Linden Brown – författare
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3 produkter
Customer Culture Imperative: A Leader's Guide to Driving Superior Performance
Av Christopher Brown, Linden Brown
E-bok, 2013
385 kr
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What do Toyota, Apple, and Zappos have in common? CUSTOMER-CENTRIC CULTURE And now, with this research-based method, you can replicate their success with your business Based on more than 60 studies and the authors’ three-year proprietary research project with more than 100 companies, The Customer …
Customer Culture Imperative: A Leader's Guide to Driving Superior Performance
Av Linden Brown, Christopher Brown
Inbunden, 2014
435 kr
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BECOME THE ENVY OF YOUR INDUSTRY WITH A CUSTOMER-CENTRIC CULTURE Winner of Marketing Book of the Year 2015 by Marketing and Sales Books For the first time, this groundbreaking guide unlocksthe secrets used by Amazon, Virgin, Apple, Starbucks, and salesforce.com. It creates a guide for success based …
Competitive Marketing Strategy for Europe
Developing, Maintaining and Defending Competitive Advantage
Av Linden Brown, Malcolm McDonald
Häftad, 1994
343 kr
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Competitive Marketing Strategy for Europe is unique in its application of strategy concepts to European business. It studies the competitive positions of companies and shows how those positions can be changed through successfully applying the concepts of marketing strategy. Written for the …
