Bokus

Routledge Research in Public Relations – serie

Visar alla böcker i serien Routledge Research in Public Relations. Handla med fri frakt och snabb leverans.

30 produkter

  1. Yan Jin, Bryan H. Reber, Glen J. Nowak - Advancing Crisis Communication Effectiveness, Inbunden. Tillgänglighet: Lägg i varukorg

    Advancing Crisis Communication Effectiveness

    Integrating Public Relations Scholarship with Practice

    Av Yan Jin, Bryan H. Reber m. fl.

    Inbunden, 2020

    2513 kr

    Lägg i varukorg

    Advancing Crisis Communication Effectiveness shows how crisis communication plans and efforts for complex and challenging issues benefit when academic perspectives are connected with practitioner experiences. This book brings crisis and public relations scholars together with practicing …

  2. Yan Jin, Bryan H. Reber, Glen J. Nowak - Advancing Crisis Communication Effectiveness, Häftad. Tillgänglighet: Lägg i varukorg

    Advancing Crisis Communication Effectiveness

    Integrating Public Relations Scholarship with Practice

    Av Yan Jin, Bryan H. Reber m. fl.

    Häftad, 2022

    706 kr

    Lägg i varukorg

    Advancing Crisis Communication Effectiveness shows how crisis communication plans and efforts for complex and challenging issues benefit when academic perspectives are connected with practitioner experiences. This book brings crisis and public relations scholars together with practicing …

  3. Petra Theunissen, Helen Sissons - Relationship Building in Public Relations, Häftad. Tillgänglighet: Lägg i varukorg

    Relationship Building in Public Relations

    Av Petra Theunissen, Helen Sissons

    Häftad, 2019

    812 kr

    Lägg i varukorg

    This book aims to provide an interdisciplinary approach to highlight the importance of relationships in public relations, delving not only into the organization-public relationships but also into interpersonal relationships within the industry in order to offer new, empirical insights into the …

  4. Brigitta R. Brunner - Moral Compass of Public Relations, Häftad. Tillgänglighet: Lägg i varukorg

    Moral Compass of Public Relations

    Av Brigitta R. Brunner

    Häftad, 2019

    727 kr

    Lägg i varukorg

    The civic and moral responsibilities of public relations are hotly contested topics. While many researchers call for focusing on ethics in public relations, they concentrate on ethics in relation to how people do their jobs. In actuality, emphasis should move beyond professional codes of ethics to …

  5. Charles Marsh - Classical Rhetoric and Modern Public Relations, Inbunden. Tillgänglighet: Lägg i varukorg

    Classical Rhetoric and Modern Public Relations

    An Isocratean Model

    Av Charles Marsh

    Inbunden, 2012

    2890 kr

    Lägg i varukorg

    This book expands the theoretical foundations of modern public relations, a growing young profession that lacked even a name until the twentieth century. As the discipline seeks guiding theories and paradigms, rhetorics both ancient and modern have proven to be fruitful fields of exploration. …

  6. Patrick Rössler - Bauhaus and Public Relations, Inbunden. Tillgänglighet: Lägg i varukorg

    Bauhaus and Public Relations

    Communication in a Permanent State of Crisis

    Av Patrick Rössler

    Inbunden, 2014

    2588 kr

    Lägg i varukorg

    This innovative study considers one of the most important art and design movements of the 20th century, the Bauhaus, in conjunction with current research in public relations and organizational communication, elaborating on the mechanisms of internal and external communication available to influence …

  7. Marcia DiStaso, Denise Bortree - Ethical Practice of Social Media in Public Relations, Inbunden. Tillgänglighet: Lägg i varukorg

    Ethical Practice of Social Media in Public Relations

    Av Marcia DiStaso, Denise Bortree

    Inbunden, 2014

    2513 kr

    Lägg i varukorg

    Given the high rate of social media use by the public, organizations are compelled to engage with key audiences through these outlets. Social media engagement requires organizations to actively participate with public groups, and this highly-interactive exchange raises a new set of ethical concerns …

  8. Margot Opdycke Lamme - Public Relations and Religion in American History, Inbunden. Tillgänglighet: Lägg i varukorg

    Public Relations and Religion in American History

    Evangelism, Temperance, and Business

    Av Margot Opdycke Lamme

    Inbunden, 2014

    2746 kr

    Lägg i varukorg

    Winner of The American Journalism Historians Association Book of the Year Award, 2015This study of American public relations history traces evangelicalism to corporate public relations via reform and the church-based temperance movement. It encompasses a leading evangelical of the Second Great …

  9. Kristin Demetrious - Public Relations, Activism, and Social Change, Inbunden. Tillgänglighet: Lägg i varukorg

    Public Relations, Activism, and Social Change

    Speaking Up

    Av Kristin Demetrious

    Inbunden, 2013

    2746 kr

    Lägg i varukorg

    Winner of the 2014 NCA PRIDE Book AwardWhy are some voices louder in public debates than others? And why can’t all voices be equally heard? This book draws significant new meaning to the inter-relationships of public relations and social change through a number of activist case studies, and …

  10. Jane Johnston - Public Relations and the Public Interest, Häftad. Tillgänglighet: Lägg i varukorg

    Public Relations and the Public Interest

    Av Jane Johnston

    Häftad, 2018

    808 kr

    Lägg i varukorg

    In this book, Johnston seeks to put the public interest onto the public relations ‘radar’, arguing the need for its clear articulation into mainstream public relations discourse. This book examines literature from a range of fields and disciplines to develop a clearer understanding of the concept, …

  11. Ana Tkalac Verčič, Dejan Verčič, Anja Špoljarić - Internal Communication and Employer Brands, Inbunden. Tillgänglighet: Lägg i varukorg

    Internal Communication and Employer Brands

    Av Ana Tkalac Verčič, Dejan Verčič m. fl.

    Inbunden, 2022

    2195 kr

    Lägg i varukorg

    This book proposes a model of internal communication based on empirical research to demonstrate how contemporary organizations strategize, organize, perform, and measure it. Internal communication is the management of communication between an organization and its members to inform, motivate, …

  12. Ana Tkalac Verčič, Dejan Verčič, Anja Špoljarić - Internal Communication and Employer Brands, Häftad. Tillgänglighet: Lägg i varukorg

    Internal Communication and Employer Brands

    Av Ana Tkalac Verčič, Dejan Verčič m. fl.

    Häftad, 2024

    667 kr

    Lägg i varukorg

    This book proposes a model of internal communication based on empirical research to demonstrate how contemporary organizations strategize, organize, perform, and measure it. Internal communication is the management of communication between an organization and its members to inform, motivate, …

  13. Katie R. Place - Organizational Listening for Strategic Communication, Inbunden. Tillgänglighet: Lägg i varukorg

    Organizational Listening for Strategic Communication

    Building Theory and Practice

    Av Katie R. Place

    Inbunden, 2023

    2585 kr

    Lägg i varukorg

    Embracing listening as a useful tool for strengthening organization-publics and organization-employee relationships, this book offers theoretical and practical insights for listening across myriad strategic communication contexts. Chapters authored by a diverse global collective of communication …

  14. Katie R. Place - Organizational Listening for Strategic Communication, Häftad. Tillgänglighet: Lägg i varukorg

    Organizational Listening for Strategic Communication

    Building Theory and Practice

    Av Katie R. Place

    Häftad, 2024

    667 kr

    Lägg i varukorg

    Embracing listening as a useful tool for strengthening organization-publics and organization-employee relationships, this book offers theoretical and practical insights for listening across myriad strategic communication contexts. Chapters authored by a diverse global collective of communication …

  15. Marlene S. Neill - Leadership Development in Public Relations, Inbunden. Tillgänglighet: Lägg i varukorg

    Leadership Development in Public Relations

    Exploring Crucibles of Experience Among Industry Veterans

    Av Marlene S. Neill

    Inbunden, 2024

    997 kr

    Lägg i varukorg

    Through interviews with members of the Public Relations Society of America College of Fellows, this book provides lessons on public relations leadership for the next generation.Often, our focus on high profile leaders is centered on success stories, but so much can be learned from the trials, or …

  16. Nneka Logan - Public Relations and Corporate Racial Responsibility, Inbunden. Tillgänglighet: Lägg i varukorg

    Public Relations and Corporate Racial Responsibility

    Av Nneka Logan

    Inbunden, 2026

    997 kr

    Lägg i varukorg

    Public Relations and Corporate Racial Responsibility introduces corporate racial responsibility (CRR) theory. CRR responds to the persistent problem of racism by showing how communication from corporations can advance racial justice, support racial equality, and foster inclusivity, even in …

  17. Vibeke Thøis Madsen - Employees and Internal Social Media, Inbunden. Tillgänglighet: Lägg i varukorg

    Employees and Internal Social Media

    The Voice of Coworkers in an Organization

    Av Vibeke Thøis Madsen

    Inbunden, 2025

    1026 kr

    Lägg i varukorg

    This book explores the benefits and challenges of employees communicating on internal social media (ISM) and how employee communication can develop and construct an organisation.Drawing from the latest research, the book identifies ISM's potential uses, such as sharing knowledge and viewpoints and …

  18. Vibeke Thøis Madsen - Employees and Internal Social Media, Häftad. Tillgänglighet: Lägg i varukorg

    Employees and Internal Social Media

    The Voice of Coworkers in an Organization

    Av Vibeke Thøis Madsen

    Häftad, 2026

    382 kr

    Lägg i varukorg

    This book explores the benefits and challenges of employees communicating on internal social media (ISM) and how employee communication can develop and construct an organisation.Drawing from the latest research, the book identifies ISM's potential uses, such as sharing knowledge and viewpoints and …

  19. Chedza Simon - Crisis Communication in Botswana, Inbunden. Tillgänglighet: Lägg i varukorg

    Crisis Communication in Botswana

    Social Media and Insights from the Global South

    Av Chedza Simon

    Inbunden, 2026

    863 kr

    Lägg i varukorg

    Centred around the case of Botswana, this book explores organisational crisis communication from the Global South, providing insights and empirical evidence from the region to challenge Western-centric views on crisis communication.Emphasising the importance of integrating indigenous practices by …

  20. Holly K. Overton, Nicholas Browning - Sociopolitical Advocacy and the Role of Public Relations, Inbunden. Tillgänglighet: Lägg i varukorg

    Sociopolitical Advocacy and the Role of Public Relations

    Theoretical Developments and Emerging Perspectives on Corporate Social Advocacy and Related Constructs

    Av Holly K. Overton, Nicholas Browning

    Inbunden, 2026

    2585 kr

    Lägg i varukorg

    This volume explicates the role of sociopolitical advocacy and other related constructs as forms of prosocial communication.Bringing together a diverse group of scholars, this volume provides comprehensive conceptualizations and discussions of key constructs related to prosocial …

  21. Patrick Rössler - Bauhaus and Public Relations, Häftad. Tillgänglighet: Lägg i varukorg

    Bauhaus and Public Relations

    Communication in a Permanent State of Crisis

    Av Patrick Rössler

    Häftad, 2017

    846 kr

    Lägg i varukorg

    This innovative study considers one of the most important art and design movements of the 20th century, the Bauhaus, in conjunction with current research in public relations and organizational communication, elaborating on the mechanisms of internal and external communication available to influence …

  22. Brigitta R. Brunner - Moral Compass of Public Relations, Inbunden. Tillgänglighet: Lägg i varukorg

    Moral Compass of Public Relations

    Av Brigitta R. Brunner

    Inbunden, 2016

    2825 kr

    Lägg i varukorg

    The civic and moral responsibilities of public relations are hotly contested topics. While many researchers call for focusing on ethics in public relations, they concentrate on ethics in relation to how people do their jobs. In actuality, emphasis should move beyond professional codes of ethics to …

  23. Petra Theunissen, Helen Sissons - Relationship Building in Public Relations, Inbunden. Tillgänglighet: Lägg i varukorg

    Relationship Building in Public Relations

    Av Petra Theunissen, Helen Sissons

    Inbunden, 2017

    2743 kr

    Lägg i varukorg

    This book aims to provide an interdisciplinary approach to highlight the importance of relationships in public relations, delving not only into the organization-public relationships but also into interpersonal relationships within the industry in order to offer new, empirical insights into the …

  24. Charles Marsh - Classical Rhetoric and Modern Public Relations, Häftad. Tillgänglighet: Lägg i varukorg

    Classical Rhetoric and Modern Public Relations

    An Isocratean Model

    Av Charles Marsh

    Häftad, 2016

    845 kr

    Lägg i varukorg

    This book expands the theoretical foundations of modern public relations, a growing young profession that lacked even a name until the twentieth century. As the discipline seeks guiding theories and paradigms, rhetorics both ancient and modern have proven to be fruitful fields of exploration. …

  25. Marcia DiStaso, Denise Bortree - Ethical Practice of Social Media in Public Relations, Häftad. Tillgänglighet: Lägg i varukorg

    Ethical Practice of Social Media in Public Relations

    Av Marcia DiStaso, Denise Bortree

    Häftad, 2018

    764 kr

    Lägg i varukorg

    Given the high rate of social media use by the public, organizations are compelled to engage with key audiences through these outlets. Social media engagement requires organizations to actively participate with public groups, and this highly-interactive exchange raises a new set of ethical concerns …

  26. Richard D. Waters - Public Relations in the Nonprofit Sector, Häftad. Tillgänglighet: Lägg i varukorg

    Public Relations in the Nonprofit Sector

    Theory and Practice

    Av Richard D. Waters

    Häftad, 2017

    831 kr

    Lägg i varukorg

    Nonprofit organizations are managing to carry out sophisticated public relations programming that cultivates relationships with their key audiences. Their public relations challenges, however, have routinely been understudied. Budgetary and staffing restraints often limit how these organizations …

  27. Margot Opdycke Lamme - Public Relations and Religion in American History, Häftad. Tillgänglighet: Lägg i varukorg

    Public Relations and Religion in American History

    Evangelism, Temperance, and Business

    Av Margot Opdycke Lamme

    Häftad, 2018

    822 kr

    Lägg i varukorg

    Winner of The American Journalism Historians Association Book of the Year Award, 2015This study of American public relations history traces evangelicalism to corporate public relations via reform and the church-based temperance movement. It encompasses a leading evangelical of the Second Great …

  28. Richard D. Waters - Public Relations in the Nonprofit Sector, Inbunden. Tillgänglighet: Lägg i varukorg

    Public Relations in the Nonprofit Sector

    Theory and Practice

    Av Richard D. Waters

    Inbunden, 2014

    3155 kr

    Lägg i varukorg

    Nonprofit organizations are managing to carry out sophisticated public relations programming that cultivates relationships with their key audiences. Their public relations challenges, however, have routinely been understudied. Budgetary and staffing restraints often limit how these organizations …

  29. Jane Johnston - Public Relations and the Public Interest, Inbunden. Tillgänglighet: Lägg i varukorg

    Public Relations and the Public Interest

    Av Jane Johnston

    Inbunden, 2016

    2825 kr

    Lägg i varukorg

    In this book, Johnston seeks to put the public interest onto the public relations ‘radar’, arguing the need for its clear articulation into mainstream public relations discourse. This book examines literature from a range of fields and disciplines to develop a clearer understanding of the concept, …

  30. Kristin Demetrious - Public Relations, Activism, and Social Change, Häftad. Tillgänglighet: Lägg i varukorg

    Public Relations, Activism, and Social Change

    Speaking Up

    Av Kristin Demetrious

    Häftad, 2015

    764 kr

    Lägg i varukorg

    Winner of the 2014 NCA PRIDE Book AwardWhy are some voices louder in public debates than others? And why can’t all voices be equally heard? This book draws significant new meaning to the inter-relationships of public relations and social change through a number of activist case studies, and …