Critical Food Studies – serie

Hunger and Postcolonial Writing explores contemporary postcolonial fiction and life-writing from various geo-political contexts. The focus of this work is hunger; individuated in the self-imposed starvation of the hunger protester, and on a mass scale in the form of famine and food insecurity. It considers the hungry colonial and postcolonial body, examines its textual forms and historical trajectories, and situates it within the food security context of imperialism and its legacies. This book is the first monograph-length study of hunger within a postcolonial/world literary context. Its transcolonial focus produces comparative readings across postcolonial writings, facilitating productive analyses of the operations of imperialism and its aftereffects across heterogenous zones of colonialism. This project reads hunger as defined by the social, cultural, historical, and economic engagements produced by colonial and postcolonial encounters. Examining the starving colonialized body through Cartesian models of somatic subjectivity, and considering how this body is mediated by post-Enlightenment discourses of Modernity and progress, this work interrogates the contradictions produced by the starving colonial body as it is positioned between the possibility of radical protest and prescriptive colonial discourse. This book will be of interest to Gastrocritical and Postcolonial scholars and students, and to Food scholars more broadly.

With the ever rising demand for meat around the world, the production of meat has changed dramatically in the past few decades. What has brought about the increasing popularity and attendant normalization of factory farms across many parts of the world? What are some of the ways to resist such broad convergences in meat production and how successful are they? This book locates the answers to these questions at the intersection between the culture, science and political economy of meat production and consumption. It details how and why techniques of production have spread across the world, albeit in a spatially uneven way. It argues that the modern meat production and consumption sphere is the outcome of a complex matrix of cultural politics, economics and technological faith. Drawing from examples across the world (including America, Europe and Asia), the tensions and repercussions of meat production and consumption are also analyzed. From a geographical perspective, food animals have been given considerably less attention compared to wild animals or pets. This book, framed conceptually by critical animal studies, governmentality and commodification, is a theoretically driven and empirically rich study that advances the study of food animals in geography as well as in the wider social sciences.

Artists and the Practice of Agriculture maps out examples of artistic practices that engage with the aesthetics and politics of gathering food, growing edible and medicinal plants, and interacting with non-human collaborators. In the hands of contemporary artists, farming and foraging become forms of visual and material language that convey personal and political meanings.This book provides a critical analysis of artistic practices that model alternative food systems. It presents rich academic insights as well as 16 conversations with practicing artists. The volume addresses pressing issues, such as the interconnectedness of human and other-than-human beings, the weight of industrial agriculture, the legacy of colonialism, and the promise of place-based and embodied pedagogies. Through participatory projects, the artists discussed here reflect on the links between past histories, present challenges, and future solutions for the food sovereignty of local and networked communities.The book is an easy-to-navigate resource for readers interested in food studies, visual and material cultures, contemporary art, ecocriticism, and the environmental humanities.

Despite the promise and optimism surrounding the post-apartheid transition, South African society continues to be highly racialised in its discourses, identities and practices, even within the very strategies that aim to change power relations and heal racialised divisions. Renowned for its brutal past practices, the wine industry in South Africa has long been associated with white power and black exploitation, and remains dogged by continuing allegations of poor working conditions and labour abuses.Through in-depth, longitudinal fieldwork, this book considers how different ethics interact and draws attention to the positive changes and continuing development challenges faced in South Africa. Situating practice at its heart, it brings a novel, everyday and micro-scale dimension to understandings of empowerment in the post-apartheid South African wine industry. It develops a critical analysis of the interplay between practice, as scaled and inherently spatial, and discourse to conceptualise how 'big' concepts such as empowerment are articulated, materialised and experienced at the ground level. Through this, it gives voices to the marginalised who experience 'empowerment', setting these within the context of their relations with the other stakeholders who shape this engagement. This book contributes to broader critical social science debates around ethical development and questions of power and empowerment in development interventions. This is critical to reducing the disconnection between policy aims and realities within development and empowerment initiatives, as well as enabling (ethical) commodities to be strategic in retaining their appeal throughout their networks.

This collection critically examines the role of food programming on European early television and the impact this might have had on food habits and identities for the European audiences. It foregrounds various food programme genres, from travelog, cooking show and TV cooking competition, to more artistic forms. For the first time, it examines in one place eight European countries, from Portugal to Czechoslovakia and Britain to France and Yugoslavia, to explore ways in which television contributed to culinary change, demonstrating differences and similarities in which early food programme in Europe shaped and promoted progress, modernity, gender and national identities in both Eastern and Western Europe.Featuring a number of archival images that illustrate early food programme visually, this collection complements other research into postwar food history, adding a perspective of visual medium that is often neglected. As such, it should be interesting for food and media historians as well as those interested in European postwar history and culture.

This book explores the agrifood system transitions in Brazil to provide a new understanding of the trajectory of agriculture and rural development in this country. It accentuates the increasing diversifi cation and hybridization of food production and consumption practices throughout history. With a framework that combines convention theory, neoinstitutional approaches and practice theory, this book suggests the concept of “food orders” which represents different arrangements of practices, institutions and sociotechnical artifacts. By exploring the interrelations between these elements, the book looks at six different food orders: industrial, commercial, domestic, aesthetic, civic and fi nancial, in tandem with examples of practices, sectors and territories to understand the dynamics of each one. This aids in understanding the main tendencies of the agrifood sector in such a vast country that, being a major player in global food markets, also affect production and consumption dynamics in several other countries. Besides, this book also seeks to comprehend the current institutional changes in Brazil that may be critical to interpret the global dissemination of populist and autocratic governments.Offering key insights into the contemporary sociology of agriculture and food, this book demonstrates how strengthening democracy and supporting the organization of civil society are major challenges when we think about transition for sustainable food systems.

This book explores themes in the rhetoric of vegetarian discourse. A vegan practice may help mitigate crises such as climate change, global health challenges, and sharpening socioeconomic disparities, by ensuring both fairness in the treatment of animals and food justice for marginalized populations. How the message is spread is crucial for these aims.Vegan practices thus uncover tensions between individual dietary choices and social justice activism, between ego and eco, between human and animal, between capitalism and environmentalism, and within the larger universe of theoretical and practical ethics. The chapters apply rhetorical methodologies to understand vegan/vegetarian discourse, emphasizing, for example, vegan/vegetarian rhetoric through the lens of polyphony, the role of intersectional rhetoric in becoming vegan, as well as ecofeminist, semiotic, and discourse theory approaches to veganism. The book aims to show that a rhetorical understanding of vegetarian and vegan discourse is crucial for the goals of movements promoting veganism.The book is intended for a wide interdisciplinary audience of scholars, researchers, and individuals interested in veganism, food and media studies, rhetorical studies, human-animal studies, cultural studies and related disciplines. It urges readers to examine vegan discourses seriously, not just as a matter of personal choice or taste but as one vital for intersectional justice and our planetary survival.

This book explores the experiences, causes, and consequences of food insecurity in different geographical regions and historical eras. It highlights collective and political actions aimed at food sovereignty as solutions to mitigate suffering. Despite global efforts to end hunger, it persists and has even increased in some regions. This book provides interdisciplinary and historical perspectives on the manifestations of food insecurity, with case studies illustrating how people coped with violations of their rights during the war-time deprivation in France; the neoliberal incursions on food supply in Turkey, Greece, and Nicaragua; as well as the consequences of radioactive contamination of farmland in Japan. This edited collection adopts an analytical approach to understanding food insecurity by examining how the historical and political situations in different countries have resulted in an unfolding dialectic of food insecurity and resistance, with the most marginalized people—immigrants, those in refugee camps, poor peasants, and so forth—consistently suffering the worst effects, yet still maintaining agency to fight back. The book tackles food insecurity on a local as well as a global scale and will thus be useful for a broad range of audiences, including students, scholars, and the general public interested in studying food crises, globalization, and current global issues.

This book offers a much-needed reframing of food discourse by presenting alternative ways of thinking about the changing politics of food, eating, and nutrition. It examines critical epistemological questions of how food knowledge comes to be shaped and why we see pendulum swings when it comes to the question of what to eat.As food facts peak and peril in the face of conflicting dietary advice and nutritional evidence, this book situates shifting food truths through a critical analysis of how healthy eating is framed and contested, particularly amid fluctuating truth claims of a “post-truth” culture. It explores what a post-truth epistemological framework can offer critical food and health studies, considers the type of questions this may enable, and looks at what can be gained by relinquishing rigid empirical pursuits of singular dietary truths. In focusing too intently on the separation between food fact and food fiction, the book argues that politically dangerous and epistemically narrow ideas of one way to eat “healthy” or “right” are perpetuated. Drawing on a range of archival materials related to food and health and interviews with registered dietitians, this book offers various examples of shifting food truths, from macro-historical genealogies to contemporary case studies of dairy, wheat, and meat. Providing a rich and innovative analysis, this book offers news ways to think about, and act upon, our increasingly complex food landscapes. It does so by loosening our empirical Western reliance on singular food facts in favour of an articulation of contextual food truths that situate the problems of health as problems of living, not as individualistic problems of eating. It will be of interest to students, scholars, and practitioners working in food studies, food politics, sociology, environmental geography, health, nutrition, and cultural studies.

Media interest in food has intensified in recent years, leading to a contemporary food landscape where ‘alternative’ food practices are increasingly visible. Concerns that were once exclusively the domain of activist movements motivated by environmental, animal rights, health and anti-corporate agendas are now central to primetime television cooking shows, mobile apps and social media.This book is the first to explore the impact of popular media and culture on contemporary food politics. Through examination of a range of media and cultural texts, including news, digital media, advertising and food labelling, it brings together leading and emerging scholars in food studies, media and communications, sociology, law, policy studies, business, and geography. The book explores the practices of alternative food movements, the marketing techniques of conventional and alternative food producers, and the relationships between food industries, media, and the public. Covering topics ranging from agtech start-ups and social justice projects, to new ways of mediating food waste, celebrity, and ‘ethical’ foods, Alternative Food Politics reveals the importance of media as a driver of food system transformation.This is a pivotal time for media and food industries, and this book is essential reading for scholars and students seeking to better understand the futures, possibilities and limits of food politics today.

With increasing pressure on resources, the looming spectre of climate change and growing anxiety among eaters, ecology and food are at the heart of the political debates surrounding agriculture and diet. This unique contribution unravels agri-environmental issues at different spatial levels, from local to global, documenting the major shifts in agriculture from a long-term perspective.The book begins by exploring the changes in the industrialisation and socialisation of agriculture over time, through the lens of institutional economics including The French Regulation School and Conventions Theory. Building on Polanyi’s ‘Great Transformation’, the chapters in this volume analyse long-term and contemporary changes in agriculture and food systems that have occurred throughout the last few centuries. Key chapters focus on the historical changes in provisioning and the social relations of production, consumption, and regulation of food in different socio-political contexts. The future of agriculture is addressed through an analysis of controversial contemporary political claims and their engagement with strategies that aim to improve the sustainability of agriculture and food consumption.To shed light on ongoing changes and the future of food, this book asks important environmental and social questions and analyses how industrial agriculture has played out in various contexts. It is recommended supplementary reading for postgraduates and researchers in agricultural studies, food studies, food policy, the agri-food political economy and political and economic geography.

Anthropocentric thinking produces fractured ecological perspectives that can perpetuate destructive, wasteful behaviours. Learning to recognise the entangled nature of our everyday relationships with food can encourage ethical ecological thinking and lay the foundations for more sustainable lifestyles.This book analyses ethnographic data gathered from participants in Alternative Food Networks from farmers’ markets to community gardens, agricultural shows and food redistribution services. Drawing on theoretical insights from political ecology, eco-feminism, ecological humanities, human geography and critical food studies, the author demonstrates the sticky and enduring nature of anthropocentric discourses. Chapters in this book experiment with alternative grammars to support and amplify ecologically attuned practices of human and more-than-human togetherness. In times of increasing climate variability, this book calls for alternative ontologies and world-making practices centred on food which encourage agility and adaptability and are shown to be enacted through playful tinkering guided by an ethic of convivial dignity.This innovative book offers a valuable insight into food networks and sustainability which will be useful core reading for courses focusing on critical food studies, food ecology and environmental studies.

This book explores the agrifood system transitions in Brazil to provide a new understanding of the trajectory of agriculture and rural development in this country. It accentuates the increasing diversifi cation and hybridization of food production and consumption practices throughout history. With a framework that combines convention theory, neoinstitutional approaches and practice theory, this book suggests the concept of “food orders” which represents different arrangements of practices, institutions and sociotechnical artifacts. By exploring the interrelations between these elements, the book looks at six different food orders: industrial, commercial, domestic, aesthetic, civic and fi nancial, in tandem with examples of practices, sectors and territories to understand the dynamics of each one. This aids in understanding the main tendencies of the agrifood sector in such a vast country that, being a major player in global food markets, also affect production and consumption dynamics in several other countries. Besides, this book also seeks to comprehend the current institutional changes in Brazil that may be critical to interpret the global dissemination of populist and autocratic governments.Offering key insights into the contemporary sociology of agriculture and food, this book demonstrates how strengthening democracy and supporting the organization of civil society are major challenges when we think about transition for sustainable food systems.

Food insecurity in the US is a critical issue that is experienced by approximately 15% of the population each year. Hunger is not caused by an inability to produce enough food for the population, but is instead a manifestation of federal agricultural policies that support the overproduction of commodity crops and neoliberal social policies that seek to lower the amount of benefits dispersed to those in need. This book focuses on how four different food-based community programs address both the physical sensation of hunger as well as the political and economic disempowerment that work against the ability of people experiencing food insecurity to mobilize as a political force. Confronting Hunger in the USA argues that most food programs do more to create community among their volunteers than among program participants and tend to reinforce neoliberal understandings of citizenship. Community food programs reach out to the most vulnerable members of society in caring and gentle ways and often use the language of alternative economies to articulate a different relationship between the individual and the state. However, the projects in this study act as individual pieces of the state's insufficient social safety net and are only beginning to articulate a new relationship between food and society.

This book examines the role of local food movements, enterprises and networks in the transformation of the currently unsustainable global food system. It explores a series of innovations designed to re-integrate sustainable modes of food production and encourage food sovereignty.It provides detailed insights into a specialised network of social actors collaborating in novel ways and creating new economic arrangements across different geographical locales. In working to devise ‘local solutions to global problems’, the initiatives explored in the book represent a ‘second-generation’ food social movement which is less preoccupied with distinctive local qualities than with building socially just food systems aimed at delivering healthy nutrition worldwide. Drawing on fieldwork undertaken in sites across Europe, the USA and Brazil, the book provides a rich collection of case studies that offer a fresh perspective on the role of grassroots action in the transition to more sustainable food production systems.Addressing a substantive gap in the literature that falls between global analyses of the contemporary food system and highly localised case studies, the book will appeal to those teaching food studies and those conducting research on civic food initiatives or on environmental social movements more generally.Chapters 1, 3, 7, and 8 of this book are freely available as downloadable Open Access PDFs at http://www.taylorfrancis.com under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license.

This book examines the role of local food movements, enterprises and networks in the transformation of the currently unsustainable global food system. It explores a series of innovations designed to re-integrate sustainable modes of food production and encourage food sovereignty.It provides detailed insights into a specialised network of social actors collaborating in novel ways and creating new economic arrangements across different geographical locales. In working to devise ‘local solutions to global problems’, the initiatives explored in the book represent a ‘second-generation’ food social movement which is less preoccupied with distinctive local qualities than with building socially just food systems aimed at delivering healthy nutrition worldwide. Drawing on fieldwork undertaken in sites across Europe, the USA and Brazil, the book provides a rich collection of case studies that offer a fresh perspective on the role of grassroots action in the transition to more sustainable food production systems.Addressing a substantive gap in the literature that falls between global analyses of the contemporary food system and highly localised case studies, the book will appeal to those teaching food studies and those conducting research on civic food initiatives or on environmental social movements more generally.Chapters 1, 3, 7, and 8 of this book are freely available as downloadable Open Access PDFs at http://www.taylorfrancis.com under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license.

Digital Food Activism is a new edited volume that investigates how digital media technologies are transforming food activism and consumers' engagements with food, eating, and food systems. Bringing together critical food studies, economic anthropology, digital sociology, and science and technology studies, Digital Food Activism offers innovative multi-disciplinary analyses of food activist practices on social media, mobile apps, and hybrid online and offline alternative spaces. With chapters that focus on diverse digital platforms, food-related issues, and geographic locales, this volume reveals how platforms, programmers, and consumers are becoming key mediators of the mandate of food corporations and official governing actors. Digital Food Activism thereby suggests that emerging forms of activism in the digital era hold the potential to reshape the ethics, aesthetics, and patterns of food consumption.

As a food, milk has been revered and ignored, respected and feared. In the face of its 'material resistance', attempts were made to purify it of dirt and disease, and to standardize its fat content. This is a history of the struggle to bring milk under control, to manipulate its naturally variable composition and, as a result, to redraw the boundaries between nature and society. Peter Atkins follows two centuries of dynamic and intriguing food history, shedding light on the resistance of natural products to the ordering of science. After this look at the stuff in foodstuffs, it is impossible to see the modern diet in the same way again.

Reconnecting so-called alternative food geographies back to the mainstream food system - especially in light of the discursive and material 'transgressions' currently happening between alternative and conventional food networks, this volume critically interrogates and evaluates what stands for 'food politics' in these spaces of transgression now and in the near future and addresses questions such as: What constitutes 'alternative' food politics specifically and food politics more generally when organic and other 'quality' foods have become mainstreamed? What has been the contribution so far of an 'alternative food movement' and its potential to leverage further progressive change and/or make further inroads into conventional systems? What are the empirical and theoretical bases for understanding the established and growing 'transgressions' between conventional and alternative food networks? Offering a better understanding of the evolving position of the corporate food system vis a vis alternative food networks, this book considers the prospects for economic, social, cultural and material transformations led by an increasingly powerful and legitimated alternative food network.

With increasing pressure on resources, the looming spectre of climate change and growing anxiety among eaters, ecology and food are at the heart of the political debates surrounding agriculture and diet. This unique contribution unravels agri-environmental issues at different spatial levels, from local to global, documenting the major shifts in agriculture from a long-term perspective.The book begins by exploring the changes in the industrialisation and socialisation of agriculture over time, through the lens of institutional economics including The French Regulation School and Conventions Theory. Building on Polanyi’s ‘Great Transformation’, the chapters in this volume analyse long-term and contemporary changes in agriculture and food systems that have occurred throughout the last few centuries. Key chapters focus on the historical changes in provisioning and the social relations of production, consumption, and regulation of food in different socio-political contexts. The future of agriculture is addressed through an analysis of controversial contemporary political claims and their engagement with strategies that aim to improve the sustainability of agriculture and food consumption.To shed light on ongoing changes and the future of food, this book asks important environmental and social questions and analyses how industrial agriculture has played out in various contexts. It is recommended supplementary reading for postgraduates and researchers in agricultural studies, food studies, food policy, the agri-food political economy and political and economic geography.

This book analyses the interplay of urban agriculture and food sovereignty through the innovative lens of the "critical urban food perspective". It focuses on the mobilisation of urban food producers as a powerful response to highly exclusionary dynamics in the agri-food system including insufficient food access and disastrous land dispossessions.This volume particularly aims to fill the gap in the current literature by engaging with food sovereignty discourses and movements in urban areas. Related activism of urban food producers in the Global South remains underrepresented in practice and in literature. Therefore, this book engages with the lived realities of an urban agriculture initiative in George, South Africa. Building on theoretical notions of the "right to the city" and "everyday forms of resistance", the book illuminates how deprived food producers expose inequalities and propose alternatives. The findings of in-depth empirical research reveal that dwellers perceive farming as a mean to overcome historical segregation, high food prices, and unhealthy nutrition. Hence, they breathe life into food sovereignty in practice and suggest further alliances beyond the city.The book will be of interest to scholars and students of alternative food politics, agrarian transformation, and food movements as well as rural-urban intersections.

This book analyses the interplay of urban agriculture and food sovereignty through the innovative lens of the "critical urban food perspective". It focuses on the mobilisation of urban food producers as a powerful response to highly exclusionary dynamics in the agri-food system including insufficient food access and disastrous land dispossessions.This volume particularly aims to fill the gap in the current literature by engaging with food sovereignty discourses and movements in urban areas. Related activism of urban food producers in the Global South remains underrepresented in practice and in literature. Therefore, this book engages with the lived realities of an urban agriculture initiative in George, South Africa. Building on theoretical notions of the "right to the city" and "everyday forms of resistance", the book illuminates how deprived food producers expose inequalities and propose alternatives. The findings of in-depth empirical research reveal that dwellers perceive farming as a mean to overcome historical segregation, high food prices, and unhealthy nutrition. Hence, they breathe life into food sovereignty in practice and suggest further alliances beyond the city.The book will be of interest to scholars and students of alternative food politics, agrarian transformation, and food movements as well as rural-urban intersections.

This collection critically examines the role of food programming on European early television and the impact this might have had on food habits and identities for the European audiences. It foregrounds various food programme genres, from travelog, cooking show and TV cooking competition, to more artistic forms. For the first time, it examines in one place eight European countries, from Portugal to Czechoslovakia and Britain to France and Yugoslavia, to explore ways in which television contributed to culinary change, demonstrating differences and similarities in which early food programme in Europe shaped and promoted progress, modernity, gender and national identities in both Eastern and Western Europe.Featuring a number of archival images that illustrate early food programme visually, this collection complements other research into postwar food history, adding a perspective of visual medium that is often neglected. As such, it should be interesting for food and media historians as well as those interested in European postwar history and culture.

This book highlights the value and skill of horticultural work through stories of food cultivation. It examines the difficulties that arise from the perception that this type of activity is unskilled and the importance of acknowledging the expertise involved in growing food.The book provides a rare focus on horticulture as a vital part of agri-food systems, offering a social science perspective on the sector’s current and past characteristics. It presents new primary research into horticultural work and workers across UK food growing, using close attention to their abilities to highlight the depth of their knowledge and learning. This is set in the context of global agri-food regimes which press producers to seek ever more precarious labour, undermining food justice. By examining these in the context of internationally connected supply chains, it characterises injustices which recur globally and across food system labour. The conceptual argument starts from an ecological definition of skill as a social practice embedded within its socio-economic landscape, developing this perspective beyond its association with artisanal contexts. Together the empirical and conceptual materials highlight the fallacy of discourse which tends to individualise skill and the challenges around recruitment into food production. To counter this, the book proposes a more collective approach to fostering healthy skills ecosystems, reaching towards commoning through examples of horticultural communities seeking this in the meantime.It will appeal to postgraduates, researchers and professionals interested in food systems, their workers and related topics of horticultural education, training and human resources, labour, migration and politics of injustice. It draws on perspectives from rural studies, human geography and sociology and connects with international debates in these fields. Food focused scholars and activists will find data and insights to support calls for better work in food systems.

This book highlights the value and skill of horticultural work through stories of food cultivation. It examines the difficulties that arise from the perception that this type of activity is unskilled and the importance of acknowledging the expertise involved in growing food.The book provides a rare focus on horticulture as a vital part of agri-food systems, offering a social science perspective on the sector’s current and past characteristics. It presents new primary research into horticultural work and workers across UK food growing, using close attention to their abilities to highlight the depth of their knowledge and learning. This is set in the context of global agri-food regimes which press producers to seek ever more precarious labour, undermining food justice. By examining these in the context of internationally connected supply chains, it characterises injustices which recur globally and across food system labour. The conceptual argument starts from an ecological definition of skill as a social practice embedded within its socio-economic landscape, developing this perspective beyond its association with artisanal contexts. Together the empirical and conceptual materials highlight the fallacy of discourse which tends to individualise skill and the challenges around recruitment into food production. To counter this, the book proposes a more collective approach to fostering healthy skills ecosystems, reaching towards commoning through examples of horticultural communities seeking this in the meantime.It will appeal to postgraduates, researchers and professionals interested in food systems, their workers and related topics of horticultural education, training and human resources, labour, migration and politics of injustice. It draws on perspectives from rural studies, human geography and sociology and connects with international debates in these fields. Food focused scholars and activists will find data and insights to support calls for better work in food systems.

This book explores themes in the rhetoric of vegetarian discourse. A vegan practice may help mitigate crises such as climate change, global health challenges, and sharpening socioeconomic disparities, by ensuring both fairness in the treatment of animals and food justice for marginalized populations. How the message is spread is crucial for these aims.Vegan practices thus uncover tensions between individual dietary choices and social justice activism, between ego and eco, between human and animal, between capitalism and environmentalism, and within the larger universe of theoretical and practical ethics. The chapters apply rhetorical methodologies to understand vegan/vegetarian discourse, emphasizing, for example, vegan/vegetarian rhetoric through the lens of polyphony, the role of intersectional rhetoric in becoming vegan, as well as ecofeminist, semiotic, and discourse theory approaches to veganism. The book aims to show that a rhetorical understanding of vegetarian and vegan discourse is crucial for the goals of movements promoting veganism.The book is intended for a wide interdisciplinary audience of scholars, researchers, and individuals interested in veganism, food and media studies, rhetorical studies, human-animal studies, cultural studies and related disciplines. It urges readers to examine vegan discourses seriously, not just as a matter of personal choice or taste but as one vital for intersectional justice and our planetary survival.

Artists and the Practice of Agriculture maps out examples of artistic practices that engage with the aesthetics and politics of gathering food, growing edible and medicinal plants, and interacting with non-human collaborators. In the hands of contemporary artists, farming and foraging become forms of visual and material language that convey personal and political meanings.This book provides a critical analysis of artistic practices that model alternative food systems. It presents rich academic insights as well as 16 conversations with practicing artists. The volume addresses pressing issues, such as the interconnectedness of human and other-than-human beings, the weight of industrial agriculture, the legacy of colonialism, and the promise of place-based and embodied pedagogies. Through participatory projects, the artists discussed here reflect on the links between past histories, present challenges, and future solutions for the food sovereignty of local and networked communities.The book is an easy-to-navigate resource for readers interested in food studies, visual and material cultures, contemporary art, ecocriticism, and the environmental humanities.

This book investigates the current and potential roles of food consumption to address sustainability challenges in China.Focusing on the megacity of Guangzhou, it looks at sustainability and food from the perspectives of government, commercial, and third sector actors, and through the lived experiences of consumers. It charts the rapidly transforming landscapes of retail across urban China and the ways they are shaping and are shaped by everyday food consumption practices. Using a multi-method research approach of quantitative and ethnographic data, it provides readers with a rich and comprehensive understanding of the relationships and tensions between contemporary practices of food consumption and pressing sustainability challenges. It unpacks the complex foodscape in contemporary Chinese cities, from traditional wet markets to online deliveries, from supermarkets to farmers markets and alternative food providers, to understand the values and practices promoting and hindering sustainability in food consumption.The book is intended for academics from advanced undergraduate level through to Masters, postgraduates and scholars across key social science disciplines including Geography, Sociology, Anthropology, and Business, and internationally given the global interest in the focus on China.The Open Access version of this book, available at http://www.taylorfrancis.com, has been made available under a Creative Commons [Attribution-Non Commercial-No Derivatives (CC BY-NC-ND)] 4.0 license.

This book sets out to historicise our understanding of contemporary trends by studying the long relationship between science, food and drink marketing and the promotion of healthy lifestyles. It aims to bring together contemporary and historical research from a multimodal perspective, considering how scientific discourse and ideas about health and nutrition are channelled through visual and material culture.Using examples of advertisements, commercials and posters, the 16 chapters in this book will foster a cross-disciplinary and cross-temporal dialogue, uncovering links between past and present ways that manufacturers have capitalised upon scientific innovations to create new products or rebrand existing products and employed science to make claims about health and nutrition. They will, thus, demonstrate the continuity of science in food and drink marketing—even if fundamental ideas of nutrition have evolved over time. The book provides crucial new insights into the significance of the late nineteenth and early twentieth centuries as a period of innovation in food and drink marketing and showcasing how many of the marketing strategies employed today, in fact, have a far broader historical trajectory.It will be of great interest to students and scholars of Critical Food Studies, Media and Communication Studies, History of Science and Medicine and Cultural Studies, as well as nutritionists, dieticians, sportspeople, in addition to policymakers and practitioners working in the area of food and drink marketing.