Palgrave Advances in Luxury – serie
Visar alla böcker i serien Palgrave Advances in Luxury. Handla med fri frakt och snabb leverans.
20 produkter
Sustainable Luxury Brands
Evidence from Research and Implications for Managers
Av Cesare Amatulli, Matteo De Angelis m. fl.
Inbunden, 2017
1688 kr
Lägg i varukorg
This book counteracts the claim that luxury and sustainability are conflicting concepts, and contends that they can successfully co-exist. Discussing key characteristics of luxury such as craftsmanship and preservation of artisan skills, product quality and durability, and limited quantities of …
Sustainable Luxury Brands
Evidence from Research and Implications for Managers
Av Cesare Amatulli, Matteo De Angelis m. fl.
Häftad, 2018
1688 kr
Lägg i varukorg
This book counteracts the claim that luxury and sustainability are conflicting concepts, and contends that they can successfully co-exist. Discussing key characteristics of luxury such as craftsmanship and preservation of artisan skills, product quality and durability, and limited quantities of …
Vintage Luxury Fashion
Exploring the Rise of the Secondhand Clothing Trade
Av Daniella Ryding, Claudia E. Henninger m. fl.
Häftad, 2019
1912 kr
Lägg i varukorg
Providing a critical insight into the growth of the secondhand luxury and vintage fashion industry, this book offers a compendium of business developments from across the globe, including examples from Europe, the Middle East and Asia. The ‘pre-loved or pre-owned’ clothing trade has grown as an …
Understanding Luxury Fashion
From Emotions to Brand Building
Av Isabel Cantista, Teresa Sádaba
Inbunden, 2019
1912 kr
Lägg i varukorg
Offering an original contribution to the field of luxury and fashion studies, this edited collection takes a philosophical perspective, addressing the idea that humans need luxury. From this framework it delves deep into two particular dimensions of luxury, emotions and society, and concludes with …
Understanding Luxury Fashion
From Emotions to Brand Building
Av Isabel Cantista, Teresa Sádaba
Häftad, 2020
1912 kr
Lägg i varukorg
Offering an original contribution to the field of luxury and fashion studies, this edited collection takes a philosophical perspective, addressing the idea that humans need luxury. From this framework it delves deep into two particular dimensions of luxury, emotions and society, and concludes with …
Rethinking Luxury Fashion
The Role of Cultural Intelligence in Creative Strategy
Inbunden, 2020
848 kr
Lägg i varukorg
Using the field of material culture as its methodological departure point, this Palgrave Pivot explains the strategic advantages that brands can set in place when their executives are fully in command of how to move from strategy to tactics. Specifically, it studies the brands, their products and …
Digitalization in the Luxury Fashion Industry
Strategic Branding for Millennial Consumers
Inbunden, 2020
1382 kr
Lägg i varukorg
The luxury fashion industry is one of the best performing and fastest growing industries in today’s business landscape, and is set to continue expanding over the next years. Exploring the effects of digitalization, this book aims to increase our understanding of the key drivers of internal growth …
Digitalization in the Luxury Fashion Industry
Strategic Branding for Millennial Consumers
Häftad, 2021
1382 kr
Lägg i varukorg
The luxury fashion industry is one of the best performing and fastest growing industries in today’s business landscape, and is set to continue expanding over the next years. Exploring the effects of digitalization, this book aims to increase our understanding of the key drivers of internal growth …
Value of Luxury
An Emerging Perspective
Inbunden, 2020
1487 kr
Lägg i varukorg
What does luxury value mean? What constitutes luxury, and what does not? While previous research has focused on luxury as a global business and how companies have generated, communicated and monetized luxury, this book draws on empirical research to examine how consumers understand and interact …
Value of Luxury
An Emerging Perspective
Häftad, 2021
1487 kr
Lägg i varukorg
What does luxury value mean? What constitutes luxury, and what does not? While previous research has focused on luxury as a global business and how companies have generated, communicated and monetized luxury, this book draws on empirical research to examine how consumers understand and interact …
Internationalization of Luxury Fashion Firms
Examining the Business Models of SMEs
Av Andrea Runfola, Matilde Milanesi m. fl.
Inbunden, 2021
1576 kr
Lägg i varukorg
Internationalization is an essential component of the business model for luxury fashion companies. Hence, regardless of their size, luxury firms have to develop in foreign markets to seek global demand, build a global image, and manage distribution and communications effectively. Filling a gap in …
Internationalization of Luxury Fashion Firms
Examining the Business Models of SMEs
Av Andrea Runfola, Matilde Milanesi m. fl.
Häftad, 2022
1576 kr
Lägg i varukorg
Internationalization is an essential component of the business model for luxury fashion companies. Hence, regardless of their size, luxury firms have to develop in foreign markets to seek global demand, build a global image, and manage distribution and communications effectively. Filling a gap in …
Sustainable Luxury
An International Perspective
Av Claudia E. Henninger, Navdeep K. Athwal
Inbunden, 2022
1966 kr
Lägg i varukorg
This book addresses the issue of sustainability in the luxury industry, which has become a major topic of concern for brand managers, scholars, policy-makers, the media, and academia. Spanning 13 chapters, the authors provide insights from developed and developing countries, whilst at the same …
Sustainable Luxury
An International Perspective
Av Claudia E. Henninger, Navdeep K. Athwal
Häftad, 2023
1966 kr
Lägg i varukorg
This book addresses the issue of sustainability in the luxury industry, which has become a major topic of concern for brand managers, scholars, policy-makers, the media, and academia. Spanning 13 chapters, the authors provide insights from developed and developing countries, whilst at the same …
Aesthetics and Sustainable Luxury Consumption
Evidence from Scientific Literature, Case Studies and Consumer Neuroscience
Av Alba D’Aniello, Ana Carmela Martinez Levy m. fl.
Inbunden, 2025
1639 kr
Kommande
Luxury goods and service environments are inherently beautiful, refined, and aesthetically pleasing, qualities that closely align them with the concept of "art”. Yet specific aesthetic attributes can shape or undermine responsible consumer choices.Drawing on relevant literature, enriched by …
New Luxury Management
Creating and Managing Sustainable Value Across the Organization
Av Emmanuelle Rigaud-Lacresse, Fabrizio Maria Pini
Inbunden, 2017
1800 kr
Lägg i varukorg
Presenting a vision of the luxury sector and its management, this edited book describes “the new luxury” through a comprehensive view of the value chain, from concept to market. The authors argue that the main characteristics of “luxury” are linked to specific resources and competencies found …
Interpretations of Luxury
Exploring the Consumer Perspective
Inbunden, 2017
1639 kr
Lägg i varukorg
Exploring the elements that constitute the perceived luxuriousness of a brand, this book addresses the changing definitions of the term ‘luxury’ in today’s world. Taking the approach that the concept of luxury evolves from the consumer, the author introduces a conceptual model which explains how …
Vintage Luxury Fashion
Exploring the Rise of the Secondhand Clothing Trade
Av Daniella Ryding, Claudia E. Henninger m. fl.
Inbunden, 2018
1912 kr
Lägg i varukorg
Providing a critical insight into the growth of the secondhand luxury and vintage fashion industry, this book offers a compendium of business developments from across the globe, including examples from Europe, the Middle East and Asia. The ‘pre-loved or pre-owned’ clothing trade has grown as an …
New Luxury Management
Creating and Managing Sustainable Value Across the Organization
Av Emmanuelle Rigaud-Lacresse, Fabrizio Maria Pini
Häftad, 2018
1296 kr
Lägg i varukorg
Presenting a vision of the luxury sector and its management, this edited book describes “the new luxury” through a comprehensive view of the value chain, from concept to market. The authors argue that the main characteristics of “luxury” are linked to specific resources and competencies found …
Interpretations of Luxury
Exploring the Consumer Perspective
Häftad, 2018
1688 kr
Lägg i varukorg
Exploring the elements that constitute the perceived luxuriousness of a brand, this book addresses the changing definitions of the term ‘luxury’ in today’s world. Taking the approach that the concept of luxury evolves from the consumer, the author introduces a conceptual model which explains how …