Isabelle Frochot – författare
Visar alla böcker från författaren Isabelle Frochot. Handla med fri frakt och snabb leverans.
10 produkter
Marketing for Tourism and Hospitality
Collaboration, Technology and Experiences
Av Alan Fyall, Patrick Legohérel m. fl.
Inbunden, 2019
2824 kr
Lägg i varukorg
The marketing landscape has changed dramatically in recent years, especially for tourism and hospitality practitioners. Marketing for these industries is now a multi-dimensional, collaborative venture driven by technological change and the growing demand for authentic co-created …
Practical Guide to Managing Tourist Experiences
Häftad, 2021
637 kr
Lägg i varukorg
This book provides students with a concise and practical guide that presents key understandings of the tourist experience and provides strategic guidance on how to develop an impactful and memorable experience.Chapters follow the path of the tourist journey, firstly exploring consumer behaviour, …
Practical Guide to Managing Tourist Experiences
Inbunden, 2021
2585 kr
Lägg i varukorg
This book provides students with a concise and practical guide that presents key understandings of the tourist experience and provides strategic guidance on how to develop an impactful and memorable experience.Chapters follow the path of the tourist journey, firstly exploring consumer behaviour, …
Practical Guide to Managing Tourist Experiences
E-bok, 2021
749 kr
Lägg i varukorg
This book provides students with a concise and practical guide that presents key understandings of the tourist experience and provides strategic guidance on how to develop an impactful and memorable experience. Chapters follow the path of the tourist journey, firstly exploring consumer behaviour, …
Practical Guide to Managing Tourist Experiences
E-bok, 2021
749 kr
Lägg i varukorg
This book provides students with a concise and practical guide that presents key understandings of the tourist experience and provides strategic guidance on how to develop an impactful and memorable experience. Chapters follow the path of the tourist journey, firstly exploring consumer behaviour, …
Marketing for Tourism and Hospitality
Collaboration, Technology and Experiences
Av Alan Fyall, Patrick Legohérel m. fl.
Häftad, 2019
816 kr
Lägg i varukorg
The marketing landscape has changed dramatically in recent years, especially for tourism and hospitality practitioners. Marketing for these industries is now a multi-dimensional, collaborative venture driven by technological change and the growing demand for authentic co-created …
Marketing for Tourism and Hospitality
Collaboration, Technology and Experiences
Av Youcheng Wang, Isabelle Frochot m. fl.
E-bok, 2019
963 kr
Lägg i varukorg
The marketing landscape has changed dramatically in recent years, especially for tourism and hospitality practitioners. Marketing for these industries is now a multi-dimensional, collaborative venture driven by technological change and the growing demand for authentic co-created experiences. …
Marketing for Tourism and Hospitality
Collaboration, Technology and Experiences
Av Youcheng Wang, Isabelle Frochot m. fl.
E-bok, 2019
942 kr
Lägg i varukorg
The marketing landscape has changed dramatically in recent years, especially for tourism and hospitality practitioners. Marketing for these industries is now a multi-dimensional, collaborative venture driven by technological change and the growing demand for authentic co-created experiences. …
Marketing and Designing the Tourist Experience
Av Isabelle Frochot, Wided Batat
Inbunden, 2013
1945 kr
Lägg i varukorg
The originality of this text lies in its combination of a wide range of knowledge, theory and best practice that has so far been widely distributed across a range of sources. Drawing all this together allows the authors to offer a much needed multifaceted but carefully integrated overview of …
Marketing and Designing the Tourist Experience
Av Isabelle Frochot, Wided Batat
Häftad, 2013
720 kr
Lägg i varukorg
The originality of this text lies in its combination of a wide range of knowledge, theory and best practice that has so far been widely distributed across a range of sources. Drawing all this together allows the authors to offer a much needed multifaceted but carefully integrated overview of …
