Francisco J. Martínez-López is Professor of Business Administration at the University of Granada and the Open University of Catalonia (Barcelona) in Spain.Juan Carlos Gázquez-Abad is Associate Professor of Marketing at University of Almería, Spain.​Els Breugelmans is Professor at the Department of Marketing (Antwerp Campus) at KU Leuven, Belgium.

Francisco J. Martínez-López is Professor of Business Administration at the University of Granada and the Open University of Catalonia (Barcelona) in Spain.Juan Carlos Gázquez-Abad is Associate Professor of Marketing at University of Almería, Spain.​Els Breugelmans is Professor at the Department of Marketing (Antwerp Campus) at KU Leuven, Belgium.

Francisco J. Martínez-López is Professor of Business Administration at the University of Granada and the Open University of Catalonia (Barcelona) in Spain.Juan Carlos Gázquez-Abad is Associate Professor of Marketing at University of Almería, Spain.​Els Breugelmans is Professor at the Department of Marketing (Antwerp Campus) at KU Leuven, Belgium.