Ulrike Rohn – författare
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8 produkter
Media Management Matters
Challenges and Opportunities for Bridging Theory and Practice
Av Ulrike Rohn, Tom Evens
Inbunden, 2020
2513 kr
Lägg i varukorg
This edited volume explores media management as engaged scholarship, building a bridge between theory and practice and discussing research collaboration between academia, policymakers and the media industry. In addition to advancing the scholarly discipline, it also questions, investigates and …
Media Management Matters
Challenges and Opportunities for Bridging Theory and Practice
Av Ulrike Rohn, Tom Evens
Häftad, 2020
633 kr
Lägg i varukorg
This edited volume explores media management as engaged scholarship, building a bridge between theory and practice and discussing research collaboration between academia, policymakers and the media industry. In addition to advancing the scholarly discipline, it also questions, investigates and …
Media Management Matters
Challenges and Opportunities for Bridging Theory and Practice
Av Tom Evens, Ulrike Rohn
E-bok, 2020
729 kr
Lägg i varukorg
This edited volume explores media management as engaged scholarship, building a bridge between theory and practice and discussing research collaboration between academia, policymakers and the media industry. In addition to advancing the scholarly discipline, it also questions, investigates and …
Media Management Matters
Challenges and Opportunities for Bridging Theory and Practice
Av Tom Evens, Ulrike Rohn
E-bok, 2020
729 kr
Lägg i varukorg
This edited volume explores media management as engaged scholarship, building a bridge between theory and practice and discussing research collaboration between academia, policymakers and the media industry. In addition to advancing the scholarly discipline, it also questions, investigates and …
De Gruyter Handbook of Media Economics
Av M. Bjørn von Rimscha, Ulrike Rohn m. fl.
Inbunden, 2024
2531 kr
Lägg i varukorg
The handbook presents key contributions from scholars worldwide, providing a comprehensive exploration of current trends in media industries from diverse perspectives. Within the framework of understanding contemporary and future trajectories in media markets and industries, the volume delves into …
De Gruyter Handbook of Media Economics
Av Tim Raats, M. Bjorn Rimscha m. fl.
E-bok, 2024
1953 kr
Lägg i varukorg
The handbook presents key contributions from scholars worldwide, providing a comprehensive exploration of current trends in media industries from diverse perspectives. Within the framework of understanding contemporary and future trajectories in media markets and industries, the volume delves into …
De Gruyter Handbook of Media Economics
Av Tim Raats, M. Bjorn Rimscha m. fl.
E-bok, 2024
1897 kr
Lägg i varukorg
The handbook presents key contributions from scholars worldwide, providing a comprehensive exploration of current trends in media industries from diverse perspectives. Within the framework of understanding contemporary and future trajectories in media markets and industries, the volume delves into …
Cultural Barriers to the Success of Foreign Media Content
Western Media in China, India, and Japan
Av Ulrike Rohn
Inbunden, 2009
793 kr
Tillfälligt slut
What media content attracts audiences across cultures and what does not? What does the cross-cultural audience demand depend on? The author takes a new approach to understanding cultural barriers to the success of foreign media content by analyzing the entry strategies of Time Warner, Disney, …