Marcus Goncalves – författare
596 kr
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Managing a project can be stressful enough without the added difficulty of coordinating project members working from different sites--or even continents! Managing Virtual Projects outlines techniques, practices, and products that are being effectively used by virtual project managers around the globe.
With more projects being outsourced every day, managers will turn here to get the knowledge they need on maintaining quality and budget controls, developing documentation standards, implementing essential technologies such as Microsoft''s EPM or Primavera, and more.
575 kr
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Globalization and increased outsourcing have redefined project management. The complex dynamics involved in today''s long-distance projects require a new skill set and knowledge base unlike anything needed before.
Here, leading project management expert Marcus Goncalves presents a complete guide to implementing the virtual project management office (ePMO). Leveraging his information technology expertise and PM experience, Goncalves offers cutting-edge techniques for managing projects across borders, working with colleagues and clients from different cultures, and utilizing the necessary telecommunication/Internet technologies ePM managers and their virtual teams and remote PM offices must have.
Implementing the Virtual Project Management Office complies with the Project Management Institute''s Project Management Body of Knowledge (PMBOK) guidelines and extends them to ePMO. After analyzing the benefits of ePM versus conventional project management, Goncalves presents an in-depth discussion of ePM practices, scenarios, and challenges, aided by real-world examples and insightful case studies.
Providing a full focus on the management and execution of virtual projects, Goncalves demonstrates the time- and cost-saving advantages, showing how to begin realizing those advantages immediately. He gives you:
Guidelines for building virtual project teamsStep-by-step best practices for keeping an eProject on courseTechniques for measuring project performance and earned valueeTools for controlling project qualityWays to integrate speed, change, and innovation for ePM successA customer-driven approach to ePMGoncalves provides comprehensive information on developing a state-of-the-art virtual project management office, from the necessary structure and environment to the technology. He also defines what concurrent ePM is and the need for change management during the process. The bonus CD features sample policies, forms, budgets, checklists, and software (including the award winning Mindmanager, from Mindjet) to assist in your ePMO implementation.
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The book features cases and lessons from leading world organizations that invested in knowledge management in order to remain competitive. The importance of both knowledge capture and knowledge transfer throughout organizations is stressed throughout the book. Learning Organizations: Turning Knowledge into Actions offers strategies and guidance to organizational leaders who endeavor to deliver heightened value to all their stakeholders while eliminating the learning "disabilities" that threaten corporate productivity and success.
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Delve into the essential aspects of market research and analysis, exploring both qualitative and quantitative techniques, and learn to make informed business decisions. Perfect for business professionals and graduate students.
Key Features
General understanding of market research and its applications.Comprehensive coverage of both quantitative and qualitative primary research methods.Advanced data analysis techniques including descriptive statistics, hypothesis testing, and inferential statistics.Book Description
This book offers an in-depth exploration of market research and analysis, guiding readers through the entire process from defining research objectives to communicating results. Begin by understanding the purpose and ethics of market research, laying a strong groundwork for your studies. Progress to defining precise research objectives and exploring secondary research methods to gather existing information.Next, engage with primary research methods, focusing on both quantitative and qualitative approaches. Learn how to develop and distribute surveys, choose the right sampling techniques, and utilize tools for data mining and web scraping. Gain insights into focus groups and observation studies, understanding how these qualitative methods can provide depth to your research.Finally, master the art of data analysis and result communication. Explore descriptive statistics, hypothesis testing, and inferential statistics to make sense of your data. Learn to effectively present your findings to stakeholders, ensuring your research translates into actionable insights. By the end of the course, you will be well-equipped to conduct thorough market research and communicate your results effectively.What you will learn
Understand the six steps of market researchConduct qualitative researchConduct quantitative researchAnalyze data effectivelyTest hypothesesCommunicate research findingsWho this book is for
The ideal audience for this book includes business management professionals and graduate students. Readers should have a basic understanding of business concepts and statistical methods. The book is suitable for those looking to deepen their knowledge of market research and enhance their decision-making skills.
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