Sport Business Insights – serie
Visar alla böcker i serien Sport Business Insights. Handla med fri frakt och snabb leverans.
18 produkter
Sport Branding Insights
Av Constantino Stavros, Aaron C.T. Smith
Inbunden, 2019
1027 kr
Lägg i varukorg
In a sporting world dominated by media and money, an understanding of sport branding is an essential skill for any sport manager. Success means being able to ‘brand’ – and therefore differentiate – a sport club, player, code, or event in a highly competitive entertainment market. For anyone seeking …
Stadia Naming Rights in Sport
Av Leah Gillooly, Terry Eddy m. fl.
Inbunden, 2022
1027 kr
Lägg i varukorg
This book is an accessible, practical, and systematic guide to stadium naming rights sponsorship within sport, designed to help practitioners and students gain a better understanding of how naming rights work and the benefits that sport and corporate organisations may get from this kind of …
Stadia Naming Rights in Sport
Av Leah Gillooly, Terry Eddy m. fl.
Häftad, 2024
337 kr
Lägg i varukorg
This book is an accessible, practical, and systematic guide to stadium naming rights sponsorship within sport, designed to help practitioners and students gain a better understanding of how naming rights work and the benefits that sport and corporate organisations may get from this kind of …
Sport Sponsorship Insights
Av Norm O’Reilly, Gashaw Abeza m. fl.
Inbunden, 2021
1027 kr
Lägg i varukorg
Sponsorship is a vital area of contemporary sport business. This book offers a concise and practice-focused introduction to sport sponsorship, including an explanation of key concepts, a survey of the key tools required to be a successful practitioner, and insights into real-world practice from …
Sport Sponsorship Insights
Av Norm O’Reilly, Gashaw Abeza m. fl.
Häftad, 2023
337 kr
Lägg i varukorg
Sponsorship is a vital area of contemporary sport business. This book offers a concise and practice-focused introduction to sport sponsorship, including an explanation of key concepts, a survey of the key tools required to be a successful practitioner, and insights into real-world practice from …
Esports Insights
Av Emily Hayday, Holly Collison-Randall m. fl.
Inbunden, 2022
910 kr
Lägg i varukorg
Esports Insights outlines the fundamental characteristics, features, and structures of the rapidly growing esports industry and acts as the perfect primer for readers without any prior knowledge of esports. Featuring international case studies in every chapter, this book showcases the contemporary …
Esports Insights
Av Emily Hayday, Holly Collison-Randall m. fl.
Häftad, 2023
337 kr
Lägg i varukorg
Esports Insights outlines the fundamental characteristics, features, and structures of the rapidly growing esports industry and acts as the perfect primer for readers without any prior knowledge of esports. Featuring international case studies in every chapter, this book showcases the contemporary …
Sport Branding Insights
Av Constantino Stavros, Aaron C.T. Smith
Häftad, 2021
382 kr
Lägg i varukorg
In a sporting world dominated by media and money, an understanding of sport branding is an essential skill for any sport manager. Success means being able to ‘brand’ – and therefore differentiate – a sport club, player, code, or event in a highly competitive entertainment market. For anyone seeking …
Sport Governance Insights
Av Christos Anagnostopoulos, Dimitra Papadimitriou m. fl.
Inbunden, 2022
1027 kr
Lägg i varukorg
This book introduces the fundamentals of sport governance, assuming no prior knowledge on the part of the reader. It explains to students and practitioners alike why governance matters and how it can be better practiced in sport organizations.Introducing key concepts and the micro-processes of …
Sport Governance Insights
Av Christos Anagnostopoulos, Dimitra Papadimitriou m. fl.
Häftad, 2024
337 kr
Lägg i varukorg
This book introduces the fundamentals of sport governance, assuming no prior knowledge on the part of the reader. It explains to students and practitioners alike why governance matters and how it can be better practiced in sport organizations.Introducing key concepts and the micro-processes of …
Blockchain in Sports
Insights
Av Stuart Thomas, Kieran D. Tierney m. fl.
Häftad, 2026
382 kr
Lägg i varukorg
This is the first book to examine the impact of blockchain technology on the business of sport. It introduces the fundamentals of blockchain and explores its current and prospective applications in sport, as well as the implications – both positive and negative – of blockchain for the future of the …
Blockchain in Sports
Insights
Av Stuart Thomas, Kieran D. Tierney m. fl.
Inbunden, 2025
1027 kr
Lägg i varukorg
This is the first book to examine the impact of blockchain technology on the business of sport. It introduces the fundamentals of blockchain and explores its current and prospective applications in sport, as well as the implications – both positive and negative – of blockchain for the future of the …
Positive Sport Organizational Insights
Av Minjung Kim, Brent D. Oja m. fl.
Inbunden, 2025
1027 kr
Lägg i varukorg
This book is a concise and accessible introduction to positive organizational behavior in sport, a new and dynamic approach to sport management. Clearly explaining core concepts, including the central concept of psychological capital, the book shows how ‘positive sport organizations’ (PSO) can …
Positive Sport Organizational Insights
Av Minjung Kim, Brent D. Oja m. fl.
Häftad, 2026
361 kr
Lägg i varukorg
This book is a concise and accessible introduction to positive organizational behavior in sport, a new and dynamic approach to sport management. Clearly explaining core concepts, including the central concept of psychological capital, the book shows how ‘positive sport organizations’ (PSO) can …
Value of Sport
Insights
Av Bob Stewart, Aaron C.T. Smith
Inbunden, 2025
998 kr
Lägg i varukorg
This concise and thought-provoking book examines the myths and realities surrounding the value of sport. It asks a fundamental question: what is it about sport that leads to grand claims about its supposed capacity to do so many good things for society?Examining the evidence from sport around the …
Value of Sport
Insights
Av Bob Stewart, Aaron C.T. Smith
Häftad, 2026
371 kr
Lägg i varukorg
This concise and thought-provoking book examines the myths and realities surrounding the value of sport. It asks a fundamental question: what is it about sport that leads to grand claims about its supposed capacity to do so many good things for society?Examining the evidence from sport around the …
Dual Career Athletes
Policy and Programs
Inbunden, 2025
1059 kr
Lägg i varukorg
This is a concise and practical introduction to the topic of dual career athletes, those sportspeople who balance professional or elite sport with other career or educational pursuits.This book defines the concept of dual careers in sport and explores its significance for athletes, sports …
Sport Technology Insights
Av Constantino Stavros, Aaron C.T. Smith m. fl.
Inbunden, 2026
1028 kr
Lägg i varukorg
This is a concise and up-to-date introduction to the ways technology is reshaping sport business around the world.Drawing on international cases, data, and examples throughout, the book outlines the history of technological change in sport before examining its contemporary impact across three key …
