E-bok, Engelska, 2011
Handbook of Media Audiences
2753 kr
Läs direkt i Bokus Reader – eller ladda ned till din enhet (PDF kräver ofta zoom och scroll på små skärmar).
Beskrivning
This handbook offers a comprehensive overview of the complexity and diversity of audience studies in the advent of digital media.
- Details the study of audiences and how it is changing in relation to digital media
- Recognizes and appreciates valuable traditional approaches and identifies how they can be applied to, and evolve with, the changing media world
- Offers diverse perspectives from which being an audience, theorizing audiences, researching audiences, and doing audience research are approached today
- Argues that the field works best by identifying particular ''audience problems'' and applying the best theories and research methods available to solving them
- Includes contributions from some of the most outstanding international scholars in the field
Produktinformation
- Utgivningsdatum: 2011-02-11
- Språk: Engelska
- Filformat: PDF
- Kopieringsskydd: LCP
- ISBN: 9781444340495
- Förlag: Wiley
Utforska kategorier
Betyg & recensioner
0 recensioner
Inga recensioner tillgängliga.