Katrijn Gielens – författare
Visar alla böcker från författaren Katrijn Gielens. Handla med fri frakt och snabb leverans.
4 produkter
Handbook of Research on Retailing
Av Katrijn Gielens, Els Gijsbrechts
Inbunden, 2018
3450 kr
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The advent of e-commerce and the rise of hard discounters have put severe pressure on traditional retail chains. Boundaries are blurring: traditional brick-and-mortar players are expanding their online operations and setting up their own discount banners, while the power houses of online retail are …
Advances in National Brand and Private Label Marketing
10th International Conference, 2023
Av Juan Carlos Gázquez-Abad, Francisco J. Martínez-López m. fl.
Inbunden, 2023
1697 kr
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The 2023 International Conference on National Brand & Private Label Marketing is a unique academic forum to present and discuss original, rigorous, and significant contributions from researchers around the world on marketing issues facing retailers, store brand managers and national brand …
Advances in National Brand and Private Label Marketing
10th International Conference, 2023
Av Katrijn Gielens, Francisco J. Martinez-Lopez m. fl.
E-bok, 2023
2169 kr
Lägg i varukorg
The 2023 International Conference on National Brand & Private Label Marketing is a unique academic forum to present and discuss original, rigorous, and significant contributions from researchers around the world on marketing issues facing retailers, store brand managers and national brand managers. …
Advances in National Brand and Private Label Marketing
10th International Conference, 2023
Av Juan Carlos Gázquez-Abad, Francisco J. Martínez-López m. fl.
Häftad, 2024
1697 kr
Lägg i varukorg
The 2023 International Conference on National Brand & Private Label Marketing is a unique academic forum to present and discuss original, rigorous, and significant contributions from researchers around the world on marketing issues facing retailers, store brand managers and national brand …