John R. Baldwin, is Professor of Communication and Culture at Illinois State University, USA, where he teaches on culture, diversity, and communication. He has published extensively on these and related subjects over a career spanning more than a quarter century. Alberto González, is Distinguished University Professor in the School of Media and Communication, Bowling Green State University, Ohio, USA. His research is situated at the intersection of criticial intercultural communication and rhetorical criticism. Nettie Brock, is Assistant Professor of Convergent Media at Morehead State University, USA. Her research and teaching concern popular culture texts and their connections to the societies that produce and receive them. Ming Xie, is Assistant Professor in the Department of Political Science and Criminal Justice at West Texas A&M University. Her research focuses on intercultural communication, female leadership in nonprofit organizations, and emergency management. Chin-Chung Chao, is Professor of Communication at the University of Nebraska, Omaha, USA. She is a past President of the Association for Chinese Communication Studies and a past Chair of the Asian/Pacific American Communication Studies Division, and has researched and published extensively on communication, conflict management, and related subjects.

• Preface xiAcknowledgements xvAbout the Companion Website xviWalk through xviiPart one Foundations 11 Intercultural communication for uncertain timesWhy should we know about other cultures? 32 Action, ethics, and researchHow can I make a difference? 253 OriginsHow can I talk about culture? 47Part two Elements 694 Subjective cultureWhat is the base upon which cultural communication is built? 715 Identity--Struggle, resistance, and solidarityHow can I think about my identity and that of others? 916 Intolerance-acceptance-appreciation-equity-inclusionHow can we make the world a more tolerant and inclusive place? 108Part three Messages 1337 Verbal communicationHow can I reduce cultural misunderstandings in my verbal communication? 1358 Nonverbal communicationCan I make nonverbal blunders and not even know it? 1569 Rhetoric and cultureHow does my culture relate to persuasive writing and speaking? 17710 Media and intercultural communicationHow do media shape our views of others? 20011 Information and communication technologiesHow do social media impact culture? 220Part four Contexts 24312 Adaptation and intercultural competenceHow can I be effective in a new culture? 24513 Relationships and conflictHow can I have better cross-cultural relationships? 26714 The political contextHow can we use communication to shape politics and culture? 28715 Intercultural communication in organizationsHow does culture shape business and how is business culture changing? 304Conclusion 328Glossary 330Index 343

John R. Baldwin, is Professor of Communication and Culture at Illinois State University, USA, where he teaches on culture, diversity, and communication. He has published extensively on these and related subjects over a career spanning more than a quarter century. Alberto González, is Distinguished University Professor in the School of Media and Communication, Bowling Green State University, Ohio, USA. His research is situated at the intersection of criticial intercultural communication and rhetorical criticism. Nettie Brock, is Assistant Professor of Convergent Media at Morehead State University, USA. Her research and teaching concern popular culture texts and their connections to the societies that produce and receive them. Ming Xie, is Assistant Professor in the Department of Political Science and Criminal Justice at West Texas A&M University. Her research focuses on intercultural communication, female leadership in nonprofit organizations, and emergency management. Chin-Chung Chao, is Professor of Communication at the University of Nebraska, Omaha, USA. She is a past President of the Association for Chinese Communication Studies and a past Chair of the Asian/Pacific American Communication Studies Division, and has researched and published extensively on communication, conflict management, and related subjects.

• Preface xiAcknowledgements xvAbout the Companion Website xviWalk through xviiPart one Foundations 11 Intercultural communication for uncertain timesWhy should we know about other cultures? 32 Action, ethics, and researchHow can I make a difference? 253 OriginsHow can I talk about culture? 47Part two Elements 694 Subjective cultureWhat is the base upon which cultural communication is built? 715 Identity--Struggle, resistance, and solidarityHow can I think about my identity and that of others? 916 Intolerance-acceptance-appreciation-equity-inclusionHow can we make the world a more tolerant and inclusive place? 108Part three Messages 1337 Verbal communicationHow can I reduce cultural misunderstandings in my verbal communication? 1358 Nonverbal communicationCan I make nonverbal blunders and not even know it? 1569 Rhetoric and cultureHow does my culture relate to persuasive writing and speaking? 17710 Media and intercultural communicationHow do media shape our views of others? 20011 Information and communication technologiesHow do social media impact culture? 220Part four Contexts 24312 Adaptation and intercultural competenceHow can I be effective in a new culture? 24513 Relationships and conflictHow can I have better cross-cultural relationships? 26714 The political contextHow can we use communication to shape politics and culture? 28715 Intercultural communication in organizationsHow does culture shape business and how is business culture changing? 304Conclusion 328Glossary 330Index 343

John R. Baldwin, is Professor of Communication and Culture at Illinois State University, USA, where he teaches on culture, diversity, and communication. He has published extensively on these and related subjects over a career spanning more than a quarter century. Alberto González, is Distinguished University Professor in the School of Media and Communication, Bowling Green State University, Ohio, USA. His research is situated at the intersection of criticial intercultural communication and rhetorical criticism. Nettie Brock, is Assistant Professor of Convergent Media at Morehead State University, USA. Her research and teaching concern popular culture texts and their connections to the societies that produce and receive them. Ming Xie, is Assistant Professor in the Department of Political Science and Criminal Justice at West Texas A&M University. Her research focuses on intercultural communication, female leadership in nonprofit organizations, and emergency management. Chin-Chung Chao, is Professor of Communication at the University of Nebraska, Omaha, USA. She is a past President of the Association for Chinese Communication Studies and a past Chair of the Asian/Pacific American Communication Studies Division, and has researched and published extensively on communication, conflict management, and related subjects.

• Preface xiAcknowledgements xvAbout the Companion Website xviWalk through xviiPart one Foundations 11 Intercultural communication for uncertain timesWhy should we know about other cultures? 32 Action, ethics, and researchHow can I make a difference? 253 OriginsHow can I talk about culture? 47Part two Elements 694 Subjective cultureWhat is the base upon which cultural communication is built? 715 Identity--Struggle, resistance, and solidarityHow can I think about my identity and that of others? 916 Intolerance-acceptance-appreciation-equity-inclusionHow can we make the world a more tolerant and inclusive place? 108Part three Messages 1337 Verbal communicationHow can I reduce cultural misunderstandings in my verbal communication? 1358 Nonverbal communicationCan I make nonverbal blunders and not even know it? 1569 Rhetoric and cultureHow does my culture relate to persuasive writing and speaking? 17710 Media and intercultural communicationHow do media shape our views of others? 20011 Information and communication technologiesHow do social media impact culture? 220Part four Contexts 24312 Adaptation and intercultural competenceHow can I be effective in a new culture? 24513 Relationships and conflictHow can I have better cross-cultural relationships? 26714 The political contextHow can we use communication to shape politics and culture? 28715 Intercultural communication in organizationsHow does culture shape business and how is business culture changing? 304Conclusion 328Glossary 330Index 343