Robert S. Littlefield – författare & böcker

Stories from the Heart: Lions Serving the World One Person at a Time

E-bok

Engelska, 2017

52 kr

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This is a book about why people volunteer and what motivates them to continue their commitment to serve the needs of others. The designation in the title—from the heart—was chosen purposely because it identifies a place of origin. Using stories from the heart creates understanding about how service transforms lives. These stories create a greater appreciation for the role that service can have on an individual’s sense of purpose. Focusing on stories from the heart was the right choice for a book about Lions International because of the association’s impact on the world for more than 100 years of humanitarian service. Through the stories and comments included in this book comes a clearer understanding of what service to others has meant for those who have chosen to give of themselves to make life better for those in need.

Stories from the Heart

Lions Serving the World One Person at a Time

AvRobert S Littlefield

Häftad, Engelska, 2017

203 kr

Skickas inom 5-8 vardagar

Stories from the Heart

Lions Serving the World One Person at a Time

AvRobert S Littlefield

Inbunden, Engelska, 2017

330 kr

Skickas inom 5-8 vardagar

Integrated Marketing Communications in Risk and Crisis Contexts

A Culture-Centered Approach

AvRobert S. Littlefield,Deanna D. Sellnowm. fl.

Inbunden, Engelska, 2021

1 170 kr

Skickas inom 10-15 vardagar

Integrated Marketing Communications in Risk and Crisis Contexts is part of the Lexington Books Integrated Marketing Communication (IMC) series. The authors present a culture centered model for examining risk and crisis communication within the context of IMC to provide a more robust understanding of myriad cultural variables affecting the perception of risk and crisis messages and the means by which these messages are processed by different publics, particularly multicultural and international groups. While the conceptualization of what constitutes IMC has been broad, from the perspective of risk and crisis communication, the focus is quite specific: All communication and messages created and disseminated in a risk or crisis situation must be carefully created and strategically presented if the intended outcomes associated with the publics' responses are to be realized by the sender of the messages.

Integrated Marketing Communications in Risk and Crisis Contexts

A Culture-Centered Approach

AvRobert S. Littlefield,Deanna D. Sellnowm. fl.

Häftad, Engelska, 2022

499 kr

Skickas inom 10-15 vardagar

Integrated Marketing Communications in Risk and Crisis Contexts is part of the Lexington Books Integrated Marketing Communication (IMC) series. The authors present a culture centered model for examining risk and crisis communication within the context of IMC to provide a more robust understanding of myriad cultural variables affecting the perception of risk and crisis messages and the means by which these messages are processed by different publics, particularly multicultural and international groups. While the conceptualization of what constitutes IMC has been broad, from the perspective of risk and crisis communication, the focus is quite specific: All communication and messages created and disseminated in a risk or crisis situation must be carefully created and strategically presented if the intended outcomes associated with the publics' responses are to be realized by the sender of the messages.