Communication Research Measures

A Sourcebook

AvRebecca B. Rubin,Philip Palmgreen

Häftad, Engelska, 2009

Del i serien Routledge Communication Series

1 133 kr

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3 621 kr

Beskrivning

The development of communication as a discipline has resulted in an explosion of scales tapping various aspects of interpersonal, mass, organizational, and instructional communication. This sourcebook brings together scales that measure a variety of important communication constructs. The scales presented are drawn from areas of interpersonal, mass, organizational, and instructional communication--areas in which the use of formal, quantitative scales is particularly well developed. Communication Research Measures reflects the recent important emphasis on developing and improving the measurement base of the communication discipline. It results in an equal amount of labor saved on the part of the scholars, students, and practitioners who find this book useful, and it contributes in a significant way to research efforts.Originally published by Guilford Press in 1994, now available from Routledge.

Produktinformation

Utgivningsdatum:2009-06-09
Mått:152 x 229 x 22 mm
Vikt:770 g
Format:Häftad
Språk:Engelska
Serie:Routledge Communication Series
Antal sidor:400
Förlag:Taylor & Francis Ltd
ISBN:9780415871464

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Mer om författaren

Rebecca B. Rubin (Kent State University, USA) (Author) , Alan M Rubin (Kent State University, USA) (Author) , Elizabeth E. Graham (Kent State University, USA) (Author) , Elizabeth M. Perse (University of Delaware, USA) (Author) , David Seibold (University of California at Santa Barbara, USA) (Author)

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Innehållsförteckning

Contents: Introduction. Part I: Measurement Trends and Issues.P. Kearney, M.J. Beatty, Measures of Instructional Communication. R.B. Rubin, E.E. Graham, Measures of Interpersonal Communication. A.M. Rubin, E.M. Perse, Measures of Mass Communication. C.W. Downs, S. DeWine, H.H. Greenbaum, Measures of Organizational Communication. Part II: Measure Profiles.

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Communication Research Measures

A Sourcebook

AvRebecca B. Rubin,Philip Palmgreen

Häftad, Engelska, 2009

Del i serien Routledge Communication Series

1 133 kr

Beställningsvara. Skickas inom 10-15 vardagar. Fri frakt över 249 kr.

Fler format och utgåvor

Inbunden

3 621 kr

Beskrivning

Produktinformation

Utgivningsdatum:2009-06-09
Mått:152 x 229 x 22 mm
Vikt:770 g
Format:Häftad
Språk:Engelska
Serie:Routledge Communication Series
Antal sidor:400
Förlag:Taylor & Francis Ltd
ISBN:9780415871464

Utforska kategorier

Mer om författaren

Recensioner i media

Select Guide Rating

Innehållsförteckning

Contents: Introduction. Part I: Measurement Trends and Issues.P. Kearney, M.J. Beatty, Measures of Instructional Communication. R.B. Rubin, E.E. Graham, Measures of Interpersonal Communication. A.M. Rubin, E.M. Perse, Measures of Mass Communication. C.W. Downs, S. DeWine, H.H. Greenbaum, Measures of Organizational Communication. Part II: Measure Profiles.