EBOOK, 2010
Handbook of Crisis Communication
Av Sherry J. Holladay, W. Timothy Coombs
2566 kr
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Beskrivning
Written as a tool for both researchers and communication managers, the Handbook of Crisis Communication is a comprehensive examination of the latest research, methods, and critical issues in crisis communication.
- Includes in-depth analyses of well-known case studies in crisis communication, from terrorist attacks to Hurricane Katrina
- Explores the key emerging areas of new technology and global crisis communication
- Provides a starting point for developing crisis communication as a distinctive field research rather than as a sub-discipline of public relations or corporate communication
Produktinformation
- Utgivningsdatum: 2010-01-15
- Format: EBOOK
- Förlag: Wiley
- ISBN: 9781444314892
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