Advances in Public Relations and Communication Management – serie
Visar alla böcker i serien Advances in Public Relations and Communication Management. Handla med fri frakt och snabb leverans.
8 produkter
Management Game of Communication
Av Peggy Simcic Brønn, Stefania Romenti m. fl.
Inbunden, 2016
1391 kr
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We still see many communication graduates with little business knowledge and business graduates with little communication knowledge. This schism leads communication scholars to assume that better communication is an end in itself while management see it as a means to an end – it must somehow …
How Strategic Communication Shapes Value and Innovation in Society
Av Betteke van Ruler, Iekje Smit m. fl.
Inbunden, 2017
1204 kr
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Communication is developed in our relation to others and in relation to what happens in the social context. It is therefore not neutral but mediates people’s relationships and practices. Technological transitions, economical changes, medical advancements, environmental turbulence, political …
Public Relations and the Power of Creativity
Strategic Opportunities, Innovation and Critical Challenges
Av Sarah Bowman, Adrian Crookes m. fl.
Inbunden, 2018
1149 kr
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Creativity is the development and use of imagination to solve current challenges or create innovative ideas for the future. The complexity and challenges of the contemporary world arguably require increasing levels of creativity and innovation to manage the disruptive forces at work and build a …
Joy
Using strategic communication to improve well-being and organizational success
Av Ana Tkalac Verčič, Ralph Tench m. fl.
Inbunden, 2020
1305 kr
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This volume explores current research in public relations and communication management, and in particular examines how public relations can have a positive impact on the well being of its publics.One of the biggest competitive advantages in today's business world are positive and engaged publics, …
(Re)discovering the Human Element in Public Relations and Communication Management in Unpredictable Times
Av Natalia Rodríguez-Salcedo, Ángeles Moreno m. fl.
Inbunden, 2023
1308 kr
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We live in evolving societies that undergo profound and rapid transformations, and trust and reputation are at risk in a dynamic, disruptive, and uncertain world. How issues are approached in public relations and communication management will determine the future of the field and practice. In this …
Communication in Uncertain Times
How Organizations Deal with Issues, Risks and Crises
Av Sabine Einwiller, Jens Seiffert-Brockmann m. fl.
Inbunden, 2024
1161 kr
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Technological developments and globalization have not only propelled societal progress, but they have also ushered in significant challenges and risks that continually demand responses and adaptability from today’s dynamic and complex societies. In this context, organizations find themselves …
Responsibility in Strategic Communication
Truth or Trap?
Av Denisa Hejlová, Petra Koudelková m. fl.
Inbunden, 2025
1233 kr
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Corporate social responsibility, diversity, equity, inclusion, sustainability, ESG, and environmental concerns have become paramount in the realm of strategic communication and public relations. Communicating these concepts effectively is vital to a myriad of stakeholders, encompassing both …
Big Ideas in Public Relations Research and Practice
Av Finn Frandsen, Winni Johansen m. fl.
Inbunden, 2019
1132 kr
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Big Ideas can do many things. They are transformative and change the way we work and communicate in organizations and societies. As Big Ideas are dynamic, they can cross borders between disciplines to create new relationships between people, organizations and countries. In applying big ideas to …
