Gavin Jack – författare

Ideally suited to advanced students of marketing, the book uses examples and ′real world′ case studies to illustrate and discuss major alternative and critical perspectives on the subject, enabling students to constructively question the conventional assumptions, concepts and models with which they are already familiar.

- Explains and debates key concepts in a clear, readable and concise manner.

- Provides practical and innovative demonstrations of abstract and difficult concepts through classroom exercises and individual and group activities.

- Includes a glossary of critical marketing terms.

- Additional material on the companion website, including a full Instructor′s Manual and free access to full-text journal articles for students.

The SDGs are ubiquitous and this signals that business schools need to embark on an urgent paradigm shift to embed the SDGs into their research, education and operations. Taking an integrated approach to sustainability, this work provides rich insights into how business school leaders, academics, students and professional staff can create the business school of the future; one that has close collaborative relationships with its stakeholders, that is inclusive and advances responsible management education, and ultimately generates positive societal benefits. The authors consider the drivers for sustainability and the roles of accreditation and rankings’ bodies, and how through their research, educational offerings and governance, business schools can develop new modus operandi to embed sustainability.

Accessible yet rigorous, the combination of theory with real-life examples in this research-based book will prove invaluable to leaders and managers in business schools as well as all those with an interest in shaping their agenda and activities, including students, scholars and all stakeholders interested in creating more sustainable futures.

Ideally suited to advanced students of marketing, the book uses examples and 'real world' case studies to illustrate and discuss major alternative and critical perspectives on the subject, enabling students to constructively question the conventional assumptions, concepts and models with which they are already familiar.

- Explains and debates key concepts in a clear, readable and concise manner.

- Provides practical and innovative demonstrations of abstract and difficult concepts through classroom exercises and individual and group activities.

- Includes a glossary of critical marketing terms.

- Additional material on the companion website, including a full Instructor's Manual and free access to full-text journal articles for students.

Ideally suited to advanced students of marketing, the book uses examples and 'real world' case studies to illustrate and discuss major alternative and critical perspectives on the subject, enabling students to constructively question the conventional assumptions, concepts and models with which they are already familiar.

- Explains and debates key concepts in a clear, readable and concise manner.

- Provides practical and innovative demonstrations of abstract and difficult concepts through classroom exercises and individual and group activities.

- Includes a glossary of critical marketing terms.

- Additional material on the companion website, including a full Instructor's Manual and free access to full-text journal articles for students.

This edited book is the second in the book series “Managing the Post-Colony”. The book series is co-edited by Nimruji Jammulamadaka (IIM Calcutta, India) and Gavin Jack (Monash University, Australia). The book series seeks to present cutting-edge, critical, interdisciplinary, and geographically and culturally diverse perspectives on the contemporary nature, experience, and theorisation of managing and organising under conditions of postcoloniality.

This book specifically presents voices and perspectives from Aotearoa New Zealand, Australia, and The Pacific, locations with shared and distinctive histories and present-day experiences of colonisation and imperialism. Ways of managing, organising, and doing business in these places demonstrate cultural continuity and change in such histories, present sites of postcolonial struggle, and diverse prospects for self-determined future-making.

The book explores struggles and prospects of managing in the post-colony through qualitative empirical cases, historical and legal studies, conceptual essays and provocations, and interviews with Indigenous business leaders. It contributes to the ongoing diversification, provincialisation, and decolonisation of management and organisation studies and practice.

A strong focus is placed on diverse Indigenous knowledges and experiences, including those of Aboriginal and Torres Strait Islander, Pasifika, and Māori peoples, and insights into the capacity for Indigenous culture-specific modes of business to offer decolonising futures.