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      LinkedIn Edge

      New Sales Strategies for Unleashing the Power of LinkedIn + AI to Cold Call Less and Sell More

      AvJeb Blount,Brynne Tillman

      Inbunden, Engelska, 2025

      Del i serien John Wiley & Sons Inc

      243 kr

      . Fri frakt över 249 kr.

      Beskrivning

      Combine LinkedIn and AI to multiply your selling potentialMost sales professionals and entrepreneurs are desperate to find new techniques to help them break through the overwhelming noise and get the attention of high-value decision makers. They want to make fewer cold calls, face less resistance, and have more meaningful conversations.This is why Jeb Blount (the world's most Fanatical Prospector) and Brynne Tillman (the LinkedIn Whisperer) joined forces to create The LinkedIn Edge—the definitive playbook for combining LinkedIn, AI, and proven outbound prospecting strategies to build bigger, better, and more qualified pipelines. In this highly practical guide, you will learn the tactics, techniques, frameworks, and secret shortcuts that transform LinkedIn into a list-building, prospecting, referral-getting, lead-generation machine that will help you sell more, win more, and earn more.You'll learn how to: Leverage LinkedIn + AI to build better, more effective prospecting listsIntegrate LinkedIn into your outbound prospecting sequences to increase engagementFind decision-makers on LinkedIn using smart targeting strategiesUse AI tools to streamline research and get crucial contact informationWrite prospecting messages that convert with proven frameworks + AIMulti-thread and penetrate buying committees to bend win probability in your favor through deeper relationshipsJump over gatekeepers and get direct introductions to c-level decision makersLeverage your network to warm up cold calls and generate referralsGet prospects to accept your LinkedIn connection requestsTurn LinkedIn into a powerful lead-gen engine that brings hot buyers to youDeploy the 5s familiarity framework to build name recognition, authority, trustGet more prospecting done, in less time, with better results The LinkedIn Edge is not the typical “social selling” book focused on vanity metrics or going viral. There is no fluff or shallow “moon launch” techniques that never really work.This is a step-by-step playbook, written by practitioners. It is about what works in the real world, in the grind of the sales trenches—blending fast prospecting outreach with systematic relationship building sequences to engage prospects with confidence, consistency, and relevance.With each chapter and every lesson, you'll learn how LinkedIn mastery combined with an AI edge can give you almost superhuman prospecting powers that will explode your pipeline and your income.

      Produktinformation

      • Utgivningsdatum:2025-09-25
      • Mått:210 x 30 x 140 mm
      • Vikt:540 g
      • Format:Inbunden
      • Språk:Engelska
      • Serie:John Wiley & Sons Inc
      • Antal sidor:336
      • Förlag:John Wiley & Sons Inc
      • ISBN:9781394316717

      Utforska kategorier

      • Projektledning inom Ekonomi och Ledarskap
      • Marknadsföring på nätet inom Ekonomi och Ledarskap
      • Artificiell intelligens inom Data och IT

      Mer om författaren

      JEB BLOUNT is the world’s most sought-after sales coach and speaker. He is the CEO of the international sales training and consulting firm Sales Gravy, an adviser to a who’s who of the world’s leading organizations and their executives, and author of 17 of the most definitive books ever written about sales and sales leadership. BRYNNE TILLMAN is the LinkedIn Whisperer and CEO of Social Sales Link. For over a decade she has been teaching entrepreneurs, sales teams, and business leaders how to leverage LinkedIn for social selling.

      Innehållsförteckning

      • Preface xiPart 1: Fast Prospecting1 The Pipe Is Life 32 Targeting Your ICP 73 Build Prospecting Lists Fast 194 Building Lists from LinkedIn Engagement Signals 235 Job Transition Trigger Events 266 Leveraging LinkedIn Search for List Building 307 Prospecting Sequences 438 Integrating Soft LinkedIn Touches and Tags into Your Prospecting Sequence 489 Using InMail in Your Prospecting Sequence 5410 Integrating LinkedIn Direct Messaging into Your Prospecting Sequence 6611 Crafting Prospecting Messages That Break Through the Noise 76Part 2: Slow Prospecting12 Familiarity 9113 A Slow, Deliberate Prospecting Journey 9514 The Law of Cumulative Impact 10015 Develop a Slow Prospecting Plan and Metrics 10616 Managing Your LinkedIn Inbox 11017 The BTN Method 116Part 3: Your Network Is Your Net Worth18 Your Network Edge 12519 The Seven People You Need in Your Network 13020 Optimizing and Refining Your Existing LinkedIn Network 13621 Always Be Connecting 13922 Sending Effective Connection Requests 14323 Avoid the Bait-and-Switch Connection Request 15324 Rules and Best Practices for Accepting Connection Requests 15725 Nurture Your Network 16126 Multi-threading 17327 Making the Shift from Cold Calls to Warm Introductions 18128 Social Proximity and the Best Path In 187Part 4: Personal Branding and the LinkedIn Profile Lead Machine29 If You Are Not a Brand, You Are a Commodity 19530 Personal Brand Audit 19831 The LinkedIn Profile Makeover 20932 The Middle Hooks 22033 Credentials and Credibility 232Part 5: Differentiation, Thought Leadership, and Authority34 Authority in the Age of Transparency 25135 Socially Surrounding Targeted Prospects with the Five S Framework 25436 Streaming: Creating and Posting Original Content That Builds Your Authority 25837 Sharing: Building Authority Through Content Curation 26738 Stop the Scroll: Creative Inspiration for Content That Connects 27339 Search and the LinkedIn Algorithm 28640 Showing Up in Comments and Conversation 291About the Authors 297Index 301
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