Bokus
Jaehyeon Jeong - Korean Food Television and the Korean Nation, Inbunden

Inbunden, Engelska, 2020

Korean Food Television and the Korean Nation

Av Jaehyeon Jeong

Del i serien Korean Communities across the World

1203 kr

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Beskrivning
This book examines the historical development of Korean food TV and its articulation of Koreanness in the era of globalization. Jaehyeon Jeong defines the evolution of Korean food TV as an outcome of the conjuncture between the television industry’s structural changes, the shift in food’s landscape and cultural legitimacy, and various sociocultural, political, and economic transformations. In addition, Jeong reveals how the state appropriates the banality of food to raise South Korea’s global image and how it utilizes domestic television to disseminate statist discourse of the nation. Understanding discourses of national cuisine as reflective of and formative of discourses of the nation, he argues that the growth of discourses of national cuisine is symptomatic of the struggle for nationness in a globalized world.
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Jaehyeon Jeong teaches in the Klein College of Media and Communication at Temple University.

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This book breaks new ground by analyzing the semantic and ideological roles of food television within a context of nationalism. Uniquely connecting Korean food, media, and socio-cultural identities, it aptly presents innovative and distinctive interpretations of the politics of food. Jeong prepares the readers to better comprehend the growing popularity of food media that surrounds them on a daily basis. His rich and empirical approaches provide new insights on the interplay of Korean food, media, and culture, which has rapidly become part of global scenes in the early 21st century.

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