Bokus

Hans-Ruediger Kaufmann

Visar alla böcker från författaren Hans-Ruediger Kaufmann. Handla med fri frakt och snabb leverans.

  1. Customer-Centric Marketing Strategies

    Customer-Centric Marketing Strategies

    2012

  2. Consumption Culture in Europe

    Consumption Culture in Europe

    2013

  3. Handbook of Research on Consumerism in Business and Marketing

    Handbook of Research on Consumerism in Business and Marketing

    2014

  4. Handbook of Research on Managing and Influencing Consumer Behavior

    Handbook of Research on Managing and Influencing Consumer Behavior

    2014

  5. Socio-Economic Perspectives on Consumer Engagement and Buying Behavior

    Socio-Economic Perspectives on Consumer Engagement and Buying Behavior

    2017

  6. Socio-Economic Perspectives on Consumer Engagement and Buying Behavior

    Socio-Economic Perspectives on Consumer Engagement and Buying Behavior

    2017

  7. Exploring the Power of Electronic Word-of-Mouth in the Services Industry

    Exploring the Power of Electronic Word-of-Mouth in the Services Industry

    2019

  8. Socio-Economic Perspectives on Consumer Engagement and Buying Behavior

    Socio-Economic Perspectives on Consumer Engagement and Buying Behavior

    2017

  9. Handbook of Research on Contemporary Consumerism

    Handbook of Research on Contemporary Consumerism

    2019

  10. Encouraging Participative Consumerism Through Evolutionary Digital Marketing

    Encouraging Participative Consumerism Through Evolutionary Digital Marketing

    2017