Stephan Dahl – författare
Visar alla böcker från författaren Stephan Dahl. Handla med fri frakt och snabb leverans.
16 produkter
Social Media Marketing
Theories and Applications
Av Stephan Dahl
Häftad, 2021
757 kr
Lägg i varukorg
Helping you make the connections between the theory and practice of social media marketing, this third edition of the popular text has been updated to include technological advances in practice such as AI and virtual marketing, alongside a brand-new chapter on the rise of influencer culture and …
The SAGE Handbook of Marketing Ethics
Av Lynne Eagle, Stephan Dahl m. fl.
Inbunden, 2020
3418 kr
Lägg i varukorg
The SAGE Handbook of Marketing Ethics draws together an exhaustive overview of research into marketing’s many ethical conundrums, while also promoting more optimistic perspectives on the ways in which ethics underpins organizational practices. Marketing ethics has emerged in recent years as the key …
Social Marketing
Av Lynne Eagle, Stephan Dahl m. fl.
Häftad, 2012
1254 kr
Lägg i varukorg
Social marketing is receiving unprecedented focus and support from government, the private sector and charities internationally. Social marketing attempts to educate people in the hope that they will make ‘informed’(i.e. healthy) choices regarding diet, lifestyle and health related issues. The …
Social Marketing
Av Alan Tapp, Fiona Spotswood m. fl.
E-bok, 2013
803 kr
Lägg i varukorg
Social marketing is receiving unprecedented focus and support from government, the private sector and charities internationally. Social marketing attempts to educate people in the hope that they will make ‘informed’(i.e. healthy) choices regarding diet, lifestyle and health related issues. The …
Marketing Communications
Av Lynne Eagle, Barbara Czarnecka m. fl.
Häftad, 2020
697 kr
Lägg i varukorg
Marketing communication is a dynamic industry, which continues to change and adapt to new technologies, media consumption patterns and communication interfaces between marketers and their target markets. At the same time, the fundamental communication processes and well-established theories and …
Marketing Communications
Av Jenny Lloyd, Stephan Dahl m. fl.
E-bok, 2020
820 kr
Lägg i varukorg
Marketing communication is a dynamic industry, which continues to change and adapt to new technologies, media consumption patterns and communication interfaces between marketers and their target markets. At the same time, the fundamental communication processes and well-established theories and …
Marketing Communications
Av Jenny Lloyd, Stephan Dahl m. fl.
E-bok, 2020
820 kr
Lägg i varukorg
Marketing communication is a dynamic industry, which continues to change and adapt to new technologies, media consumption patterns and communication interfaces between marketers and their target markets. At the same time, the fundamental communication processes and well-established theories and …
Marketing Communications
Av Lynne Eagle, Barbara Czarnecka m. fl.
Inbunden, 2020
2257 kr
Lägg i varukorg
Marketing communication is a dynamic industry, which continues to change and adapt to new technologies, media consumption patterns and communication interfaces between marketers and their target markets. At the same time, the fundamental communication processes and well-established theories and …
30 Days Sexual Discovery - the Original Urbangay.Org Workshop for Gay Men
Av Stephan Dahl
E-bok
11 kr
Lägg i varukorg
Marketing Ethics & Society
Inbunden, 2015
3509 kr
Lägg i varukorg
Marketing, while essential to organisational success, is arguably one of the most controversial aspects of business management. Criticisms of marketing’s impact range from fostering materialism and unsustainable consumption patterns through to the use of deception, stifling of innovation and …
Marketing Ethics & Society
Häftad, 2015
1962 kr
Lägg i varukorg
Marketing, while essential to organisational success, is arguably one of the most controversial aspects of business management. Criticisms of marketing’s impact range from fostering materialism and unsustainable consumption patterns through to the use of deception, stifling of innovation and …
Marketing Ethics & Society
E-bok, 2015
789 kr
Lägg i varukorg
Marketing, while essential to organisational success, is arguably one of the most controversial aspects of business management. Criticisms of marketing’s impact range from fostering materialism and unsustainable consumption patterns through to the use of deception, stifling of innovation and …
Social Media Marketing
Theories and Applications
Av Stephan Dahl
Inbunden, 2021
3349 kr
Lägg i varukorg
Helping you make the connections between the theory and practice of social media marketing, this third edition of the popular text has been updated to include technological advances in practice such as AI and virtual marketing, alongside a brand-new chapter on the rise of influencer culture and …
SAGE Handbook of Marketing Ethics
Av Charles R. Taylor, Patrick De Pelsmacker m. fl.
E-bok, 2020
1511 kr
Lägg i varukorg
The SAGE Handbook of Marketing Ethics draws together an exhaustive overview of research into marketing’s many ethical conundrums, while also promoting more optimistic perspectives on the ways in which ethics underpins organizational practices. Marketing ethics has emerged in recent years as the key …
Social Media Marketing
Theories and Applications
Av Stephan Dahl
E-bok, 2021
766 kr
Lägg i varukorg
Helping you make the connections between the theory and practice of social media marketing, this third edition of the popular text has been updated to include technological advances in practice such as AI and virtual marketing, alongside a brand-new chapter on the rise of influencer culture and …
