Routledge Communication Series – serie
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657 produkter
Routledge Handbook of Family Communication
Häftad, 2021
1706 kr
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This third edition again brings together interdisciplinary contributions to provide a comprehensive and multifaceted resource that reflects the breadth and depth of research on family communication and family relationships.Chapters continue to address theoretical and methodological issues …
Routledge Handbook of Family Communication
Inbunden, 2021
4113 kr
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This third edition again brings together interdisciplinary contributions to provide a comprehensive and multifaceted resource that reflects the breadth and depth of research on family communication and family relationships.Chapters continue to address theoretical and methodological issues …
Public Relations Theory III
In the Age of Publics
Av Carl Botan, Erich Sommerfeldt
Häftad, 2023
1072 kr
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This important book chronicles, responds to, and advances the leading theories in the public relations discipline. Taking up the work begun by the books Public Relations Theory and Public Relations Theory II, this volume offers completely original material reflecting public relations as practiced …
Public Relations Theory III
In the Age of Publics
Av Carl Botan, Erich Sommerfeldt
Inbunden, 2023
2198 kr
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This important book chronicles, responds to, and advances the leading theories in the public relations discipline. Taking up the work begun by the books Public Relations Theory and Public Relations Theory II, this volume offers completely original material reflecting public relations as practiced …
Crisis Communications
A Casebook Approach
Av Kathleen Fearn-Banks, Kevin Kawamoto
Häftad, 2024
1097 kr
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Now in its sixth edition, this book provides engaging, practice-oriented case studies analyzing communication professionals’ crisis preparation and responses, illustrating key considerations for communicating with both internal and external stakeholders during and after a crisis.This edition …
Crisis Communications
A Casebook Approach
Av Kathleen Fearn-Banks, Kevin Kawamoto
Inbunden, 2024
2442 kr
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Now in its sixth edition, this book provides engaging, practice-oriented case studies analyzing communication professionals’ crisis preparation and responses, illustrating key considerations for communicating with both internal and external stakeholders during and after a crisis.This edition …
News Analysis
Case Studies of international and National News in the Press
Häftad, 2011
808 kr
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First Published in 1987. This book presents a series of case studies that illustrate the structures of national and international news in the press. It first summarizes our discourse analytical theory of the processes and structures of news reports as it has been developed in the last five years.
Corporate Public Relations
A New Historical Perspective
Häftad, 2011
832 kr
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This volume presents a historical and objective overview of the field of public relations in the past century. It discusses some of the landmark cases in public relations, critiques the philosophies of innovators such as Ivy Lee and Edward Bernays, and explores how corporate public relations has …
Cultures, Politics, and Research Programs
An International Assessment of Practical Problems in Field Research
Av Uma Narula, W. Barnett Pearce
Häftad, 2014
823 kr
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A compilation of authoritative reports from seasoned researchers working in eight different countries on five continents, this volume examines the concept that conditions of local feasibility are constitutive of research practices not simply obstructions to the realization of an ideal. The result …
Communication Campaigns About Drugs
Government, Media, and the Public
Häftad, 2011
547 kr
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Published in 1989, Communication Campaigns About Drugs is a valuable contribution to the field of Communication Studies.
Interactive Oral History Interviewing
Av Eva M. McMahan, Kim Lacy Rogers
Häftad, 2011
797 kr
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The essays in this anthology represent, in the broadest sense, an interpretive perspective of inquiry that has flourished in oral history for the past 15 years. This perspective considers oral history interviews as subjective, socially constructed and emergent events; that is, understanding, …
Formation of Campaign Agendas
A Comparative Analysis of Party and Media Roles in Recent American and British Elections
Av Holli A. Semetko, Jay G. Blumler m. fl.
Häftad, 2011
794 kr
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This unusual volume seeks to accomplish three related goals:* to assess the extent and limits of media power in election campaigns * to extend the concept of media agenda-setting to include the contributions of powerful news sources in the process of election agenda formation * to evaluate the …
Measuring Psychological Responses To Media Messages
Av Annie Lang
Häftad, 2011
912 kr
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Characterized by its multi-level interdisciplinary character, communication has become a variable field -- one in which the level of analysis varies. This has had important ramifications for the study of communication because, to some extent, the questions one asks are determined by the methods one …
Debate and Critical Analysis
The Harmony of Conflict
Häftad, 2011
952 kr
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Rather than approach debate primarily as a form of interscholastic competition, this unique book identifies it as an activity that occurs in many settings: scientific conferences, newspaper op-ed pages, classrooms, courts of law, and everyday domestic life. Debate is discussed as an integral part …
Aids
A Communication Perspective
Av Timothy Edgar, Mary Anne Fitzpatrick m. fl.
Häftad, 2011
832 kr
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Prevention through appropriate behavior is the best weapon available to fight further spread of HIV infection. However, individuals take necessary actions to prevent diseases such as AIDS only when they are properly informed and they feel motivated to respond to the information they possess. In …
Emotion and the Structure of Narrative Film
Film As An Emotion Machine
Av Ed S. Tan
Häftad, 2011
786 kr
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Introduced one hundred years ago, film has since become part of our lives. For the past century, however, the experience offered by fiction films has remained a mystery. Questions such as why adult viewers cry and shiver, and why they care at all about fictional characters -- while aware that they …
Building Communication Theories
A Socio/cultural Approach
Häftad, 2011
371 kr
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Concern with various matters related to humans as they communicate has led to an increase in both research and theorizing during the second half of the 20th century. As a matter of fact, so many scholars and so many disciplines have become involved in this process that it is virtually impossible to …
Communication in Eastern Europe
The Role of History, Culture, and Media in Contemporary Conflicts
Häftad, 2011
808 kr
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This volume represents a clear attempt to learn something from the events in Eastern European countries. It does not start with simplistic or old assumptions based on convenient Western communication models, but instead takes a new approach. If chaos theory could fundamentally change how physicists …
Crafting Society
Ethnicity, Class, and Communication Theory
Häftad, 2011
371 kr
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The study of communication, language, and discourse is at once simple, elegant, and complex. Each of these areas is informed by "micro" subjective experiences of individuals and the "macro" processes of a culture. Communication itself is thoroughly modern yet it seeks anchorage in the traditions of …
Selective Exposure To Communication
Av Dolf Zillmann, Jennings Bryant
Häftad, 2011
808 kr
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First published in 1985. Research into what is usually referred to as mass communication has concentrated on the societal impact of the media. The ways in which these media influence people and affect their behavior have been at issue. For the most part, undesirable effects were pondered and …
Audience Responses To Media Diversification
Coping With Plenty
Av Lee B. Becker, Klaus Schoenbach
Häftad, 2011
531 kr
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First published in 1989. This volume holds a collection of papers to support a project looking at media content in the 1980s and the anticipation of audience behaviours. Some where presented at the conference of the World Association for Public Opinion Research in Montreux, Switzerland in 1987.
Negotiating the Crisis
Drgs and the Transformation of Hospitals
Av Patricia Geist, Monica Hardesty
Häftad, 2011
547 kr
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In 1984 Congress revamped Medicare to save a financially distraught health care system, thus transforming the hospital as an organization. Diagnosis Related Groups (DRGs) -- the cornerstone of this extensive reorganization -- have triggered repercussions that are still adversely affecting health …
Persuasive Communication and Drug Abuse Prevention
Av Lewis Donohew, Howard E. Sypher m. fl.
Häftad, 2011
427 kr
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The history of drug abuse prevention campaigns suggests limitations in producing measurable changes in behavior. In the past, there was concern over the possibility of such publicity actually encouraging interest in drug use, rather than discouraging such behavior. Although little or no …
Ties That Blind in Canadian/american Relations
The Politics of News Discourse
Häftad, 2011
808 kr
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This volume explores the political impact of journalistic discourse on international -- and especially Canadian/American -- relations. In so doing, it provides a comparative analysis of American and international press accounts of selected Canadian/American issues such as free trade, cruise missile …
Justice and the Media
Reconciling Fair Trials and A Free Press
Häftad, 2011
744 kr
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USE THIS FIRST PARAGRAPH ONLY FOR GENERAL CATALOGS... The First Amendment right of free speech is a fragile one. Its fragility is found no less in legal opinions than in other, less specialized forms of public discourse. Both its fragility and its sometimes surprising resiliency are reflected in …
Strategic Interpersonal Communication
Av John A. Daly, John M. Wiemann
Häftad, 2013
899 kr
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This book discusses how people go about achieving their social goals through human symbolic interaction. The editors' collective presumption is that there are more or less typical ways that people attempt to obtain desired outcomes -- be they persuasive, informative, conflictive, or the like -- …
Strategic Public Relations Management
Planning and Managing Effective Communication Campaigns
Av Erica Weintraub Austin, Bruce E. Pinkleton
Inbunden, 2015
3984 kr
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Strategic Public Relations Management features an applied approach to evidence-based, strategic public relations management. It emphasizes understanding audiences through research and demonstrates success through quantitative evaluation methods. The volume presents a scientific approach that helps …
Strategic Public Relations Management
Planning and Managing Effective Communication Campaigns
Av Erica Weintraub Austin, Bruce E. Pinkleton
Häftad, 2015
1433 kr
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Strategic Public Relations Management features an applied approach to evidence-based, strategic public relations management. It emphasizes understanding audiences through research and demonstrates success through quantitative evaluation methods. The volume presents a scientific approach that helps …
Ratings Analysis
Audience Measurement and Analytics
Av James G. Webster, Patricia F. Phalen m. fl.
Inbunden, 2013
3530 kr
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This 4 th edition of Ratings Analysis describes and explains the current audience information system that supports economic exchange in both traditional and evolving electronic media markets. Responding to the major changes in electronic media distribution and audience research in recent years, …
Ratings Analysis
Audience Measurement and Analytics
Av James G. Webster, Patricia F. Phalen m. fl.
Häftad, 2013
1915 kr
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This 4 th edition of Ratings Analysis describes and explains the current audience information system that supports economic exchange in both traditional and evolving electronic media markets. Responding to the major changes in electronic media distribution and audience research in recent years, …
