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6 produkter
6 produkter
581 kr
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Guided by a belief that good crisis communication theory should inform and improve practice, this book makes a wide range of theories utilized in crisis communication accessible to researchers, students, and practitioners.The book begins with an extended discussion of applied theory, including the theory building process, to help the reader appreciate how theory can connect to the practice of crisis communication. This discussion is followed by chapters each explaining a theory and using an evidence-based approach to explore how that theory illuminates and applies to crisis communication practice. The array of theories includes those that are descriptive, prescriptive, and critical and cover the areas of public crises, political crises, and corporate crises.This book is essential reading for advanced students of public relations and strategic communication and researchers in crisis and risk communication, with practical insights suitable for interested professionals.
2 126 kr
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Guided by a belief that good crisis communication theory should inform and improve practice, this book makes a wide range of theories utilized in crisis communication accessible to researchers, students, and practitioners.The book begins with an extended discussion of applied theory, including the theory building process, to help the reader appreciate how theory can connect to the practice of crisis communication. This discussion is followed by chapters each explaining a theory and using an evidence-based approach to explore how that theory illuminates and applies to crisis communication practice. The array of theories includes those that are descriptive, prescriptive, and critical and cover the areas of public crises, political crises, and corporate crises.This book is essential reading for advanced students of public relations and strategic communication and researchers in crisis and risk communication, with practical insights suitable for interested professionals.
5 017 kr
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The definitive international reference on strategic communicationThe term "strategic communication" traditionally has been understood as referring to external corporate communication, such as public relations, marketing communication, and advertising, with insufficient consideration beyond its role as a tool of persuasive influence. In recent years, however, the field of strategic communication has evolved to be more holistic in its approach and its role within sociocultural contexts. Articles, textbooks, and handbooks have attempted to define the scope, purpose, and nature of the concept, but as the first major comprehensive work of its kind, The International Encyclopedia of Strategic Communication captures the full scope of contemporary theory and practice in strategic communication.Reflecting the current international trend within communication studies generally, this timely reference explores current efforts on the part of thought leaders and practitioners worldwide to critique, integrate, and reengineer forms, structures, functions of, and purposes for external and internal communication of organizations. To that end, the editors have enlisted a multidisciplinary team of authors, including scholars and industry professionals from around the globe who share their insights and expertise within the four major areas of strategy, organization, management, and sociocultural impact. Defines state-of-the-art concepts, models, theories, contexts, and professional practices at the heart of 21st century strategic communicationAddresses all contexts within which strategic influence is required to achieve outcomes that serve the interests of organizations’ and those whom they seek to influenceGoes beyond traditional, US-dominated perspectives to provide an international approachExplores strategic communication from a much-needed sociocultural perspectiveExamines strategic communication’s role beyond corporate persuasion and offers a broader view of its functions for organizations of all kindsPart of The Wiley Blackwell-ICA International Encyclopedias of Communication series, published in conjunction with the International Communication Association. Online version available at http://www.wileyicaencyclopedia.com/Written with the support and assistance of the International Communication Association, the world's leading association for scholars interested in the study, teaching, and application of all aspects of human, organizational and mediated communication, The International Encyclopedia of Strategic Communication is an indispensable resource for students, teachers, and researchers in the burgeoning field of communication, as well as public relations, corporate communication, and marketing professionals working in organizations worldwide.
850 kr
Skickas inom 5-8 vardagar
When a crisis breaks out, it’s not always just the organization that reacts - the news media, customers, employees, trade associations, politicians, activist groups, and PR experts may also respond.
This book offers a new and original perspective on crisis communication based on the theory of the Rhetorical Arena and the so-called multivocal approach. According to this approach, we gain a more dynamic and complex understanding of organizational crises if we focus not only on the communication produced by the organization but also take into account the many other voices who start communicating when a crisis breaks out.
It provides:
An in-depth overview of the five key dimensions of organizational crises, crisis management and crisis communication A comprehensive introduction to the theory of the Rhetorical Arena and the multivocal approach to crisis communication, including some of the most important voices inside the arena A series of important international case studies and case examples in each chapter.Suitable for students studying crisis communication modules on corporate communication, public relations, and management and organization studies courses.
Del 4 - Advances in Public Relations and Communication Management
Big Ideas in Public Relations Research and Practice
Inbunden, Engelska, 2019
1 073 kr
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Big Ideas can do many things. They are transformative and change the way we work and communicate in organizations and societies. As Big Ideas are dynamic, they can cross borders between disciplines to create new relationships between people, organizations and countries. In applying big ideas to public relations, this volume challenges how scholars and practitioners perceive and understand public relations within an organizational setting. In thinking about the 'bigger picture', the collection expands public relations research to include more theory-building, more cross-disciplinary research, and more innovation in practice. The 12 unique contributions from scholars based in Germany, Denmark, The Netherlands, France, Romania, the UK, Finland, Portugal and the USA explore the challenges surrounding communication, management and big ideas. Some of the topics discussed include: corporate identity, millennial engagement, strategic communication in the internationalization of firms, public relations in the start-up community and, social capital.
3 236 kr
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Finn Frandsen and Winni Johansen have won the 2019 Danish communication prize (KOM-pris) for their world-class research in organisational crises, crisis management and crisis communication. This prize is awarded by The Danish Union of Journalists (Dansk Journalistforbund) and Kforum.The aim of this handbook is to provide an up-to-date introduction to the discipline of crisis communication. Based on the most recent international research and through a series of levels (from the textual to the inter-societal level), this handbook introduces the reader to the most important concepts, models, theories and debates within the field of crisis communication. Crisis communication is a young and very vibrant field of research and practice. It is therefore crucial that researchers, students and practitioners have access to presentations and discussions of the most recent research. Like the other handbooks in the HOCS series, this handbook contains a general introduction, a chapter on the history of crisis communication research, a series of thematic chapters on crisis communication research at various levels, a chapter perspectives, a glossary of key terms, and lists of further reading for each chapter (with references to publications in English, German, and French). OverviewSection I – Introducing the fieldGeneral introductionA brief history of crisis management and crisis communication: From organizational practice to academic disciplineReframing the field: Public crisis management, political crisis management, and corporate crisis managementSection II – Between text and contextImage repair theorySituational crisis communication theory: Influences, provenance, evolution, and prospectsContingency theory: Evolution from a public relations theory to a theory of strategic conflict managementDiscourse of renewal: Understanding the theory’s implications for the field of crisis communicationMaking sense of crisis sensemaking theory: Weick’s contributions to the study of crisis communicationArenas and voices in organizational crisis communication: How far have we come?Visual crisis communicationSection III – Organizational levelTo minimize or mobilize? The trade-offs associated with the crisis communication processInternal crisis communication: On current and future researchWhistleblowing in organizationsEmployee reactions to negative media coverageCrisis communication and organizational resilienceSection IV – Interorganizational levelFixing the broken link: Communication strategies for supply chain crisesReputational interdependence and spillover: Exploring the contextual challenges of spillover crisis responseCrisis management consulting: An emerging field of studySection V – Societal levelCrisis and emergency risk communication: Past, present, and futureCrisis communication in public organizationsCommunicating and managing crisis in the world of politicsCrisis communication and the political scandalCrisis communication and social media: Short history of the evolution of social media in crisis communicationMass media and their symbiotic relationship with crisisSection VI – Intersocietal levelShould CEOs of multinationals be spokespersons during an overseas product harm crisis?Intercultural and multicultural approaches to crisis communicationSection VII – Critical approachesEthics in crisis communicationSection VIII – The futureThe future of organizational crises, crisis management and crisis communication For a detailed table of contents, please see here.