Digitalization of the Industry in a Brand New Normal

Tuna Tetik is an assistant professor in the Film and Television Department and the Vice Dean of the Faculty of Communication at Bahçeşehir University. He received his doctoral degree at Bahçeşehir University, Cinema and Media Research Ph.D. program, and directed short films and a documentarythat received international awards. His research interests are superheroes and comics, transmedia,film genres, video-on-demand services, and video games. He has edited several international books. Tetik is currently teaching several undergraduate courses on digital editing and film production,and graduate courses on screenwriting.Ömer Vatanartıran has a B.A. in Communication and a Ph.D. in Organization Studies. He is an assistant professor of the Faculty of Communication as well as the Conservatory at Bahçeşehir University. He is a multi-dimensional communicator: TV Presenter; university lecturer in theater, ethics, media and communications; experienced voice-over artist, specialized in commercials,movies and animations; and theater actor with international experience.Hasan Kemal Suher is a professor in the Advertising Department and the Dean of the Faculty of Communication at Bahçeşehir University. He received his Ph.D. in Advertising and Public Relations from Anadolu University. He is currently teaching several undergraduate courses on media planning, research in advertising, advertising campaign, and graduate courses on historical andsocial research, mass communication theories and research. He has edited many inter/national books. His research interests include creative industries, new trends in communication education, and data analysis with SPSS. He continues his researches at national and international levels.

• Contents - Acknowledgements - Tuna Tetik and Ömer Vatanartıran - Preface Şafak Şahin Foreword - Tuna Tetik Turkish Cinema Goes to Digital? Reviewing the Popular Cinema in Turkey on the Filmography of Cem Yılmaz from the Beginning to Netflix - Nisa Yıldırım Stage to Digital Screen: Theatre Play Adaptations in Turkish Streaming Services - Dilay Özgüven Tetik Reality (Justice with Nagehan Tan) in Quality (An Original Series on GAIN): From Hamlet to Hazar - Ece Arıhan The Transformation of Gender Representation in She- Ra and the Princesses of Power - Hakan Erkılıç and Servet Can Dönmez On VR Filmmaking - Sırrı Serhat Serter Online, Physical (In- Person) or Hybrid: New Digital Era and Film Festivals - Volkan Hacıtahiroğulları, Hüseyin Kutay Tinç, and Tolga Ovatman How User Reviews and Achievements Can Be Correlated with Player Engagement - Murat Durusoy NFTs and Art: A New Fertile Battleground - Çisil Sohodol, İdil Karademirlidağ Suher, and Nilüfer Geysi Social Media as a Gift and Curse in Crisis Communication: A Study on Turkish PR Practitioners - Ömer Vatanartıran Artists or Influencers? Digital Self- Presentation Issues in Arts - Bülent Sezgin Digi- Theatricality: Transformation of Theatricality from Live Performance to Digitalized Stage - İsmet Aydın A Meta Independent of Time and Space: New Music Trends in Digitized World - Özgecan Karadağlı KuntzComforting the Unfamiliar: Audience Development and Digital Transformation in Classical Music - List of Tables - List of Figures - Biographies of the Authors