Nick Ellis – författare
Visar alla böcker från författaren Nick Ellis. Handla med fri frakt och snabb leverans.
5 produkter
Business to Business Marketing
Relationships, networks and strategies
Av Nick Ellis
Häftad, 2010
1069 kr
Lägg i varukorg
This exciting new title provides a comprehensive introduction to the main theoretical and managerial issues of B2B marketing. It raises readers' awareness of the significance of B2B marketing in modern economies, in both local and global contexts.The book shows that B2B marketing is about managing …
Marketing
A Critical Textbook
Av Mark Tadajewski, Michael Saren m. fl.
E-bok, 2010
840 kr
Lägg i varukorg
Written by a team of renowned experts in the field, Marketing: A Critical Textbook provides a unique introduction and overview of critical approaches to marketing. Ideally suited to advanced students of marketing, the book uses examples and ′real world′ case studies to illustrate and discuss major …
Marketing
A Critical Textbook
Av Nick Ellis, James Fitchett m. fl.
Inbunden, 2010
3933 kr
Lägg i varukorg
Written by a team of renowned experts in the field, Marketing: A Critical Textbook provides a unique introduction and overview of critical approaches to marketing. Ideally suited to advanced students of marketing, the book uses examples and 'real world' case studies to illustrate and discuss major …
Marketing
A Critical Textbook
Av Nick Ellis, James Fitchett m. fl.
Häftad, 2010
888 kr
Lägg i varukorg
Written by a team of renowned experts in the field, Marketing: A Critical Textbook provides a unique introduction and overview of critical approaches to marketing. Ideally suited to advanced students of marketing, the book uses examples and 'real world' case studies to illustrate and discuss major …
Business-to-Business Marketing
Av Nick Ellis, Mark Tadajewski m. fl.
Inbunden, 2011
10138 kr
Tillfälligt slut
This four-volume collection is the only detailed survey of business-to-business marketing literature that captures the state of the discipline in its entirety. Business-to-business marketing is fast catching up with business-to-consumer marketing as a subject of study, and in recognition of its …
