Wayne D. Hoyer – författare

Visar alla böcker från författaren Wayne D. Hoyer. Handla med fri frakt och snabb leverans.

7 produkter

1. 

   Consumer Behavior

   Av Rik Pieters, Deborah J. MacInnis m. fl.

   E-bok, 2023

   884 kr

   Lägg i varukorg

   Hoyer/MacInnis/Pieters' CONSUMER BEHAVIOR, 8th EDITION, draws key concepts from marketing, psychology, sociology and anthropology to present a strong foundation and highly practical focus on real-world applications to prepare students for today's global business environment. Students examine the …

2. 

   Comprehension and Miscomprehension of Print Communication

   Av Jacob Jacoby, Wayne D. Hoyer

   Häftad, 1987

   368 kr

   Lägg i varukorg

   First Published in 1987. To writers and visualizers, this study sets a range of expectations for comprehension and miscomprehension—pointing the finger of caution that even what seems the simplest of language can be misunderstood, but also calling forth their best efforts, because this benchmark …

3. 

   Comprehension and Miscomprehension of Print Communication

   Av Wayne D. Hoyer, Jacob Jacoby

   E-bok, 2013

   433 kr

   Lägg i varukorg

   First Published in 1987. To writers and visualizers, this study sets a range of expectations for comprehension and miscomprehension—pointing the finger of caution that even what seems the simplest of language can be misunderstood, but also calling forth their best efforts, because this benchmark …

4. 

   Comprehension and Miscomprehension of Print Communication

   Av Wayne D. Hoyer, Jacob Jacoby

   E-bok, 2013

   430 kr

   Lägg i varukorg

   First Published in 1987. To writers and visualizers, this study sets a range of expectations for comprehension and miscomprehension—pointing the finger of caution that even what seems the simplest of language can be misunderstood, but also calling forth their best efforts, because this benchmark …

5. 

   Consumer Behavior

   Av Rik Pieters, Deborah J. MacInnis m. fl.

   E-bok, 2017

   884 kr

   Lägg i varukorg

   The popular CONSUMER BEHAVIOR, 7E draws key concepts from marketing, psychology, sociology, and anthropology to present a strong foundation and highly practical focus on real-world applications for today's global business environment. With this new edition, you examine the latest research and …

6. 

   Consumer Behaviour

   Av Gavin Northey, Eugene Chan m. fl.

   E-bok, 2020

   884 kr

   Lägg i varukorg

   The text explores new examples of consumer behaviour using case studies, advertisements and brands from Australia and the Asia-Pacific region.The authors recognise the critical links to areas such as marketing, public policy and ethics, and cover the importance of online consumer behaviour with …

7. 

   Comprehension and Miscomprehension of Print Communication

   Av Jacob Jacoby, Wayne D. Hoyer

   Inbunden, 1987

   596 kr

   Tillfälligt slut

   First Published in 1987. To writers and visualizers, this study sets a range of expectations for comprehension and miscomprehension—pointing the finger of caution that even what seems the simplest of language can be misunderstood, but also calling forth their best efforts, because this benchmark …