Social Media

Pedagogy and Practice

Häftad, Engelska, 2013

529 kr

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Beskrivning

Social Media: Pedagogy and Practice examines how interactive technologies can be applied to teaching, research and the practice of communication. This book demonstrates how social media can be utilized in the classroom to build the skillsets of students going into journalism, public relations, integrated marketing, and other communications fields.

Produktinformation

Utgivningsdatum:2013-12-23
Mått:153 x 228 x 22 mm
Vikt:413 g
Format:Häftad
Språk:Engelska
Antal sidor:274
Förlag:University Press of America
ISBN:9780761861959

Utforska kategorier

Mer om författaren

Kehbuma Langmia is an Associate Professor at Howard University within the Department of Strategic, Legal and Management Communications. Tia C. M. Tyree is an Associate Professor at Howard University within the Department of Strategic, Legal, and Management Communications. Pamela C. O’Brien is an Associate Professor and the Chair of the Department of Communications at Bowie State University. Ingrid Sturgis is an Assistant Professor/New Media in the Department of Media, Journalism and Film at Howard University.

Recensioner i media

“This book is an impressive blend of theoretical overview, case studies, and practical application of social media content and platforms. It makes a compelling case for social media literacy, exploring its social and civic uses while arguing for the need to understand and harness the potential of social networks.”

Innehållsförteckning

Preface Acknowledgments Introduction: Social Media History and Use, Pamela C. O’Brien Section I: PedagogyChapter 1: Using Social Media and Creating Social Media Courses, Tia C. M. Tyree Chapter 2: Twitter, Facebook, Blogs, and Media-Sharing Sites in the Classroom, Jennifer B. CoxChapter 3: Teaching Computational Literacy Through Game Design, Ingrid Sturgis & Todd ShurnChapter 4: Social Media and Critical Pedagogy, Kehbuma Langmia & Stella-Monica Mpande Chapter 5: How to Do Communication Research Using Social Media Data, William B. Hart & Erica C. TaylorChapter 6: Conducting Research Utilizing Social Media: Best Practices, Jamie Cohen & Paul MihailidisSection II: Social Media Practices in the United StatesChapter 7: African Americans and Social Media, Jayne CubbageChapter 8: The Seven Sisters and Their Siblings Go Digital: An Analysis of Women’s Magazine Content on Websites, iPads, and Cell Phones, Yanick Rice Lamb & Kendra DesrosiersChapter 9: Social Branding of College Students to Seek Employment, Jamila A Cupid & S. Lenise WallaceChapter 10: Social Media, Law, and Practice, Angela D. Minor Esq. Section III: International Social Media PracticesChapter 11: Participatory Media Impact on the Arab Spring, Adam KleinChapter 12: Social Media and Participatory Communication: The UNDP and the Diffusion of Empowerment, Nickesia S. GordonChapter 13: Cock Crow in the “Electronic Republic:” Social Media and Kenya’s 2013 Presidential Election, Kehbuma LangmiaAbout the Editors About the Authors