Bokus

Klaus Günter Grunert – författare

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15 produkter

  1. Klaus Günter Grunert, John Thøgersen - Consumers, Policy and the Environment, Inbunden. Tillgänglighet: Lägg i varukorg

    Consumers, Policy and the Environment

    A Tribute to Folke Ölander

    Av Klaus Günter Grunert, John Thøgersen

    Inbunden, 2005

    1688 kr

    Lägg i varukorg

    Professor Folke 0lander celebrates his 70th birthday the 21st of July 2005. With this "Festschrift", Folke 01ander7s colleagues and collaborators over the years want to honour him and to express their appreciation of his life-long contribution to - search, especially research within the themes …

  2. John Thogersen, Klaus Gunter Grunert - Consumers, Policy and the Environment, E-bok. Tillgänglighet: Lägg i varukorg

    Consumers, Policy and the Environment

    A Tribute to Folke Ölander

    Av John Thogersen, Klaus Gunter Grunert

    E-bok, 2005

    1942 kr

    Lägg i varukorg

  3. Klaus Günter Grunert, W. Bruce Traill - Products and Process Innovation in the Food Industry, Inbunden. Tillgänglighet: Lägg i varukorg

    Products and Process Innovation in the Food Industry

    Av Klaus Günter Grunert, W. Bruce Traill

    Inbunden, 1997

    1639 kr

    Lägg i varukorg

    Innovation in new product development is a key factor in determining the success of a food company yet the area is fraught with risk, with failure rates in excess of 90% being common. Using a series of 12 European cases studies, this book examines the innovation process from agriculture through to …

  4. Klaus Günter Grunert, Folke Ölander - Understanding Economic Behaviour, Inbunden. Tillgänglighet: Lägg i varukorg

    Understanding Economic Behaviour

    Av Klaus Günter Grunert, Folke Ölander

    Inbunden, 1989

    1688 kr

    Lägg i varukorg

    may be related to another basic assumption in economic psychology: that the human capacity to process information from the environment is limited, and that the kind of optimal use of that information postulated in many economic theories is therefore not possible. The research methods used are …

  5. Klaus Günter Grunert, Hanne Hartvig Larsen, Tage Koed Madsen, Allan Baadsgaard - Market Orientation in Food and Agriculture, Inbunden. Tillgänglighet: Lägg i varukorg

    Market Orientation in Food and Agriculture

    Av Klaus Günter Grunert, Hanne Hartvig Larsen m. fl.

    Inbunden, 1995

    1688 kr

    Lägg i varukorg

    In the fall of 1990, the Danish government started a comprehensive research pro­ gramme to improve the competitiveness of the Danish food sector: The Research and Development Programme in the Danish Food Sector (Det F!Ildevareteknologiske Forsk­ nings- og Udviklingsprogram, F0TEK). The programme …

  6. B. Wierenga, Berend Wierenga, Aad van Tilburg, Klaus Günter Grunert, Jan-Benedict E.M. Steenkamp, Michel Wedel - Agricultural Marketing and Consumer Behavior in a Changing World, Inbunden. Tillgänglighet: Lägg i varukorg

    Agricultural Marketing and Consumer Behavior in a Changing World

    Av B. Wierenga, Berend Wierenga m. fl.

    Inbunden, 1997

    1688 kr

    Lägg i varukorg

    As in many other sectors, in agribusiness major changes are taking place. On the demand side, consumers are changing lifestyles, eating and shopping habits, and increasingly are demanding more accommodation of these needs in the supermarket. With regard to the supply: the traditional distribution …

  7. Klaus Günter Grunert, W. Bruce Traill - Products and Process Innovation in the Food Industry, Häftad. Tillgänglighet: Lägg i varukorg

    Products and Process Innovation in the Food Industry

    Av Klaus Günter Grunert, W. Bruce Traill

    Häftad, 2011

    1639 kr

    Lägg i varukorg

    Innovation in new product development is a key factor in determining the success of a food company yet the area is fraught with risk, with failure rates in excess of 90% being common. Using a series of 12 European cases studies, this book examines the innovation process from agriculture through to …

  8. Klaus Günter Grunert, Hanne Hartvig Larsen, Tage Koed Madsen, Allan Baadsgaard - Market Orientation in Food and Agriculture, Häftad. Tillgänglighet: Lägg i varukorg

    Market Orientation in Food and Agriculture

    Av Klaus Günter Grunert, Hanne Hartvig Larsen m. fl.

    Häftad, 2011

    1639 kr

    Lägg i varukorg

    In the fall of 1990, the Danish government started a comprehensive research pro­ gramme to improve the competitiveness of the Danish food sector: The Research and Development Programme in the Danish Food Sector (Det F!Ildevareteknologiske Forsk­ nings- og Udviklingsprogram, F0TEK). The programme …

  9. W. Bruce Traill, Klaus Gunter Grunert - Products and Process Innovation in the Food Industry, E-bok. Tillgänglighet: Lägg i varukorg

    Products and Process Innovation in the Food Industry

    Av W. Bruce Traill, Klaus Gunter Grunert

    E-bok, 2012

    2111 kr

    Lägg i varukorg

    Innovation in new product development is a key factor in determining the success of a food company yet the area is fraught with risk, with failure rates in excess of 90% being common. Using a series of 12 European cases studies, this book examines the innovation process from agriculture through to …

  10. Allan Baadsgaard, Tage Koed Madsen, Hanne Hartvig Larsen, Klaus Gunter Grunert - Market Orientation in Food and Agriculture, E-bok. Tillgänglighet: Lägg i varukorg

    Market Orientation in Food and Agriculture

    Av Allan Baadsgaard, Tage Koed Madsen m. fl.

    E-bok, 2012

    2174 kr

    Lägg i varukorg

    In the fall of 1990, the Danish government started a comprehensive research pro­ gramme to improve the competitiveness of the Danish food sector: The Research and Development Programme in the Danish Food Sector (Det F!Ildevareteknologiske Forsk­ nings- og Udviklingsprogram, F0TEK). The programme …

  11. Berend Wierenga, Aad van Tilburg, Klaus Günter Grunert, Jan-Benedict E.M. Steenkamp, Michel Wedel - Agricultural Marketing and Consumer Behavior in a Changing World, Häftad. Tillgänglighet: Lägg i varukorg

    Agricultural Marketing and Consumer Behavior in a Changing World

    Av Berend Wierenga, Aad van Tilburg m. fl.

    Häftad, 2012

    1639 kr

    Lägg i varukorg

    As in many other sectors, in agribusiness major changes are taking place. On the demand side, consumers are changing lifestyles, eating and shopping habits, and increasingly are demanding more accommodation of these needs in the supermarket. With regard to the supply: the traditional distribution …

  12. Klaus Günter Grunert, John Thøgersen - Consumers, Policy and the Environment, Häftad. Tillgänglighet: Lägg i varukorg

    Consumers, Policy and the Environment

    A Tribute to Folke Ölander

    Av Klaus Günter Grunert, John Thøgersen

    Häftad, 2014

    1508 kr

    Lägg i varukorg

    Professor Folke 0lander celebrates his 70th birthday the 21st of July 2005. With this "Festschrift", Folke 01ander7s colleagues and collaborators over the years want to honour him and to express their appreciation of his life-long contribution to - search, especially research within the themes …

  13. Michel Wedel, Jan-Benedict E.M. Steenkamp, Klaus Gunter Grunert, Aad van Tilburg, Berend Wierenga - Agricultural Marketing and Consumer Behavior in a Changing World, E-bok. Tillgänglighet: Lägg i varukorg

    Agricultural Marketing and Consumer Behavior in a Changing World

    Av Michel Wedel, Jan-Benedict E.M. Steenkamp m. fl.

    E-bok, 2012

    2111 kr

    Lägg i varukorg

    As in many other sectors, in agribusiness major changes are taking place. On the demand side, consumers are changing lifestyles, eating and shopping habits, and increasingly are demanding more accommodation of these needs in the supermarket. With regard to the supply: the traditional distribution …

  14. Folke Olander, Klaus Gunter Grunert - Understanding Economic Behaviour, E-bok. Tillgänglighet: Lägg i varukorg

    Understanding Economic Behaviour

    Av Folke Olander, Klaus Gunter Grunert

    E-bok, 2012

    2174 kr

    Lägg i varukorg

    may be related to another basic assumption in economic psychology: that the human capacity to process information from the environment is limited, and that the kind of optimal use of that information postulated in many economic theories is therefore not possible. The research methods used are …

  15. Klaus Günter Grunert, Folke Ölander - Understanding Economic Behaviour, Häftad. Tillgänglighet: Lägg i varukorg

    Understanding Economic Behaviour

    Av Klaus Günter Grunert, Folke Ölander

    Häftad, 2011

    1688 kr

    Lägg i varukorg

    may be related to another basic assumption in economic psychology: that the human capacity to process information from the environment is limited, and that the kind of optimal use of that information postulated in many economic theories is therefore not possible. The research methods used are …