Jamie Gillies – författare

New Brunswick is an interesting study in governance. It is one of Canada’s geographically smallest and least populated provinces, yet it contains all of the different historic, cultural, linguistic, political, economic, and social experiences and challenges found in the rest of the country. This volume questions what we can learn from New Brunswick’s post-2000 experience that can ultimately inform governance and policy-making elsewhere in Canada.New Brunswick Politics begins by situating the province’s social, linguistic, and economic dynamics regionally and nationally. Contributors then examine the governments of Bernard Lord, Shawn Graham, David Alward, Brian Gallant, and Blaine Higgs and their policies to reveal how their governance and policy directions reflected broader trends in Canadian politics while, at other times, they provided opportunities for unique new policy directions to emerge. Key issues examined include the residual welfare state, language politics, healthcare reform, equity-denied groups, and housing.This is the first comprehensive book on New Brunswick politics in sixty-five years, and it presents a province struggling to address questions of conflict, power, marginalization, and governance as it carves out its unique path in addressing pressing public policy questions.

The strange and wonderful place of Twin Peaks captivated audiences for more than two decades before its long-awaited return to television in 2017. David Lynch and Mark Frost created a land that embodies the politics of American culture. With its focus on small-town America and life outside urban centers, rural and suburban values play a big part in the overall Twin Peaks narrative. More than just a soapy murder investigation or a mysterious puzzle to be solved, Twin Peaks and Twin Peaks: The Return are metaphors for the political years in which they are set. The Politics of Twin Peaks investigates the show’s engagement with American politics and identity. With a close relationship between the two, Twin Peaks is the rare cultural landmark in both film and television whose timelessness is defined by the fact that it can constantly be reinterpreted. Within that sometimes dreamlike Lynchian narrative, Twin Peaks hints at, sometimes explicitly and sometimes subtly, the political fault lines in the United States. In this edited collection, the politics inherent in Twin Peaks is approached from numerous points of view.

The strange and wonderful place of Twin Peaks captivated audiences for more than two decades before its long-awaited return to television in 2017. David Lynch and Mark Frost created a land that embodies the politics of American culture. With its focus on small-town America and life outside urban centers, rural and suburban values play a big part in the overall Twin Peaks narrative. More than just a soapy murder investigation or a mysterious puzzle to be solved, Twin Peaks and Twin Peaks: The Return are metaphors for the political years in which they are set. The Politics of Twin Peaks investigates the show’s engagement with American politics and identity. With a close relationship between the two, Twin Peaks is the rare cultural landmark in both film and television whose timelessness is defined by the fact that it can constantly be reinterpreted. Within that sometimes dreamlike Lynchian narrative, Twin Peaks hints at, sometimes explicitly and sometimes subtly, the political fault lines in the United States. In this edited collection, the politics inherent in Twin Peaks is approached from numerous points of view.

This book explores the 2019 Canadian Federal Election through a political marketing framework. Justin Trudeau’s leadership appeal, coupled with the differentiation of Canadian politics from American politics over recent elections, has contributed to a spike in interest for politics in the Canadian context. This collection provides in-depth quantitative and qualitative research of different aspects of this election, including the attempted re-branding of the Conservative Party under Andrew Scheer, the marketing of the NDP with the selection of the first visible minority party leader in Canadian history, the political marketing of the Bloc Québécois, Green Party, and People’s Party and, foremost perhaps, the brand maintenance of Trudeau and the Liberal Party of Canada. The book also looks at campaign marketing, and considers how the parties in this election utilized market intelligence, consumer data and vote targeting, and wedge issues during the campaign.

This book focuses on the U.S. presidential election spectacle, from the primaries through to the November 2020 election and the subsequent events leading up to the inauguration of Joe Biden as the 46th president.

This book offers a fresh take on the dynamics of the 2021 Canadian federal election by focusing on elements pertinent to political marketing and branding rather than just the horse race and campaign dynamics. Chapters by leading and emerging political marketing academics from different disciplines, including communications, political science and political management, are included as well as contributions from practitioners in different fields related to political marketing such as pollsters. Some chapters are collaborations between leading academics and practitioners, which provide new insights into the dynamics of political marketing that enrich this edited volume. The book’s content takes our current understandings of Canadian political marketing in new directions.

This book focuses on the spectacle of the 2024 U.S. presidential election from the return of Donald Trump and the decision by Joe Biden to drop out of the presidential race and endorse Kamala Harris as the Democratic presidential nominee to the campaign sprint culminating in Trump’s win in November. A follow-up to Political Marketing in the 2020 U.S. Presidential Election, it uniquely focuses on political marketing and branding strategies, with particular attention to how changes since the last election, especially new technologies and media platforms, have emerged as branding and marketing outlets for both campaigns.  This election was again as much about a continuous strategy of targeting and maintaining voter enthusiasm as it was about swaying undecided voters, as both campaigns tried to engage different parts of the electorate.  Every American presidential election tends to herald in new political branding and marketing strategies.  This book presents diverse scholarly research and perspectives, with practitioner-relevant content that will advance current understandings of political marketing and branding theories.

This edited collection is one of the first books to focus on the distinctive political marketing and branding strategies utilized by the candidates and their parties in one of the most gripping elections in U.S. history.