Thomas Ritter – författare
Relationships and Networks in International Markets
1 801 kr
Skickas inom 5-8 vardagar
488 kr
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359 kr
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207 kr
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513 kr
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1 980 kr
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478 kr
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Contributions address the limitations faced by SMEs in their access to data and demonstrate that the key to overcoming this issue is to be aware of these limitations, to work within them, and to use them to think creatively about how to overcome obstacles in new ways. They discuss Artificial Intelligence, revenue blueprinting, GDPR compliance, and other key topics related to the relationships between SMEs and data. Offering ideas to inspire big data-driven success by SMEs making smaller investments, the book argues that there must be a place for “ordinary” data-driven journeys that are available to firms of any size.
Stimulating further thought and action, Big Data in Small Business will be of great interest to academics, researchers, and practitioners in areas such as strategic management, organizational and innovation studies, marketing, and sales. The ideas and information in this book will help fill knowledge gaps related to important aspects of capabilities, functions, and transformations of big data that drive business growth.
2 064 kr
Skickas inom 3-6 vardagar
1 522 kr
Skickas inom 3-6 vardagar
1 088 kr
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Innovationserfolg durch Netzwerk-Kompetenz
Effektives Management von Unternehmensnetzwerken
576 kr
Skickas inom 10-15 vardagar
153 kr
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446 kr
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66 kr
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86 kr
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181 kr
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228 kr
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160 kr
Skickas inom 3-6 vardagar
225 kr
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111 kr
Skickas inom 3-6 vardagar
111 kr
Skickas inom 3-6 vardagar
118 kr
Skickas inom 3-6 vardagar