Genevieve Bosah – författare
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14 produkter
Marketing Communications in Emerging Economies, Volume II
Conceptual Issues and Empirical Evidence
Av Thomas Anning-Dorson, Robert E. Hinson m. fl.
Inbunden, 2021
1699 kr
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Drawing on the expertise of multi-disciplinary scholars from emerging economies, this volume aims to share fascinating perspectives on marketing communications by discussing the shift in the power of public relations, and highlighting how the small and local use communication effectively to improve …
Marketing Communications in Emerging Economies, Volume II
Conceptual Issues and Empirical Evidence
Av Ibn Kailan Abdul-Hamid, Genevieve Bosah m. fl.
E-bok, 2022
2127 kr
Lägg i varukorg
Drawing on the expertise of multi-disciplinary scholars from emerging economies, this volume aims to share fascinating perspectives on marketing communications by discussing the shift in the power of public relations, and highlighting how the small and local use communication effectively to improve …
Marketing Communications in Emerging Economies, Volume II
Conceptual Issues and Empirical Evidence
Av Thomas Anning-Dorson, Robert E. Hinson m. fl.
Häftad, 2022
1701 kr
Lägg i varukorg
Drawing on the expertise of multi-disciplinary scholars from emerging economies, this volume aims to share fascinating perspectives on marketing communications by discussing the shift in the power of public relations, and highlighting how the small and local use communication effectively to improve …
Fashion Marketing in Emerging Economies Volume II
South American, Asian and African Perspectives
Av Frederica Brooksworth, Emmanuel Mogaji m. fl.
Inbunden, 2022
1925 kr
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This book provides and sheds light on insights, challenges, and opportunities to support the development and economic growth of the fashion industries within emerging markets. The fashion industry is growing rapidly in emerging markets; fashion marketers and retailers are increasingly becoming …
Fashion Marketing in Emerging Economies Volume II
South American, Asian and African Perspectives
Av Genevieve Bosah, Emmanuel Mogaji m. fl.
E-bok, 2022
2430 kr
Lägg i varukorg
This book provides and sheds light on insights, challenges, and opportunities to support the development and economic growth of the fashion industries within emerging markets. The fashion industry is growing rapidly in emerging markets; fashion marketers and retailers are increasingly becoming …
Fashion Marketing in Emerging Economies Volume II
South American, Asian and African Perspectives
Av Frederica Brooksworth, Emmanuel Mogaji m. fl.
Häftad, 2022
672 kr
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Fashion Marketing in Emerging Economies Volume II
South American, Asian and African Perspectives
Av Frederica Brooksworth, Emmanuel Mogaji m. fl.
Häftad, 2023
1925 kr
Lägg i varukorg
This book provides and sheds light on insights, challenges, and opportunities to support the development and economic growth of the fashion industries within emerging markets. The fashion industry is growing rapidly in emerging markets; fashion marketers and retailers are increasingly becoming …
Fashion Marketing in Emerging Economies Volume I
Brand, Consumer and Sustainability Perspectives
Av Frederica Brooksworth, Emmanuel Mogaji m. fl.
Inbunden, 2022
1925 kr
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Over the past few decades emerging markets have experienced an increased share of global manufacturing service within the fashion industry, coupled with an increasing market share, particularly for women’s mid-market apparel. In order for fashion firms to succeed in these markets it is crucial to …
Fashion Marketing in Emerging Economies Volume I
Brand, Consumer and Sustainability Perspectives
Av Genevieve Bosah, Emmanuel Mogaji m. fl.
E-bok, 2022
2455 kr
Lägg i varukorg
Over the past few decades emerging markets have experienced an increased share of global manufacturing service within the fashion industry, coupled with an increasing market share, particularly for women’s mid-market apparel. In order for fashion firms to succeed in these markets it is crucial to …
Fashion Marketing in Emerging Economies Volume I
Brand, Consumer and Sustainability Perspectives
Av Frederica Brooksworth, Emmanuel Mogaji m. fl.
Häftad, 2023
1925 kr
Lägg i varukorg
Over the past few decades emerging markets have experienced an increased share of global manufacturing service within the fashion industry, coupled with an increasing market share, particularly for women’s mid-market apparel. In order for fashion firms to succeed in these markets it is crucial to …
Redefining Public Relations in Emerging Markets
Regional Insights from Africa, South America and Asia
Av Robert E. Hinson, Genevieve Bosah m. fl.
Inbunden, 2025
1471 kr
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This book explores the dynamics of public relations (PR) in emerging economies across Africa, South America, and Asia. Offering an in-depth examination of the cultural, political, and media landscapes that define PR practices in these regions, chapters highlight innovative approaches, challenges, …
Redefining Public Relations in Emerging Markets
Regional Insights from Africa, South America and Asia
Av Eric Kwame Adae, Robert E. Hinson m. fl.
E-bok, 2025
1838 kr
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This book explores the dynamics of public relations (PR) in emerging economies across Africa, South America, and Asia. Offering an in-depth examination of the cultural, political, and media landscapes that define PR practices in these regions, chapters highlight innovative approaches, challenges, …
Strategic Public Relations in Emerging Economies
Public and Private Sector Perspectives
Av Genevieve Bosah, Robert E. Hinson m. fl.
Inbunden, 2025
1429 kr
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This book examines the nuances of public relations in the developing world. Offering a comprehensive exploration, description, analysis, and explanation of diverse PR strategies, tactics, and challenges, authors draw on insights from both the public and private sectors of developing societies.The …
Strategic Public Relations in Emerging Economies
Public and Private Sector Perspectives
Av Eric Kwame Adae, Robert E. Hinson m. fl.
E-bok, 2025
1838 kr
Lägg i varukorg
This book examines the nuances of public relations in the developing world. Offering a comprehensive exploration, description, analysis, and explanation of diverse PR strategies, tactics, and challenges, authors draw on insights from both the public and private sectors of developing societies.The …
