluralistic patterns of communication typical of innovatory activity. Therefore, in contrast to much of the innovation network research undertaken in recent years, the focus of this book is as much on notions of “network as method” as on “network as phenomenon”.

This book introduces concepts of business incubation and suggests a learning process. Recruitment practices should be revised to include a more holistic appreciation of potential incubatees contribution to the Business Incubation learning community as well as an assessment of their business plans.