International Business in the Information and Digital Age
Rob Van Tulder, Alain Verbeke, Lucia Piscitello
Inbunden, 2018
1 453 kr
AvLucia Piscitello,Alain Verbeke
1 518 kr
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This thirteenth volume in the PIBR series covers an increasingly importantarea of research for International Business (IB) scholars: the role ofmultinational enterprises (MNEs) in the digital and information age. A limitednumber of MNEs now dominate the landscape of the digital age, but almost allinternationally operating firms are being affected by prevailing trends. How totake stock of these trends? How to develop resilient international businessmodels? How to regulate? The digital age presents new opportunities but alsomajor challenges for established and emerging MNEs alike.
This volume brings together papers from leading IB scholars and from academics in adjacent disciplines such as economic geography,international relations and political science, strategic management, andtechnology studies.
Four dimensions of the information and digital age are analyzed using an IB angle: