Alan Fyall – författare
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42 produkter
Marketing for Tourism and Hospitality
Collaboration, Technology and Experiences
Av Alan Fyall, Patrick Legohérel m. fl.
Inbunden, 2019
2831 kr
Lägg i varukorg
The marketing landscape has changed dramatically in recent years, especially for tourism and hospitality practitioners. Marketing for these industries is now a multi-dimensional, collaborative venture driven by technological change and the growing demand for authentic co-created …
International Perspectives of Festivals and Events
Av Jane Ali-Knight, Alan Fyall m. fl.
Inbunden, 2008
3161 kr
Lägg i varukorg
International Perspectives of Festivals and Events addresses contemporary issues concerning the potential of festivals and events to produce economic, social, cultural and community benefits. Incorporating a range of international perspectives, the book provides the reader with a global look at …
Managing Visitor Attractions
Av Alan Fyall, Brian Garrod m. fl.
Häftad, 2022
818 kr
Lägg i varukorg
Visitor attractions represent a complex sector of the tourism industry and are the catalytic focus for the development of tourism infrastructure and services. The third edition of this successful text investigates these issues further and provides more solutions and suggestions for the present and …
Managing Visitor Attractions
Av Alan Fyall, Brian Garrod m. fl.
Inbunden, 2022
2590 kr
Lägg i varukorg
Visitor attractions represent a complex sector of the tourism industry and are the catalytic focus for the development of tourism infrastructure and services. The third edition of this successful text investigates these issues further and provides more solutions and suggestions for the present and …
International Sports Events
Impacts, Experiences and Identities
Av Richard Shipway, Alan Fyall
Inbunden, 2012
2515 kr
Lägg i varukorg
This book offers new insight into International Sports Events (ISEs), examining the relationship between sport, tourism and events. It assesses sports events through the lens of both sports participants and spectators, based on three primary themes: impacts, experiences and identities. The first …
Managing World Heritage Sites
Av Anna Leask, Alan Fyall
Häftad, 2006
924 kr
Lägg i varukorg
World Heritage Sites are some of the most recognised locations around the world. They include natural sites such as the Grand Canyon and the Great Barrier and cultural ones such as the Pyramids at Giza, the Walled City of Baku in Azerbaijan and the Historic Centre of Riga in Latvia. The …
Managing Visitor Attractions
Av Stephen Wanhill, Anna Leask m. fl.
E-bok, 2022
963 kr
Lägg i varukorg
Visitor attractions represent a complex sector of the tourism industry and are the catalytic focus for the development of tourism infrastructure and services. The third edition of this successful text investigates these issues further and provides more solutions and suggestions for the present and …
Managing Visitor Attractions
Av Stephen Wanhill, Anna Leask m. fl.
E-bok, 2022
963 kr
Lägg i varukorg
Visitor attractions represent a complex sector of the tourism industry and are the catalytic focus for the development of tourism infrastructure and services. The third edition of this successful text investigates these issues further and provides more solutions and suggestions for the present and …
International Case Studies in Visitor Attractions
Av Gürhan Aktaş, Carissa Baker m. fl.
Häftad, 2026
668 kr
Lägg i varukorg
This international case study book provides 21 expertly curated case studies on the topic of visitor attractions management, each with detailed implementation instructions for the instructor to maximize student participation and learning.The dynamic characteristic of the industry under the …
International Case Studies in Visitor Attractions
Av Gürhan Aktaş, Carissa Baker m. fl.
Inbunden, 2026
2590 kr
Lägg i varukorg
This international case study book provides 21 expertly curated case studies on the topic of visitor attractions management, each with detailed implementation instructions for the instructor to maximize student participation and learning.The dynamic characteristic of the industry under the …
International Case Studies in Visitor Attractions
Av Alan Fyall, Carissa Baker m. fl.
E-bok, 2026
768 kr
Lägg i varukorg
This international case study book provides 21 expertly curated case studies on the topic of visitor attractions management, each with detailed implementation instructions for the instructor to maximize student participation and learning.The dynamic characteristic of the industry under the …
International Case Studies in Visitor Attractions
Av Alan Fyall, Carissa Baker m. fl.
E-bok, 2026
768 kr
Lägg i varukorg
This international case study book provides 21 expertly curated case studies on the topic of visitor attractions management, each with detailed implementation instructions for the instructor to maximize student participation and learning.The dynamic characteristic of the industry under the …
Managing World Heritage Sites
Av Alan Fyall, Anna Leask
E-bok, 2006
1091 kr
Lägg i varukorg
World Heritage Sites are some of the most recognised locations around the world. They include natural sites such as the Grand Canyon and the Great Barrier and cultural ones such as the Pyramids at Giza, the Walled City of Baku in Azerbaijan and the Historic Centre of Riga in Latvia. The …
Managing World Heritage Sites
Av Alan Fyall, Anna Leask
E-bok, 2006
1091 kr
Lägg i varukorg
World Heritage Sites are some of the most recognised locations around the world. They include natural sites such as the Grand Canyon and the Great Barrier and cultural ones such as the Pyramids at Giza, the Walled City of Baku in Azerbaijan and the Historic Centre of Riga in Latvia. The …
Marketing in Travel and Tourism
Av Ashok Ranchhod, Mike Morgan m. fl.
E-bok, 2010
1088 kr
Lägg i varukorg
Marketing in Travel and Tourism aims to guide and support readers through the complexities of tourism marketing in the 21st Century. It sets out clear explanations of marketing principles and concepts adapted from mainstream services marketing, and goes on to illustrate the range of applications …
Marketing in Travel and Tourism
Av Ashok Ranchhod, Mike Morgan m. fl.
E-bok, 2010
1124 kr
Lägg i varukorg
Marketing in Travel and Tourism aims to guide and support readers through the complexities of tourism marketing in the 21st Century. It sets out clear explanations of marketing principles and concepts adapted from mainstream services marketing, and goes on to illustrate the range of applications …
International Perspectives of Festivals and Events
Av Adele Ladkin, Martin Robertson m. fl.
E-bok, 2009
3428 kr
Lägg i varukorg
International Perspectives of Festivals and Events addresses contemporary issues concerning the potential of festivals and events to produce economic, social, cultural and community benefits. Incorporating a range of international perspectives, the book provides the reader with a global look at …
International Perspectives of Festivals and Events
Av Adele Ladkin, Martin Robertson m. fl.
E-bok, 2009
3428 kr
Lägg i varukorg
International Perspectives of Festivals and Events addresses contemporary issues concerning the potential of festivals and events to produce economic, social, cultural and community benefits. Incorporating a range of international perspectives, the book provides the reader with a global look at …
International Sports Events
Impacts, Experiences and Identities
Av Alan Fyall, Richard Shipway
E-bok, 2013
935 kr
Lägg i varukorg
This book offers new insight into International Sports Events (ISEs), examining the relationship between sport, tourism and events. It assesses sports events through the lens of both sports participants and spectators, based on three primary themes: impacts, experiences and identities. The first …
International Sports Events
Impacts, Experiences and Identities
Av Alan Fyall, Richard Shipway
E-bok, 2013
935 kr
Lägg i varukorg
This book offers new insight into International Sports Events (ISEs), examining the relationship between sport, tourism and events. It assesses sports events through the lens of both sports participants and spectators, based on three primary themes: impacts, experiences and identities. The first …
International Sports Events
Impacts, Experiences and Identities
Av Richard Shipway, Alan Fyall
Häftad, 2017
794 kr
Lägg i varukorg
This book offers new insight into International Sports Events (ISEs), examining the relationship between sport, tourism and events. It assesses sports events through the lens of both sports participants and spectators, based on three primary themes: impacts, experiences and identities. The first …
Marketing for Tourism and Hospitality
Collaboration, Technology and Experiences
Av Alan Fyall, Patrick Legohérel m. fl.
Häftad, 2019
818 kr
Lägg i varukorg
The marketing landscape has changed dramatically in recent years, especially for tourism and hospitality practitioners. Marketing for these industries is now a multi-dimensional, collaborative venture driven by technological change and the growing demand for authentic co-created …
Managing World Heritage Sites
Av Anna Leask, Alan Fyall
Inbunden, 2015
2749 kr
Lägg i varukorg
World Heritage Sites are some of the most recognised locations around the world. They include natural sites such as the Grand Canyon and the Great Barrier and cultural ones such as the Pyramids at Giza, the Walled City of Baku in Azerbaijan and the Historic Centre of Riga in Latvia. The …
Tourism: Principles and Practice
Av John Fletcher, Alan Fyall m. fl.
Häftad, 2017
1072 kr
Lägg i varukorg
Thanks to its engaging writing style and accessible structure, Fletcher has become the ultimate one-stop text for any student studying Tourism. Its broad appeal and popularity increases with each new edition, making it excellent value for any student who wants to understand and explore the …
Tourism: Principles & Practice
Av David Gilbert, Stephen Wanhill m. fl.
E-bok, 2017
681 kr
Lägg i varukorg
The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), …
Marketing for Tourism and Hospitality
Collaboration, Technology and Experiences
Av Youcheng Wang, Isabelle Frochot m. fl.
E-bok, 2019
963 kr
Lägg i varukorg
The marketing landscape has changed dramatically in recent years, especially for tourism and hospitality practitioners. Marketing for these industries is now a multi-dimensional, collaborative venture driven by technological change and the growing demand for authentic co-created experiences. …
Marketing for Tourism and Hospitality
Collaboration, Technology and Experiences
Av Youcheng Wang, Isabelle Frochot m. fl.
E-bok, 2019
942 kr
Lägg i varukorg
The marketing landscape has changed dramatically in recent years, especially for tourism and hospitality practitioners. Marketing for these industries is now a multi-dimensional, collaborative venture driven by technological change and the growing demand for authentic co-created experiences. …
Marketing Places and Spaces
Av Alan Fyall, Metin Kozak m. fl.
E-bok, 2015
1589 kr
Lägg i varukorg
Marketing Places and Spaces'' covers a broad range of issues that hospitality and tourism executives will benefit from addressing, but frequently forget to do so. To provide an indication of the broad range and exciting coverage of issues, here are a few titles of the 21 chapters in the volume: …
Marketing Places and Spaces
Av Antónia Correia, Juergen Gnoth m. fl.
Inbunden, 2015
1465 kr
Lägg i varukorg
Marketing Places and Spaces' covers a broad range of issues that hospitality and tourism executives will benefit from addressing, but frequently forget to do so. To provide an indication of the broad range and exciting coverage of issues, here are a few titles of the 21 chapters in the volume: …
Tourism Marketing
A Collaborative Approach
Häftad, 2004
503 kr
Lägg i varukorg
This innovative and original book provides valuable insights into the interorganisational dynamics of collaboration in tourism marketing. Specific attention is given to global airline alliances, international hotel consortia, and destination collaboration between nations. The book begins by …