Alison Morrison – författare
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28 produkter
Entrepreneurship in the Hospitality, Tourism and Leisure Industries
Av Michael Rimmington, Clare Williams m. fl.
Inbunden, 2016
2831 kr
Lägg i varukorg
Entrepreneurship is the engine that drives any successful industry or economy. In the rapidly evolving hospitality, tourism and leisure sector worldwide this is particularly true. This new text is designed to develop a greater understanding of the process and context for entrepreneurship as well as …
Hospitality
A Social Lens
Av Paul Lynch, Alison Morrison m. fl.
Inbunden, 2006
3076 kr
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Hospitality: a social lens follows on from the unique contribution made by In Search of Hospitality: theoretical perspectives and debates. It progresses debate, challenges the boundaries of ways of knowing hospitality, and offers intellectual insights stimulated by the study of hospitality.The …
Hospitality Marketing
Av Neil Wearne, Alison Morrison
Häftad, 1996
850 kr
Lägg i varukorg
Hospitality Marketing is a no-nonsense, practical book which has been revised and adapted for a wider market, including European and international examples. It shifts the major emphasis of hospitality marketing onto building a business from the inside by word-of-mouth rather than relying mostly on …
Entrepreneurship in the Hospitality, Tourism and Leisure Industries
Av Michael Rimmington, Clare Williams m. fl.
Häftad, 1998
1211 kr
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Entrepreneurship is the engine that drives any successful industry or economy. In the rapidly evolving hospitality, tourism and leisure sector worldwide this is particularly true. This new text is designed to develop a greater understanding of the process and context for entrepreneurship as well as …
In Search of Hospitality
Av Conrad Lashley, Alison Morrison
Inbunden, 2000
2521 kr
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'In Search of Hospitality' is a unique contribution to the study of hospitality, exploring the practice of hospitality across disciplines, and adopting an international perspective where appropriate.'In Search of Hospitality':*brings together an extraordinary collection of leading researches and …
Franchising Hospitality Services
Av Conrad Lashley, Alison Morrison
Häftad, 2000
855 kr
Lägg i varukorg
'Franchising in the Hospitality Industry' provides an overview of the issues, debates and challenges associated with business franchising.In two parts, this text firstly looks at the issues from both an academic and practitioner perspective. The second part looks more closely at service sector …
In Search of Hospitality
Av Conrad Lashley, Alison Morrison
Häftad, 2001
796 kr
Lägg i varukorg
'In Search of Hospitality' is a unique contribution to the study of hospitality, exploring the practice of hospitality across disciplines, and adopting an international perspective where appropriate.This title brings together an extraordinary collection of leading researches and writers in …
In Search of Hospitality
Av Alison Morrison, Conrad Lashley
E-bok, 2013
2511 kr
Lägg i varukorg
''In Search of Hospitality'' is a unique contribution to the study of hospitality, exploring the practice of hospitality across disciplines, and adopting an international perspective where appropriate. ''In Search of Hospitality'': *brings together an extraordinary collection of leading researches …
In Search of Hospitality
Av Alison Morrison, Conrad Lashley
E-bok, 2013
2511 kr
Lägg i varukorg
''In Search of Hospitality'' is a unique contribution to the study of hospitality, exploring the practice of hospitality across disciplines, and adopting an international perspective where appropriate. ''In Search of Hospitality'': *brings together an extraordinary collection of leading researches …
Hospitality Marketing
Av Alison Morrison, Neil Wearne
E-bok, 2013
999 kr
Lägg i varukorg
Hospitality Marketing is a no-nonsense, practical book which has been revised and adapted for a wider market, including European and international examples. It shifts the major emphasis of hospitality marketing onto building a business from the inside by word-of-mouth rather than relying mostly on …
Hospitality Marketing
Av Alison Morrison, Neil Wearne
E-bok, 2013
977 kr
Lägg i varukorg
Hospitality Marketing is a no-nonsense, practical book which has been revised and adapted for a wider market, including European and international examples. It shifts the major emphasis of hospitality marketing onto building a business from the inside by word-of-mouth rather than relying mostly on …
In Search of Hospitality
Av Alison Morrison, Conrad Lashley
E-bok, 2010
935 kr
Lägg i varukorg
''In Search of Hospitality'' is a unique contribution to the study of hospitality, exploring the practice of hospitality across disciplines, and adopting an international perspective where appropriate. This title brings together an extraordinary collection of leading researches and writers in …
In Search of Hospitality
Av Alison Morrison, Conrad Lashley
E-bok, 2010
915 kr
Lägg i varukorg
''In Search of Hospitality'' is a unique contribution to the study of hospitality, exploring the practice of hospitality across disciplines, and adopting an international perspective where appropriate. This title brings together an extraordinary collection of leading researches and writers in …
Hospitality: A Social Lens
Av Conrad Lashley, Alison Morrison m. fl.
E-bok, 2007
3636 kr
Lägg i varukorg
Hospitality: a social lens follows on from the unique contribution made by In Search of Hospitality: theoretical perspectives and debates. It progresses debate, challenges the boundaries of ways of knowing hospitality, and offers intellectual insights stimulated by the study of hospitality. The …
Hospitality: A Social Lens
Av Conrad Lashley, Alison Morrison m. fl.
E-bok, 2007
3558 kr
Lägg i varukorg
Hospitality: a social lens follows on from the unique contribution made by In Search of Hospitality: theoretical perspectives and debates. It progresses debate, challenges the boundaries of ways of knowing hospitality, and offers intellectual insights stimulated by the study of hospitality. The …
Franchising Hospitality Services
Av Alison Morrison, Conrad Lashley
E-bok, 2007
1012 kr
Lägg i varukorg
''Franchising in the Hospitality Industry'' provides an overview of the issues, debates and challenges associated with business franchising. In two parts, this text firstly looks at the issues from both an academic and practitioner perspective. The second part looks more closely at service sector …
Franchising Hospitality Services
Av Alison Morrison, Conrad Lashley
E-bok, 2007
1034 kr
Lägg i varukorg
''Franchising in the Hospitality Industry'' provides an overview of the issues, debates and challenges associated with business franchising. In two parts, this text firstly looks at the issues from both an academic and practitioner perspective. The second part looks more closely at service sector …
Entrepreneurship in the Hospitality, Tourism and Leisure Industries
Av Alison Morrison, Clare Williams m. fl.
E-bok, 2009
1427 kr
Lägg i varukorg
Entrepreneurship is the engine that drives any successful industry or economy. In the rapidly evolving hospitality, tourism and leisure sector worldwide this is particularly true. This new text is designed to develop a greater understanding of the process and context for entrepreneurship as well as …
Entrepreneurship in the Hospitality, Tourism and Leisure Industries
Av Alison Morrison, Clare Williams m. fl.
E-bok, 2009
1396 kr
Lägg i varukorg
Entrepreneurship is the engine that drives any successful industry or economy. In the rapidly evolving hospitality, tourism and leisure sector worldwide this is particularly true. This new text is designed to develop a greater understanding of the process and context for entrepreneurship as well as …
In Search of Hospitality
Av Conrad Lashley, Alison Morrison
Inbunden, 2015
2516 kr
Lägg i varukorg
'In Search of Hospitality' is a unique contribution to the study of hospitality, exploring the practice of hospitality across disciplines, and adopting an international perspective where appropriate.This title brings together an extraordinary collection of leading researches and writers in …
Franchising Hospitality Services
Av Conrad Lashley, Alison Morrison
Inbunden, 2016
2516 kr
Lägg i varukorg
'Franchising in the Hospitality Industry' provides an overview of the issues, debates and challenges associated with business franchising.In two parts, this text firstly looks at the issues from both an academic and practitioner perspective. The second part looks more closely at service sector …
Hospitality Marketing
Av Neil Wearne, Alison Morrison
Inbunden, 2017
3162 kr
Lägg i varukorg
Hospitality Marketing is a no-nonsense, practical book which has been revised and adapted for a wider market, including European and international examples. It shifts the major emphasis of hospitality marketing onto building a business from the inside by word-of-mouth rather than relying mostly on …
Rethinking Hospitality and Tourism Education
Disruptors and Transformations
Av Marcela Fang, Kim Williams m. fl.
Häftad, 2025
521 kr
Lägg i varukorg
This book offers empirical research, case studies and examples of best practice that address cutting-edge and contemporary higher education issues. It aims to inspire hospitality and tourism educators and scholars to embrace transformative learning approaches that promote student-centred learning …
Rethinking Hospitality and Tourism Education
Disruptors and Transformations
Av Marcela Fang, Kim Williams m. fl.
Inbunden, 2025
1677 kr
Lägg i varukorg
This book offers empirical research, case studies and examples of best practice that address cutting-edge and contemporary higher education issues. It aims to inspire hospitality and tourism educators and scholars to embrace transformative learning approaches that promote student-centred learning …
Study of Food, Tourism, Hospitality and Events
21st-Century Approaches
Av Sue Beeton, Alison Morrison
Inbunden, 2018
2119 kr
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This book elaborates upon, critiques and discusses 21st-century approaches to scholarship and research in the food, tourism, hospitality, and events trades and applied professions, using case examples of innovative practice. The specific field considered in this book is also placed against the …
Study of Food, Tourism, Hospitality and Events
21st-Century Approaches
Av Alison Morrison, Sue Beeton
E-bok, 2018
2781 kr
Lägg i varukorg
This book elaborates upon, critiques and discusses 21st-century approaches to scholarship and research in the food, tourism, hospitality, and events trades and applied professions, using case examples of innovative practice. The specific field considered in this book is also placed against the …
Study of Food, Tourism, Hospitality and Events
21st-Century Approaches
Av Sue Beeton, Alison Morrison
Häftad, 2019
2119 kr
Lägg i varukorg
This book elaborates upon, critiques and discusses 21st-century approaches to scholarship and research in the food, tourism, hospitality, and events trades and applied professions, using case examples of innovative practice. The specific field considered in this book is also placed against the …
Family Business in Tourism and Hospitality
Av Donald Getz, Jack Carlsen m. fl.
Inbunden, 2004
1447 kr
Tillfälligt slut
The family business is a global phenomenon, and is particularly prominent in tourism and hospitality. In many cases, the family business was developed for the purpose of facilitating personal and family goals. For example, in rural areas, farmers can use tourism as a way to generate additional …
