Mitchell S. McKinney – författare

The results of a focus group research project, sponsored by the Commission of Presidential Debates and conducted during the 1992 presidential and vice presidential debates, are reported. The study involved 625 participants from 17 states who met in 60 focus groups held during the period of the debates. Focus group participants answered questions regarding what they learned from the debates, how they assessed the formats, what improvements they wanted in future debates, and how information provided by the debates compared with that from other news sources. The 14 chapters of this volume include a summary of past research on presidential debates, an outline of the focus group methodology used here, and the results of the focus groups, including numerous quotations from focus group members. The results specifically address the questions of debate format, voter learning, reactions to the third candidate, male versus female response to the debates, opinions of student voters, analyses of disagreements among focus group members, and a set of recommendations for future debates.

The 2008 U.S. election was arguably the most important election of our lifetime: the first African American president was elected to office; the candidacy of Sarah Palin marked only the second time that a major party ticket included a female; and the electoral performance of young citizens – digital natives, greatly attracted by digital media – signaled the highest turnout in a long time.Taking all these issues into consideration, this book offers a landmark examination of the 2008 election from a global perspective, with emphasis on the wide range of digital media utilized by the campaigners and how campaign communication influenced young citizens. The authors argue that the use of digital technologies in the campaign, and the success of Barack Obama in attracting young voters to his cause, provides an excellent case study – perhaps something of a turning point in campaign communication – for carefully examining the emerging role of digital political media, and a continuing renewal in young citizens’ electoral engagement. The wide-ranging contributions to this volume provide a comprehensive examination of a historic political campaign and election. The book’s findings offer revealing answers regarding the content and effects of various forms of political campaign communication, and raise questions and possibilities for future research.

alieNATION presents research conducted by a national election team and leading scholars in political communication that explores a range of important topics and variables affecting voter attitudes and behavior in the 2012 U.S. presidential election.In exploring the messages, issues, and voters of the 2012 election, these studies employ multiple methods including experimental design, content analysis, rhetorical criticism, and survey research. Whereas other election research tends to investigate either the content or effects of campaign communication, the more comprehensive and systematic nature of this collection enables alieNATION to cohere thematically around considerations of voter alienation, political engagement, political efficacy, and ultimately, citizens’ voting decisions.

alieNATION presents research conducted by a national election team and leading scholars in political communication that explores a range of important topics and variables affecting voter attitudes and behavior in the 2012 U.S. presidential election.In exploring the messages, issues, and voters of the 2012 election, these studies employ multiple methods including experimental design, content analysis, rhetorical criticism, and survey research. Whereas other election research tends to investigate either the content or effects of campaign communication, the more comprehensive and systematic nature of this collection enables alieNATION to cohere thematically around considerations of voter alienation, political engagement, political efficacy, and ultimately, citizens’ voting decisions.

The studies that comprise Political Socialization in a Media Saturated World synthesize, question, and update our knowledge of political socialization that has accumulated over the past 40 years of related research. The scholarship advances innovative theoretical perspectives and develops new models of the socialization process that revolve around the key social structures of family, media, peers, and school. The Hierarchy Model of Political Socialization, in particular, provides a comprehensive conceptual framework for organizing and analyzing youth responses to the political. With research that spans multiple election cycles across nearly a decade, and data drawn from a national panel study that allows for cross-generational comparison, the findings and models of political socialization presented provide the most comprehensive and in-depth examination of youth political socialization that exists to date. This book provides a foundation and research agenda for examining the Millennial generation in the coming years as these citizens mature to adults and become the driving force of society and our polity.

The studies that comprise Political Socialization in a Media Saturated World synthesize, question, and update our knowledge of political socialization that has accumulated over the past 40 years of related research. The scholarship advances innovative theoretical perspectives and develops new models of the socialization process that revolve around the key social structures of family, media, peers, and school. The Hierarchy Model of Political Socialization, in particular, provides a comprehensive conceptual framework for organizing and analyzing youth responses to the political. With research that spans multiple election cycles across nearly a decade, and data drawn from a national panel study that allows for cross-generational comparison, the findings and models of political socialization presented provide the most comprehensive and in-depth examination of youth political socialization that exists to date. This book provides a foundation and research agenda for examining the Millennial generation in the coming years as these citizens mature to adults and become the driving force of society and our polity.

Still today, the unequal and gendered distribution of power and participation in American politics remains perplexing. To address this challenge, Banwart and Bystrom examine the research from political communication, political science, and psychology to deepen our understanding of the intersection of gender and politics.Starting with the most common theoretical approaches, they trace the history of women’s right to vote in the U.S., women’s political participation, the political socialization of U.S. citizens, gendered political candidate communication, and gendered media coverage. The authors demonstrate how gender stereotypes play an influential role in citizens’ perceptions of both politics and those seeking to participate in it. They conclude with an analysis of the 2022 midterm election cycle to expose lessons learned and existing barriers as we look to 2024 and beyond.

Still today, the unequal and gendered distribution of power and participation in American politics remains perplexing. To address this challenge, Banwart and Bystrom examine the research from political communication, political science, and psychology to deepen our understanding of the intersection of gender and politics.Starting with the most common theoretical approaches, they trace the history of women’s right to vote in the U.S., women’s political participation, the political socialization of U.S. citizens, gendered political candidate communication, and gendered media coverage. The authors demonstrate how gender stereotypes play an influential role in citizens’ perceptions of both politics and those seeking to participate in it. They conclude with an analysis of the 2022 midterm election cycle to expose lessons learned and existing barriers as we look to 2024 and beyond.

Women, Feminism, and Pop Politics: From "Bitch" to "Badass" and Beyond examines the negotiation of feminist politics and gendered political leadership in twenty-first century U.S. popular culture. In a wide-ranging survey of texts—which includes memes and digital discourses, embodied feminist performances, parody and infotainment, and televisual comedy and drama—contributing authors assess the ways in which popular culture discourses both reveal and reshape citizens’ understanding of feminist politics and female political figures. Two archetypes of female identity figure prominently in its analysis. "Bitch" is a frame that reflects the twentieth-century anxiety about powerful women as threatening and unfeminine, trapping political women within the double bind between femininity and competence. "Badass" recognizes women’s capacity to lead but does so in a way that deflects attention away from the persistence of sexist stereotyping and cultural misogyny. Additionally, as depictions of political women become increasingly complex and varied, fictional characters and actual women are beginning to move beyond the bitch and badass frames, fashioning collaborative and comic modes of leadership suited to the new global milieu. This book will be of interest to students and scholars interested in communication, U.S. political culture, gender and leadership, and women in media.

Women, Feminism, and Pop Politics: From "Bitch" to "Badass" and Beyond examines the negotiation of feminist politics and gendered political leadership in twenty-first century U.S. popular culture. In a wide-ranging survey of texts—which includes memes and digital discourses, embodied feminist performances, parody and infotainment, and televisual comedy and drama—contributing authors assess the ways in which popular culture discourses both reveal and reshape citizens’ understanding of feminist politics and female political figures. Two archetypes of female identity figure prominently in its analysis. "Bitch" is a frame that reflects the twentieth-century anxiety about powerful women as threatening and unfeminine, trapping political women within the double bind between femininity and competence. "Badass" recognizes women’s capacity to lead but does so in a way that deflects attention away from the persistence of sexist stereotyping and cultural misogyny. Additionally, as depictions of political women become increasingly complex and varied, fictional characters and actual women are beginning to move beyond the bitch and badass frames, fashioning collaborative and comic modes of leadership suited to the new global milieu. This book will be of interest to students and scholars interested in communication, U.S. political culture, gender and leadership, and women in media.

Political speeches don’t just mirror what transpires in the world; they have the potential to change people’s minds, move them into action, reinforce existing assumptions, and reshape cultures. They define public participation and are the ‘nexus points’ of disparate discourses, both nationally and globally. Because of their power to sustain the status quo or effect change, speeches warrant public attention and careful study. To examine them is to understand how they are crafted, what elements they possess, and how these elements come together to affect their audience. This volume analyzes selected speeches delivered by Benigno ‘Noynoy’ Simeon C. Aquino III, President of the Republic of the Philippines from 2010 to 2016. They are speeches that have been used to shape public perception, gain support, and build identification between Aquino’s presidency and his audience.By mobilizing the concepts of presidential image, myth, metaphors, and rhetorical citizenship, readers are guided through a process of examining the rhetorical trajectory of the Philippine presidency, how a president’s discourse has attempted to shape Philippine socio-political reality, and how the evolving milieu the president has found himself in shapes his discourse. The essays in this volume will hopefully generate a discussion not only on the place of President Benigno Aquino’s rhetoric in Philippine presidential history, but also of how rhetorical practices in an evolving democratic society in Asia can extend and expand theorizations of presidential rhetoric and political communication at large.

Political speeches don’t just mirror what transpires in the world; they have the potential to change people’s minds, move them into action, reinforce existing assumptions, and reshape cultures. They define public participation and are the ‘nexus points’ of disparate discourses, both nationally and globally. Because of their power to sustain the status quo or effect change, speeches warrant public attention and careful study. To examine them is to understand how they are crafted, what elements they possess, and how these elements come together to affect their audience. This volume analyzes selected speeches delivered by Benigno ‘Noynoy’ Simeon C. Aquino III, President of the Republic of the Philippines from 2010 to 2016. They are speeches that have been used to shape public perception, gain support, and build identification between Aquino’s presidency and his audience.By mobilizing the concepts of presidential image, myth, metaphors, and rhetorical citizenship, readers are guided through a process of examining the rhetorical trajectory of the Philippine presidency, how a president’s discourse has attempted to shape Philippine socio-political reality, and how the evolving milieu the president has found himself in shapes his discourse. The essays in this volume will hopefully generate a discussion not only on the place of President Benigno Aquino’s rhetoric in Philippine presidential history, but also of how rhetorical practices in an evolving democratic society in Asia can extend and expand theorizations of presidential rhetoric and political communication at large.

The 2016 US election was ugly, divisive, maddening, and influential. In this provocative new book, Paul Booth, Amber Davisson, Aaron Hess, and Ashley Hinck explore the effect that everyday people had on the political process. From viewing candidates as celebrities, to finding fan communities within the political spectrum, to joining others online in spreading (mis)information, the true influence in 2016 was the online participant. Poaching Politics brings together research and scholars from media studies, political communication, and rhetoric to provide an interdisciplinary perspective on the role of participatory cultures in shaping the 2016 US presidential election. Poaching Politics heralds a new way of creating and understanding shifts in the nature of political communication in the digital age.

The 2016 US election was ugly, divisive, maddening, and influential. In this provocative new book, Paul Booth, Amber Davisson, Aaron Hess, and Ashley Hinck explore the effect that everyday people had on the political process. From viewing candidates as celebrities, to finding fan communities within the political spectrum, to joining others online in spreading (mis)information, the true influence in 2016 was the online participant. Poaching Politics brings together research and scholars from media studies, political communication, and rhetoric to provide an interdisciplinary perspective on the role of participatory cultures in shaping the 2016 US presidential election. Poaching Politics heralds a new way of creating and understanding shifts in the nature of political communication in the digital age.

Alternative Spaces/Transformative Places addresses the rise of unruly spaces in society, as well as communicative strategies that citizens and activists may use to democratize them. With the widespread use of austerity measures by governments and cities, unruly spaces are an increasing fixture in our modern world. Cities such as Flint and Detroit in Michigan, Berlin in Germany, and even regions of rural America, have all been damaged by the neoliberal policies that have left cityscapes and physical environments altered and unrecognizable. We now understand that unruliness has become a constant in contemporary globalized society. As such austerity has degraded infrastructure, depleted local economies, and poisoned neighborhoods, we feel citizens must be empowered to reclaim such unruly spaces themselves. The book explores different strategies for the democratization of such spaces in urban environments, and the potential and problems of each. Such strategies can create alternative perceptions and alter pathways through those spaces—even connect communities hidden from one another. Students and scholars of urban communication and community activism, as well as human geography, will find the concepts and strategies explored in this book useful. The discussions related to austerity measures provide context for many contemporary neighborhoods and communities that have come to be neglected, while the chapters concerning unruly spaces provide explanations for the difficulty with such neglected or degraded environments. Finally, the illustration of different communicative strategies for the democratization of unruly spaces will demonstrate the possibilities for empowerment within communities that face such problems.

As demonstrated by the 2016 presidential election, memes have become the suasory tactic par excellence for the promotional and recruitment efforts of the Alt-right. Memes are not simply humorous shorthands or pithy assertions, but play a significant role in the machinations of politics and how the public comes to understand and respond to their government and compatriots. Using the tools of rhetorical criticism, the authors detail how memetic persuasion operates, with a particular focus on the 2016 election of Donald J. Trump. Make America Meme Again reveals the rhetorical principles used to design Alt-right memes, outlining the myriad ways memes lure mainstream audiences to a number of extremist claims. In particular, this book argues that Alt-right memes impact the culture of digital boards and broader public culture by stultifying discourse, thereby shaping how publics congeal. The authors demonstrate that memes are a mechanism that proliferate white nationalism and exclusionary politics by spreading algorithmically through network cultures in ways that are often difficult to discern. Alt-right memes thus present a significant threat to democratic praxis, one that can begin to be combatted through a rigorous rhetorical analysis of their power and influence. Make America Meme Again illuminates the function of networked persuasion for scholars and practitioners of rhetoric, media, and communication; political theorists; digital humanists; and anyone who has ever seen, crafted, or proliferated a meme.

As demonstrated by the 2016 presidential election, memes have become the suasory tactic par excellence for the promotional and recruitment efforts of the Alt-right. Memes are not simply humorous shorthands or pithy assertions, but play a significant role in the machinations of politics and how the public comes to understand and respond to their government and compatriots. Using the tools of rhetorical criticism, the authors detail how memetic persuasion operates, with a particular focus on the 2016 election of Donald J. Trump. Make America Meme Again reveals the rhetorical principles used to design Alt-right memes, outlining the myriad ways memes lure mainstream audiences to a number of extremist claims. In particular, this book argues that Alt-right memes impact the culture of digital boards and broader public culture by stultifying discourse, thereby shaping how publics congeal. The authors demonstrate that memes are a mechanism that proliferate white nationalism and exclusionary politics by spreading algorithmically through network cultures in ways that are often difficult to discern. Alt-right memes thus present a significant threat to democratic praxis, one that can begin to be combatted through a rigorous rhetorical analysis of their power and influence. Make America Meme Again illuminates the function of networked persuasion for scholars and practitioners of rhetoric, media, and communication; political theorists; digital humanists; and anyone who has ever seen, crafted, or proliferated a meme.

Written by leading scholars of political communication, this book provides a comprehensive accounting of the campaign communication that characterized the unprecedented 2016 presidential campaign.The political events leading up to election day on November 8, 2016, involved unprecedented events in U.S. history: Hillary Clinton was the first woman to be nominated by a major party, and she was favored to win the highest seat in the nation. Donald Trump, arguably one of the most unconventional and most-unlikely-to-succeed candidates in U.S. history, became the leading candidate against Clinton. Then, an even more surprising thing happened: Trump won, an outcome unexpected by all experts and statistical models.An Unprecedented Election: Media, Communication, and the Electorate in the 2016 Campaign presents proprietary research conducted by a national election team and leading scholars in political communication and documents the most significant—and in some cases, the most shocking—features of the 2016 U.S. presidential election. The information presented in this book is derived from national surveys, experiments, and textual analysis and helps readers grasp the truly unique characteristics of this campaign that make it unlike any other in U.S. history. The chapters explain the underlying dynamics of this astonishing election by assessing the important role of both traditional and social media, the evolving (and potentially diminishing) influence of televised campaign advertisements, the various implications of three historic presidential debates, and the contextual significance of convention addresses. Readers will come away with an appreciation of the content and effects of the campaign communication and media coverage as well as the unique attributes of the electorate that ultimately selected Donald Trump as the 45th president of the United States.

Leading scholars analyze three disruptions in the 2020 presidential campaign and election: disruptions to the status quo caused by the renewed quest for racial justice and greater diversity of candidates, pandemic disruptions to traditional campaigning, and disruptions to democratic norms.Democracy Disrupted documents the most significant features of the 2020 U.S. presidential election through research conducted by leading scholars in political communication. Chapters consider the coinciding of three historical events in 2020: a 100-year pandemic co-occurring with the presidential campaign, the reinvigorated call for social and racial justice in response to the killing of George Floyd and other Black men and women, and the authoritarian lurch that emerged in reaction to Donald Trump's norm-challenging rhetoric. The Democratic Party's campaign stood out because of the historically diverse field of presidential candidates and the election of the first female vice president.Chapter authors adopt diverse scientific methodologies and field-leading theories of political communication to understand the way these events forced candidates, campaigns, and voters to adapt to these extraordinary circumstances. Experiments, surveys, case studies, and textual analysis illuminate essential features of this once-in-a-generation campaign. The four editors of this timely volume have been central to describing and contextualizing each recent presidential contest.

This book probes the mythic underpinnings of U.S. war culture, asking how myth can be reconfigured to foster a discourse more conducive to a culture of peace. It breaks with an imperial mindset of endless warfare and places myth’s creative potential into productive relationship with rhetoric’s democratic vocation to foster an attitude of tolerance and interdependence and resist the violence of alienation. Drawing on the archetype of coyote and manifestations of a people’s better angels, the book examines both the resistance of imperial orthodoxy to critique and susceptibility to cultural change. It locates Barack Obama’s presidency and rhetorical juggling at the threshold of a shifting hemispheric consciousness and explores the prophetic voice of veterans opposed to war, a voice that prefigures the possibility of conversion to a culture of peace. The book culminates in consideration of democracy’s renewal by means of rhetorically adept dissent to enable deliberation amidst conflict. After Empire chronicles America’s addiction to war-in-the-name-of-peace, wherein the military-industrial complex entwines with crippling national mythologies. Drs. Ivie and Giner argue that by seeing the world as a series of threats, our imaginations have shriveled, leaving us rotating from self-righteous exceptionalism to other-fearing doubts. Moving past that dynamic, the authors plot a "passage to democracy," where the nation grows out of imperial hubris and into mature, deliberative democracy.Stephen J. Hartnett, Professor, Department of Communication, University of Colorado, Denver In After Empire: Myth, Rhetoric, and Democratic Revival, Robert L. Ivie and Oscar Giner unpack the way that contemporary American myths of war have played a role in legitimizing war and creating an American empire built around a militarized society. They show that creation of an alternative mythology privileging dissent is essential to rebuilding American democracy. The book is cogently argued, based on groundbreaking research on myth and militarism, and a genuine pleasure to read!Robert C. Rowland, Professor, Department of Communication Studies, University of Kansas After Empire　offers both an analysis of contemporary US war culture and an intervention into it in the hope of making the US a healthier democracy. Focusing on the intersection of politics, popular culture, and myth, and deftly integrating theory, method, and substantive content, Ivie and Giner provide a map of the current US public sphere in ways that will interest academics as well as practitioners and prove useful for courses in rhetoric, history, and political science.　Mary E. Stuckey, Edwin Erle Sparks Professor　of Communication Arts & Sciences, Pennsylvania State University, University Park

This book probes the mythic underpinnings of U.S. war culture, asking how myth can be reconfigured to foster a discourse more conducive to a culture of peace. It breaks with an imperial mindset of endless warfare and places myth’s creative potential into productive relationship with rhetoric’s democratic vocation to foster an attitude of tolerance and interdependence and resist the violence of alienation. Drawing on the archetype of coyote and manifestations of a people’s better angels, the book examines both the resistance of imperial orthodoxy to critique and susceptibility to cultural change. It locates Barack Obama’s presidency and rhetorical juggling at the threshold of a shifting hemispheric consciousness and explores the prophetic voice of veterans opposed to war, a voice that prefigures the possibility of conversion to a culture of peace. The book culminates in consideration of democracy’s renewal by means of rhetorically adept dissent to enable deliberation amidst conflict. After Empire chronicles America’s addiction to war-in-the-name-of-peace, wherein the military-industrial complex entwines with crippling national mythologies. Drs. Ivie and Giner argue that by seeing the world as a series of threats, our imaginations have shriveled, leaving us rotating from self-righteous exceptionalism to other-fearing doubts. Moving past that dynamic, the authors plot a "passage to democracy," where the nation grows out of imperial hubris and into mature, deliberative democracy.Stephen J. Hartnett, Professor, Department of Communication, University of Colorado, Denver In After Empire: Myth, Rhetoric, and Democratic Revival, Robert L. Ivie and Oscar Giner unpack the way that contemporary American myths of war have played a role in legitimizing war and creating an American empire built around a militarized society. They show that creation of an alternative mythology privileging dissent is essential to rebuilding American democracy. The book is cogently argued, based on groundbreaking research on myth and militarism, and a genuine pleasure to read!Robert C. Rowland, Professor, Department of Communication Studies, University of Kansas After Empire　offers both an analysis of contemporary US war culture and an intervention into it in the hope of making the US a healthier democracy. Focusing on the intersection of politics, popular culture, and myth, and deftly integrating theory, method, and substantive content, Ivie and Giner provide a map of the current US public sphere in ways that will interest academics as well as practitioners and prove useful for courses in rhetoric, history, and political science.　Mary E. Stuckey, Edwin Erle Sparks Professor　of Communication Arts & Sciences, Pennsylvania State University, University Park

Written by leading scholars of political communication, this book provides a comprehensive accounting of the campaign communication that characterized the unprecedented 2016 presidential campaign.The political events leading up to election day on November 8, 2016, involved unprecedented events in U.S. history: Hillary Clinton was the first woman to be nominated by a major party, and she was favored to win the highest seat in the nation. Donald Trump, arguably one of the most unconventional and most-unlikely-to-succeed candidates in U.S. history, became the leading candidate against Clinton. Then, an even more surprising thing happened: Trump won, an outcome unexpected by all experts and statistical models.An Unprecedented Election: Media, Communication, and the Electorate in the 2016 Campaign presents proprietary research conducted by a national election team and leading scholars in political communication and documents the most significant—and in some cases, the most shocking—features of the 2016 U.S. presidential election. The information presented in this book is derived from national surveys, experiments, and textual analysis and helps readers grasp the truly unique characteristics of this campaign that make it unlike any other in U.S. history. The chapters explain the underlying dynamics of this astonishing election by assessing the important role of both traditional and social media, the evolving (and potentially diminishing) influence of televised campaign advertisements, the various implications of three historic presidential debates, and the contextual significance of convention addresses. Readers will come away with an appreciation of the content and effects of the campaign communication and media coverage as well as the unique attributes of the electorate that ultimately selected Donald Trump as the 45th president of the United States.

Leading scholars analyze three disruptions in the 2020 presidential campaign and election: disruptions to the status quo caused by the renewed quest for racial justice and greater diversity of candidates, pandemic disruptions to traditional campaigning, and disruptions to democratic norms.Democracy Disrupted documents the most significant features of the 2020 U.S. presidential election through research conducted by leading scholars in political communication. Chapters consider the coinciding of three historical events in 2020: a 100-year pandemic co-occurring with the presidential campaign, the reinvigorated call for social and racial justice in response to the killing of George Floyd and other Black men and women, and the authoritarian lurch that emerged in reaction to Donald Trump's norm-challenging rhetoric. The Democratic Party's campaign stood out because of the historically diverse field of presidential candidates and the election of the first female vice president.Chapter authors adopt diverse scientific methodologies and field-leading theories of political communication to understand the way these events forced candidates, campaigns, and voters to adapt to these extraordinary circumstances. Experiments, surveys, case studies, and textual analysis illuminate essential features of this once-in-a-generation campaign. The four editors of this timely volume have been central to describing and contextualizing each recent presidential contest.

Leading scholars of political communication analyze the most defining and groundbreaking moments of the 2024 U.S. presidential election.With cutting-edge work on the ubiquitous presidency, a new theory of racial socialization, trailblazing theorizing on neurodiversity in political media coverage, and new conceptualizations of masculinity, this volume covers the key events and messages that defined 2024's polarizing election cycle. Chapters include analysis of some of the most significant presidential debates in the history of the United States; the replacement of Joe Biden with Kamala Harris on the Democratic presidential ticket; the memes that Harris’s surprise candidacy launched; the battle on the airwaves for message supremacy; broader discourses around threats to democracy, reproductive rights, and immigrants; and cultural conversations about race, gender, and sexuality. The book will include quantitative, qualitative, and rhetorical scholarship to provide a full picture of campaign communication that engages every corner of the field. The result is an essential collection for anyone seeking to understand modern campaign communication or anyone wishing to keep a permanent record of this historic election.