Park Thaichon, Associate Professor of Marketing at the University of Southern Queensland, and an Adjunct Associate Professor of Marketing at the Griffith Asia Institute, Griffith University, Australia.Pushan Kumar Dutta, Associate Professor at Amity University Kolkata, West Bengal, India.A. K. Haghi, Research Associate, University of Coimbra, Portugal.Soumi Dutta, Associate Professor at Sister Nivedita University, West Bengal, India.

• Theme 1: AI Revolution in Hospitality and TourismChapter 1. Artificial Intelligence: Applications and Implications for Hospitality, Travel and Tourism; Amrita Baid More and Arpan ShrivastavaChapter 2. Artificial Intelligence-Powered Travel Apps with Mixed Reality Immersion; Sandhya H. and Bindi VargheseChapter 3. Withdrawn at publishers requestChapter 4. AI Era in Hospitality: The New Frontier in Guest Satisfaction and Operations; Geetha Manoharan and Sunitha Purushottam AshtikarChapter 5. From Check-In to Check-Out: AI Innovations in the Hospitality Sector; Mahalakshmi S. and Bharath H.Theme 2: Digital Transformation and InnovationChapter 6. Leveraging AI in Human Resource Management (HRM) Practices For Hospitality Sector: Issues And Challenges; Abhishek Kumar Pandey, Parag Shukla, Pooja Sharma, and Pankaj TripathiChapter 7. Exploring the Role of Artificial Intelligence in Digital Advertising; C. VijaiChapter 8. Leveraging Social Media for B2B IT Companies: Strategies and Challenges for hospitality; Pushan Kumar Dutta, Dhanashri Sanadkumar Havale, and Pravin ChavanChapter 9. Digital Transformation in Hospitality; Partha Pratim ChakrabortyChapter 10. Embracing Digital Transformation in Hospitality: Innovations, Challenges, and Opportunities with Case Studies; Debosree Ghosh and Siddhanta ChatterjeeTheme 3: Economic Impact and Customer ExperienceChapter 11. Nexus of Artificial Intelligence on Financial Inclusion and Economic Development in India; Deepali Rani Sahoo and Khushi BansalChapter 12. Customer Trust and Blockchain: Building Confidence through Personalized Experiences; C. VijaiChapter 13. Systemization of Contactless Food Ordering and Payment; Geetha Manoharan and Sunitha Purushottam Ashtikar

Park Thaichon, Associate Professor of Marketing at the University of Southern Queensland, and an Adjunct Associate Professor of Marketing at the Griffith Asia Institute, Griffith University, Australia.Pushan Kumar Dutta, Associate Professor at Amity University Kolkata, West Bengal, India.A. K. Haghi, Research Associate, University of Coimbra, Portugal.Soumi Dutta, Associate Professor at Sister Nivedita University, West Bengal, India.

• Theme 1: AI Revolution in Hospitality and TourismChapter 1. Artificial Intelligence: Applications and Implications for Hospitality, Travel and Tourism; Amrita Baid More and Arpan ShrivastavaChapter 2. Artificial Intelligence-Powered Travel Apps with Mixed Reality Immersion; Sandhya H. and Bindi VargheseChapter 3. Withdrawn at publishers requestChapter 4. AI Era in Hospitality: The New Frontier in Guest Satisfaction and Operations; Geetha Manoharan and Sunitha Purushottam AshtikarChapter 5. From Check-In to Check-Out: AI Innovations in the Hospitality Sector; Mahalakshmi S. and Bharath H.Theme 2: Digital Transformation and InnovationChapter 6. Leveraging AI in Human Resource Management (HRM) Practices For Hospitality Sector: Issues And Challenges; Abhishek Kumar Pandey, Parag Shukla, Pooja Sharma, and Pankaj TripathiChapter 7. Exploring the Role of Artificial Intelligence in Digital Advertising; C. VijaiChapter 8. Leveraging Social Media for B2B IT Companies: Strategies and Challenges for hospitality; Pushan Kumar Dutta, Dhanashri Sanadkumar Havale, and Pravin ChavanChapter 9. Digital Transformation in Hospitality; Partha Pratim ChakrabortyChapter 10. Embracing Digital Transformation in Hospitality: Innovations, Challenges, and Opportunities with Case Studies; Debosree Ghosh and Siddhanta ChatterjeeTheme 3: Economic Impact and Customer ExperienceChapter 11. Nexus of Artificial Intelligence on Financial Inclusion and Economic Development in India; Deepali Rani Sahoo and Khushi BansalChapter 12. Customer Trust and Blockchain: Building Confidence through Personalized Experiences; C. VijaiChapter 13. Systemization of Contactless Food Ordering and Payment; Geetha Manoharan and Sunitha Purushottam Ashtikar

Park Thaichon, Associate Professor of Marketing at the University of Southern Queensland, and an Adjunct Associate Professor of Marketing at the Griffith Asia Institute, Griffith University, Australia.Pushan Kumar Dutta, Associate Professor at Amity University Kolkata, West Bengal, India.A. K. Haghi, Research Associate, University of Coimbra, Portugal.Soumi Dutta, Associate Professor at Sister Nivedita University, West Bengal, India.

• Theme 1: AI Revolution in Hospitality and TourismChapter 1. Artificial Intelligence: Applications and Implications for Hospitality, Travel and Tourism; Amrita Baid More and Arpan ShrivastavaChapter 2. Artificial Intelligence-Powered Travel Apps with Mixed Reality Immersion; Sandhya H. and Bindi VargheseChapter 3. Withdrawn at publishers requestChapter 4. AI Era in Hospitality: The New Frontier in Guest Satisfaction and Operations; Geetha Manoharan and Sunitha Purushottam AshtikarChapter 5. From Check-In to Check-Out: AI Innovations in the Hospitality Sector; Mahalakshmi S. and Bharath H.Theme 2: Digital Transformation and InnovationChapter 6. Leveraging AI in Human Resource Management (HRM) Practices For Hospitality Sector: Issues And Challenges; Abhishek Kumar Pandey, Parag Shukla, Pooja Sharma, and Pankaj TripathiChapter 7. Exploring the Role of Artificial Intelligence in Digital Advertising; C. VijaiChapter 8. Leveraging Social Media for B2B IT Companies: Strategies and Challenges for hospitality; Pushan Kumar Dutta, Dhanashri Sanadkumar Havale, and Pravin ChavanChapter 9. Digital Transformation in Hospitality; Partha Pratim ChakrabortyChapter 10. Embracing Digital Transformation in Hospitality: Innovations, Challenges, and Opportunities with Case Studies; Debosree Ghosh and Siddhanta ChatterjeeTheme 3: Economic Impact and Customer ExperienceChapter 11. Nexus of Artificial Intelligence on Financial Inclusion and Economic Development in India; Deepali Rani Sahoo and Khushi BansalChapter 12. Customer Trust and Blockchain: Building Confidence through Personalized Experiences; C. VijaiChapter 13. Systemization of Contactless Food Ordering and Payment; Geetha Manoharan and Sunitha Purushottam Ashtikar