Park Thaichon – författare
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37 produkter
Transforming Relationship Marketing
Strategies and Business Models in the Digital Age
Av Park Thaichon, Vanessa Ratten
Inbunden, 2020
2591 kr
Lägg i varukorg
Relationship marketing builds and maintains long-term relationships with customers through value creation and delivery. This book examines the key principles of relationship marketing and online relationship marketing. It looks at three main areas of relationship marketing as understanding …
Transforming Relationship Marketing
Strategies and Business Models in the Digital Age
Av Park Thaichon, Vanessa Ratten
Häftad, 2022
953 kr
Lägg i varukorg
Relationship marketing builds and maintains long-term relationships with customers through value creation and delivery. This book examines the key principles of relationship marketing and online relationship marketing. It looks at three main areas of relationship marketing as understanding …
Transforming Relationship Marketing
Strategies and Business Models in the Digital Age
Av Vanessa Ratten, Park Thaichon
E-bok, 2020
1124 kr
Lägg i varukorg
Relationship marketing builds and maintains long-term relationships with customers through value creation and delivery. This book examines the key principles of relationship marketing and online relationship marketing. It looks at three main areas of relationship marketing as understanding …
Transforming Relationship Marketing
Strategies and Business Models in the Digital Age
Av Vanessa Ratten, Park Thaichon
E-bok, 2020
1099 kr
Lägg i varukorg
Relationship marketing builds and maintains long-term relationships with customers through value creation and delivery. This book examines the key principles of relationship marketing and online relationship marketing. It looks at three main areas of relationship marketing as understanding …
Artificial Intelligence for Marketing Management
E-bok, 2022
660 kr
Lägg i varukorg
Artificial intelligence (AI) has driven businesses to adopt new business practices rapidly, enhance product development and services, has helped to power AI-based market intelligence and customer insights, and improve customer relationship management. This timely book addresses the use of AI in …
Artificial Intelligence for Marketing Management
E-bok, 2022
660 kr
Lägg i varukorg
Artificial intelligence (AI) has driven businesses to adopt new business practices rapidly, enhance product development and services, has helped to power AI-based market intelligence and customer insights, and improve customer relationship management. This timely book addresses the use of AI in …
Relationship Marketing in Franchising and Retailing
Av Scott Weaven, Lorelle Frazer m. fl.
E-bok, 2023
750 kr
Lägg i varukorg
This book offers an accessible and comprehensive introduction to relationship marketing in franchising and retailing, especially in areas such as business and marketing management as well as strategic marketing. The topics this book covers include (but is not limited to): (1) relationships in the …
Relationship Marketing in Franchising and Retailing
Av Scott Weaven, Lorelle Frazer m. fl.
E-bok, 2023
750 kr
Lägg i varukorg
This book offers an accessible and comprehensive introduction to relationship marketing in franchising and retailing, especially in areas such as business and marketing management as well as strategic marketing. The topics this book covers include (but is not limited to): (1) relationships in the …
Luxury Marketing, Sustainability and Technology
The Future of Luxury Management
E-bok, 2023
785 kr
Lägg i varukorg
Luxury Marketing, Sustainability and Technology explores how new technologies, sustainability, and relationship marketing impact and change the future of luxury brand management. Whilst the luxury industry is experiencing exponential growth, further research is vital to improve knowledge and …
Luxury Marketing, Sustainability and Technology
The Future of Luxury Management
E-bok, 2023
785 kr
Lägg i varukorg
Luxury Marketing, Sustainability and Technology explores how new technologies, sustainability, and relationship marketing impact and change the future of luxury brand management. Whilst the luxury industry is experiencing exponential growth, further research is vital to improve knowledge and …
Artificial Intelligence for Marketing Management
Inbunden, 2022
2200 kr
Lägg i varukorg
Artificial intelligence (AI) has driven businesses to adopt new business practices rapidly, enhance product development and services, has helped to power AI-based market intelligence and customer insights, and improve customer relationship management. This timely book addresses the use of AI in …
Artificial Intelligence for Marketing Management
Häftad, 2024
668 kr
Lägg i varukorg
Artificial intelligence (AI) has driven businesses to adopt new business practices rapidly, enhance product development and services, has helped to power AI-based market intelligence and customer insights, and improve customer relationship management. This timely book addresses the use of AI in …
Luxury Marketing, Sustainability and Technology
The Future of Luxury Management
Inbunden, 2023
2591 kr
Lägg i varukorg
Luxury Marketing, Sustainability and Technology explores how new technologies, sustainability, and relationship marketing impact and change the future of luxury brand management. Whilst the luxury industry is experiencing exponential growth, further research is vital to improve knowledge and …
Luxury Marketing, Sustainability and Technology
The Future of Luxury Management
Häftad, 2024
668 kr
Lägg i varukorg
Luxury Marketing, Sustainability and Technology explores how new technologies, sustainability, and relationship marketing impact and change the future of luxury brand management. Whilst the luxury industry is experiencing exponential growth, further research is vital to improve knowledge and …
Relationship Marketing in Franchising and Retailing
Av Park Thaichon, Lorelle Frazer m. fl.
Inbunden, 2023
2200 kr
Lägg i varukorg
This book offers an accessible and comprehensive introduction to relationship marketing in franchising and retailing, especially in areas such as business and marketing management as well as strategic marketing.The topics this book covers include (but is not limited to): (1) relationships in the …
Relationship Marketing in Franchising and Retailing
Av Park Thaichon, Lorelle Frazer m. fl.
Häftad, 2024
653 kr
Lägg i varukorg
This book offers an accessible and comprehensive introduction to relationship marketing in franchising and retailing, especially in areas such as business and marketing management as well as strategic marketing.The topics this book covers include (but is not limited to): (1) relationships in the …
Technology and Luxury Hospitality
AI, Blockchain and the Metaverse
Av Park Thaichon, Pushan Kumar Dutta m. fl.
Inbunden, 2024
2591 kr
Lägg i varukorg
The integration of pioneering information and communication technologies has transformed the hospitality sector. This groundbreaking book delves into the transformative power of cutting-edge technologies in the world of high-end travel and accommodation. As the digital revolution continues to …
Technology and Luxury Hospitality
AI, Blockchain and the Metaverse
Av Park Thaichon, Pushan Kumar Dutta m. fl.
Häftad, 2025
728 kr
Lägg i varukorg
The integration of pioneering information and communication technologies has transformed the hospitality sector. This groundbreaking book delves into the transformative power of cutting-edge technologies in the world of high-end travel and accommodation. As the digital revolution continues to …
Technology and Luxury Hospitality
AI, Blockchain and the Metaverse
Av Sachin Gupta, Pethuru Raj Chelliah m. fl.
E-bok, 2024
856 kr
Lägg i varukorg
The integration of pioneering information and communication technologies has transformed the hospitality sector. This groundbreaking book delves into the transformative power of cutting-edge technologies in the world of high-end travel and accommodation. As the digital revolution continues to …
Technology and Luxury Hospitality
AI, Blockchain and the Metaverse
Av Sachin Gupta, Pethuru Raj Chelliah m. fl.
E-bok, 2024
856 kr
Lägg i varukorg
The integration of pioneering information and communication technologies has transformed the hospitality sector. This groundbreaking book delves into the transformative power of cutting-edge technologies in the world of high-end travel and accommodation. As the digital revolution continues to …
Developing Digital Marketing
Relationship Perspectives
Av Vanessa Ratten, Park Thaichon
E-bok, 2021
1139 kr
Lägg i varukorg
Digital marketing has gained ascendancy as the modern communication method used by most organizations through its ability to transcend geographic restrictions. Developing Digital Marketing: Relationship Perspectives provides a holistic perspective about the role of digital marketing in the global …
Developing Digital Marketing
Relationship Perspectives
Av Park Thaichon, Vanessa Ratten
Inbunden, 2021
1077 kr
Lägg i varukorg
Digital marketing has gained ascendancy as the modern communication method used by most organizations through its ability to transcend geographic restrictions. Developing Digital Marketing: Relationship Perspectives provides a holistic perspective about the role of digital marketing in the global …
Developing Digital Marketing
Relationship Perspectives
Av Vanessa Ratten, Park Thaichon
E-bok, 2021
1165 kr
Lägg i varukorg
Digital marketing has gained ascendancy as the modern communication method used by most organizations through its ability to transcend geographic restrictions. Developing Digital Marketing: Relationship Perspectives provides a holistic perspective about the role of digital marketing in the global …
Digital Disruption in Hospitality, AI and Emerging Technologies
A Roadmap to Personalized Experiences, Enhanced Operations, and Revenue Growth
Av Soumi Dutta, A. K. Haghi m. fl.
E-bok, 2025
1259 kr
Lägg i varukorg
Digital Disruption in Hospitality, AI and Emerging Technologies: A Roadmap to Personalized Experiences, Enhanced Operations and Revenue Growth offers a visionary exploration of the transformative power of artificial intelligence and cutting-edge innovations in the hospitality and tourism industry. …
Digital Disruption in Hospitality, AI and Emerging Technologies
A Roadmap to Personalized Experiences, Enhanced Operations, and Revenue Growth
Av Park Thaichon, Pushan Kumar Dutta m. fl.
Inbunden, 2025
1162 kr
Lägg i varukorg
Digital Disruption in Hospitality, AI and Emerging Technologies: A Roadmap to Personalized Experiences, Enhanced Operations and Revenue Growth offers a visionary exploration of the transformative power of artificial intelligence and cutting-edge innovations in the hospitality and tourism industry. …
Digital Disruption in Hospitality, AI and Emerging Technologies
A Roadmap to Personalized Experiences, Enhanced Operations, and Revenue Growth
Av Soumi Dutta, A. K. Haghi m. fl.
E-bok, 2025
1259 kr
Lägg i varukorg
Digital Disruption in Hospitality, AI and Emerging Technologies: A Roadmap to Personalized Experiences, Enhanced Operations and Revenue Growth offers a visionary exploration of the transformative power of artificial intelligence and cutting-edge innovations in the hospitality and tourism industry. …
Digital Disruption in Hospitality, Sustainable Hospitality
A Global Perspective on People, Planet, and Profit
Av Soumi Dutta, A. K. Haghi m. fl.
E-bok, 2025
1338 kr
Lägg i varukorg
Digital Disruption in Hospitality, Sustainable Hospitality: A Global Perspective on People, Planet, and Profit offers a revolutionary insight into the future of tourism and hospitality. This groundbreaking work explores the delicate balance between cutting-edge technology and ethical responsibility …
Digital Disruption in Hospitality, Sustainable Hospitality
A Global Perspective on People, Planet, and Profit
Av Park Thaichon, Pushan Kumar Dutta m. fl.
Inbunden, 2025
1234 kr
Lägg i varukorg
Digital Disruption in Hospitality, Sustainable Hospitality: A Global Perspective on People, Planet, and Profit offers a revolutionary insight into the future of tourism and hospitality. This groundbreaking work explores the delicate balance between cutting-edge technology and ethical responsibility …
Digital Disruption in Hospitality, Sustainable Hospitality
A Global Perspective on People, Planet, and Profit
Av Soumi Dutta, A. K. Haghi m. fl.
E-bok, 2025
1338 kr
Lägg i varukorg
Digital Disruption in Hospitality, Sustainable Hospitality: A Global Perspective on People, Planet, and Profit offers a revolutionary insight into the future of tourism and hospitality. This groundbreaking work explores the delicate balance between cutting-edge technology and ethical responsibility …
Digital Video Advertising Strategies
Grow your Brand with Online Videos
Av Abhishek Behl, Park Thaichon m. fl.
E-bok, 2025
1180 kr
Lägg i varukorg
In an age of rapid technological evolution, Digital Video Advertising Strategies: Grow Your Brand with Online Videos provides a comprehensive guide to navigating the complex world of digital marketing. From 3D video and augmented reality (AR), to virtual reality (VR), mixed reality (MR), artificial …
