Kenneth E. Clow – författare
Visar alla böcker från författaren Kenneth E. Clow. Handla med fri frakt och snabb leverans.
9 produkter
Concise Encyclopedia of Advertising
Av Robert E Stevens, David L Loudon m. fl.
Inbunden, 2005
2590 kr
Lägg i varukorg
At your fingertipsfind advertising terms and concepts quickly and easily in this A-Z reference guide!As with many institutions, advertising has developed its own vocabulary. While some terms and concepts may overlap with other areas, many are used in a particular way and have specific meanings in …
Concise Encyclopedia of Professional Services Marketing
Av Kenneth E. Clow, Robert E Stevens
Inbunden, 2008
2590 kr
Lägg i varukorg
Concise Encyclopedia of Professional Services Marketing provides readers with a detailed account of the concepts and strategies necessary to successfully market professional services and grow a business. Complete with practical information relevant to a wide range of professionals--including …
Concise Encyclopedia of Professional Services Marketing
Av Robert E Stevens, Kenneth E. Clow
E-bok, 2009
856 kr
Lägg i varukorg
Concise Encyclopedia of Professional Services Marketing provides readers with a detailed account of the concepts and strategies necessary to successfully market professional services and grow a business. Complete with practical information relevant to a wide range of professionals--including …
Concise Encyclopedia of Professional Services Marketing
Av Robert E Stevens, Kenneth E. Clow
E-bok, 2009
856 kr
Lägg i varukorg
Concise Encyclopedia of Professional Services Marketing provides readers with a detailed account of the concepts and strategies necessary to successfully market professional services and grow a business. Complete with practical information relevant to a wide range of professionals--including …
Sports Marketing
International Student Edition
Av Michael Fetchko, Donald P. Roy m. fl.
Häftad, 2018
857 kr
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Highly practical and engaging, Sports Marketing equips students with the skills, techniques and tools they need to be successful marketers in any sporting environment. The book combines scholarly theory with the perspectives of those who have been involved actively in the sports business. A wide …
Concise Encyclopedia of Advertising
Av Donald Baack, Kenneth E. Clow m. fl.
E-bok, 2014
1266 kr
Lägg i varukorg
At your fingertipsfind advertising terms and concepts quickly and easily in this A-Z reference guide! As with many institutions, advertising has developed its own vocabulary. While some terms and concepts may overlap with other areas, many are used in a particular way and have specific meanings in …
Concise Encyclopedia of Advertising
Av Donald Baack, Kenneth E. Clow m. fl.
E-bok, 2014
1239 kr
Lägg i varukorg
At your fingertipsfind advertising terms and concepts quickly and easily in this A-Z reference guide! As with many institutions, advertising has developed its own vocabulary. While some terms and concepts may overlap with other areas, many are used in a particular way and have specific meanings in …
Services Marketing
Av David L. Kurtz, Kenneth E. Clow
Häftad, 1997
658 kr
Tillfälligt slut
Services Marketing This practical guide is the first to take a behavioral/managerial approach to one of the fastest growing fields in marketing: services marketing! In an engaging and interesting writing style, the authors present the latest theories and concepts of both domestic and international …
Concise Encyclopedia of Advertising
Av Robert E Stevens, David L Loudon m. fl.
Häftad, 2005
1058 kr
Tillfälligt slut
At your fingertipsfind advertising terms and concepts quickly and easily in this A-Z reference guide!As with many institutions, advertising has developed its own vocabulary. While some terms and concepts may overlap with other areas, many are used in a particular way and have specific meanings in …
