James Fitchett – författare
Visar alla böcker från författaren James Fitchett. Handla med fri frakt och snabb leverans.
4 produkter
Marketing
A Critical Textbook
Av Mark Tadajewski, Michael Saren m. fl.
E-bok, 2010
840 kr
Lägg i varukorg
Written by a team of renowned experts in the field, Marketing: A Critical Textbook provides a unique introduction and overview of critical approaches to marketing. Ideally suited to advanced students of marketing, the book uses examples and ′real world′ case studies to illustrate and discuss major …
Marketing
A Critical Textbook
Av Nick Ellis, James Fitchett m. fl.
Inbunden, 2010
3933 kr
Lägg i varukorg
Written by a team of renowned experts in the field, Marketing: A Critical Textbook provides a unique introduction and overview of critical approaches to marketing. Ideally suited to advanced students of marketing, the book uses examples and 'real world' case studies to illustrate and discuss major …
Marketing
A Critical Textbook
Av Nick Ellis, James Fitchett m. fl.
Häftad, 2010
888 kr
Lägg i varukorg
Written by a team of renowned experts in the field, Marketing: A Critical Textbook provides a unique introduction and overview of critical approaches to marketing. Ideally suited to advanced students of marketing, the book uses examples and 'real world' case studies to illustrate and discuss major …
Consumer Research Methods
Av James Fitchett, Andrea Davies
Inbunden, 2013
10426 kr
Tillfälligt slut
Ever since its conception some 40 years ago, consumer research has been the channel through which innovations in social science, social and cultural theory and the arts have entered the marketing discipline. With each transformation and interjection of new ideas, discourses and approaches, consumer …
