E-bok, Engelska, 2011
Handbook of Communication and Corporate Social Responsibility
Av Steve May, Jennifer Bartlett, yvind Ihlen
2646 kr
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Beskrivning
This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspectives from the top scholars in the field.
- Addresses a gap in the existing CSR literature
- Demonstrates the relevance of effective CSR communication for the management of organizations
- The 28 contributions come from top scholars in public relations, organizational communication, reputation management, marketing and management
Produktinformation
- Utgivningsdatum: 2011-08-24
- Språk: Engelska
- Filformat: PDF
- Kopieringsskydd: LCP
- ISBN: 9781118078662
- Förlag: Wiley
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