Roman Egger - Böcker

eTourism Case Studies bridges the gap in contemporary literature by carefully examining marketing and management issues of many international companies that have successfully implemented eTourism solutions.Divided into six sections this book explores the newest developments in this field, introducing and discussing emerging trends, approaches, models and paradigms, providing visions for the future of eTourism and supporting discussion and elaboration with the help of thorough pedagogic aids.With contributions from leading global experts both from the industry and academia, each case follows a rigid structure, with features such as bulleted summaries and review questions, as well as each section having its own thorough introduction and conclusion written by the editors, highlighting the key issues and theories.This is the first book of its kind to bring together cases highlighting best practice and methods for exploiting ICT in the tourism industry, from international market leaders.

eTourism Case Studies bridges the gap in contemporary literature by carefully examining marketing and management issues of many international companies that have successfully implemented eTourism solutions.Divided into six sections this book explores the newest developments in this field, introducing and discussing emerging trends, approaches, models and paradigms, providing visions for the future of eTourism and supporting discussion and elaboration with the help of thorough pedagogic aids.With contributions from leading global experts both from the industry and academia, each case follows a rigid structure, with features such as bulleted summaries and review questions, as well as each section having its own thorough introduction and conclusion written by the editors, highlighting the key issues and theories.This is the first book of its kind to bring together cases highlighting best practice and methods for exploiting ICT in the tourism industry, from international market leaders.

Access to large data sets has led to a paradigm shift in the tourism research landscape. Big data is enabling a new form of knowledge gain, while at the same time shaking the epistemological foundations and requiring new methods and analysis approaches. It allows for interdisciplinary cooperation between computer sciences and social and economic sciences, and complements the traditional research approaches. This book provides a broad basis for the practical application of data science approaches such as machine learning, text mining, social network analysis, and many more, which are essential for interdisciplinary tourism research. Each method is presented in principle, viewed analytically, and its advantages and disadvantages are weighed up and typical fields of application are presented. The correct methodical application is presented with a "how-to" approach, together with code examples, allowing a wider reader base including researchers, practitioners, and students entering the field. The book is a very well-structured introduction to data science – not only in tourism – and its methodological foundations, accompanied by well-chosen practical cases. It underlines an important insight: data are only representations of reality, you need methodological skills and domain background to derive knowledge from them- Hannes Werthner, Vienna University of TechnologyRoman Egger has accomplished a difficult but necessary task: make clear how data science can practically support and foster travel and tourism research and applications. The book offers a well-taught collection of chapters giving a comprehensive and deep account of AI and data science for tourism- Francesco Ricci, Free University of Bozen-Bolzano This well-structured and easy-to-read book provides a comprehensive overview of data science in tourism. It contributes largely to the methodological repository beyond traditional methods.- Rob Law, University of Macau

Das Buch ist für Praktiker in der Tourismusbranche und Akademiker gleichermaßen geeignet und zeigt in anschaulicher Weise die Mechanismen und Prinzipien des Social Webs im Tourismus auf.

Das Buch ist für Praktiker in der Tourismusbranche und Akademiker gleichermaßen geeignet und zeigt in anschaulicher Weise die Mechanismen und Prinzipien des Social Webs im Tourismus auf.

This book examines the concepts of open innovation, crowdsourcing and co-creation from a holistic point of view and analyzes them considering their suitability to the tourism industry.

This book examines the concepts of open innovation, crowdsourcing and co-creation from a holistic point of view and analyzes them considering their suitability to the tourism industry.

Mobile Technologien revolutionieren den Tourismus, denn egal, ob während der Anreise oder vor Ort, kaum jemand will auf den Komfort verzichten, immer und überall erreichbar zu sein, um aktuelle und ortsbezogene Informationen beziehen zu können. Neben dem klassischen Mobilfunk gibt es zahlreiche Übertragungstechnologien, die den Tourismus auf Produkt- und Prozessebene unterstützen können. Die Autoren des Sammelbandes stellen die theoretischen Grundlagen und Konzepte des mTourism vor und evaluieren Applikationen und Lösungen, die für konkrete Anwendungsfälle entwickelt wurden. Zahlreiche Fallbeispiele geben analytisch aufbereitet Einblicke in Systeme, die bereits erfolgreich am Markt etabliert sind.