Advances in Marketing, Customer Relationship Management, and E-Services – serie

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45 produkter

Kategorier

45 produkter

Online Advertising and Promotion
Modern Technologies for Marketing
AvPayam Hanafizadeh,Mehdi Behboudi
Inbunden, Engelska, 2012
2 420 kr
Skickas inom 5-8 vardagar
Organizations and Social Networking
Utilizing Social Media to Engage Consumers
AvEldon Y. Li,Stanley Lohm. fl.
Inbunden, Engelska, 2013
2 420 kr
Skickas inom 5-8 vardagar
Consumer Information Systems and Relationship Management
Design, Implementation, and Use
AvAngela Lin,Jonathan Foster
Inbunden, Engelska, 2013
2 160 kr
Skickas inom 5-8 vardagar
Marketing Decision Making and the Management of Pricing
Successful Business Tools
AvRajagopal
Inbunden, Engelska, 2013
2 420 kr
Skickas inom 5-8 vardagar
Cases on Consumer-Centric Marketing Management
AvVimi Jham,Sandeep Purim. fl.
Inbunden, Engelska, 2013
2 290 kr
Skickas inom 5-8 vardagar
Internet Mercenaries and Viral Marketing
The Case of Chinese Social Media
AvMei Wu,Peter Jakubowiczm. fl.
Inbunden, Engelska, 2013
2 290 kr
Skickas inom 5-8 vardagar
Progressive Trends in Knowledge and System-Based Science for Service Innovation
AvMichitaka Kosaka,Kunio Shirahada
Inbunden, Engelska, 2013
2 420 kr
Skickas inom 5-8 vardagar
Innovations in Services Marketing and Management
Strategies for Emerging Economies
AvAnita Goyal
Inbunden, Engelska, 2013
2 420 kr
Skickas inom 5-8 vardagar
Transcultural Marketing for Incremental and Radical Innovation
AvBryan Christiansen,Salih Y?ld?zm. fl.
Inbunden, Engelska, 2013
2 420 kr
Skickas inom 5-8 vardagar
Marketing in the Cyber Era
Strategies and Emerging Trends
AvAli Ghorbani
Inbunden, Engelska, 2013
2 420 kr
Skickas inom 5-8 vardagar
Management of Cultural Products
AvLucia Aiello
Inbunden, Engelska, 2014
4 500 kr
Skickas inom 5-8 vardagar
Handbook of Research on Retailer-Consumer Relationship Development
AvFabio Musso,Elena Druica
Inbunden, Engelska, 2014
4 955 kr
Skickas inom 5-8 vardagar
Market Research Methodologies
Multi-Method and Qualitative Approaches
AvAmandeep Takhar-Lail,Ali Ghorbani
Inbunden, Engelska, 2014
2 810 kr
Skickas inom 5-8 vardagar
Computer-Mediated Marketing Strategies
Social Media and Online Brand Communities
AvGordon Bowen,Wilson Ozuem
Inbunden, Engelska, 2014
2 550 kr
Skickas inom 5-8 vardagar
Understanding Consumer Behavior and Consumption Experience
AvRajagopal,Raquel Castaño
Inbunden, Engelska, 2015
2 350 kr
Skickas inom 5-8 vardagar
Emerging Trends and Innovation in Sports Marketing and Management in Asia
AvHo Keat Leng,Noah Yang Hsu
Inbunden, Engelska, 2015
2 940 kr
Skickas inom 5-8 vardagar
Customer Relationship Management Strategies in the Digital Era
AvSüphan Nasir
Inbunden, Engelska, 2015
2 615 kr
Skickas inom 5-8 vardagar
Analyzing the Cultural Diversity of Consumers in the Global Marketplace
AvJuan Miguel Alcántara-Pilar,Salvador del Barrio-Garcíam. fl.
Inbunden, Engelska, 2015
2 615 kr
Skickas inom 5-8 vardagar
Engaging Consumers through Branded Entertainment and Convergent Media
AvJose Marti Parreno,Carla Ruiz Mafem. fl.
Inbunden, Engelska, 2015
2 602 kr
Skickas inom 5-8 vardagar
Handbook of Research on Integrating Social Media into Strategic Marketing
AvNick Hajli
Inbunden, Engelska, 2015
4 045 kr
Skickas inom 5-8 vardagar
Maximizing Commerce and Marketing Strategies through Micro-Blogging
AvJanée N. Burkhalter,Natalie T. Wood
Inbunden, Engelska, 2015
2 940 kr
Skickas inom 5-8 vardagar
Trends and Innovations in Marketing Information Systems
AvTheodosios Tsiakis
Inbunden, Engelska, 2015
2 940 kr
Skickas inom 5-8 vardagar
Strategic Customer Relationship Management in the Age of Social Media
AvAmir Khanlari
Inbunden, Engelska, 2015
2 615 kr
Skickas inom 5-8 vardagar
Fuzzy Optimization and Multi-Criteria Decision Making in Digital Marketing
AvAnil Kumar,Manoj Kumar Dash
Inbunden, Engelska, 2015
2 615 kr
Skickas inom 5-8 vardagar
Capturing, Analyzing, and Managing Word-of-Mouth in the Digital Marketplace
AvSumangla Rathore,Avinash Panwar
Inbunden, Engelska, 2015
2 615 kr
Skickas inom 5-8 vardagar
Product Innovation through Knowledge Management and Social Media Strategies
AvAlok Kumar Goel,Puja Singhal
Inbunden, Engelska, 2015
2 680 kr
Skickas inom 5-8 vardagar
Competitive Social Media Marketing Strategies
AvGordon Bowen,Wilson Ozuem
Inbunden, Engelska, 2016
2 550 kr
Skickas inom 5-8 vardagar
Global Perspectives on Contemporary Marketing Education
AvBrent Smith,Amiram Porath
Inbunden, Engelska, 2016
2 485 kr
Skickas inom 5-8 vardagar
Global Marketing Strategies for the Promotion of Luxury Goods
AvFabrizio Mosca,Rosalia Gallo
Inbunden, Engelska, 2016
2 615 kr
Skickas inom 5-8 vardagar
Handbook of Research on Promotional Strategies and Consumer Influence in the Service Sector
AvUpendra Singh Panwar,Raj Kumarm. fl.
Inbunden, Engelska, 2016
4 370 kr
Skickas inom 5-8 vardagar

Advances in Marketing, Customer Relationship Management, and E-Services – serie

Online Advertising and Promotion

Organizations and Social Networking

Consumer Information Systems and Relationship Management

Marketing Decision Making and the Management of Pricing

Cases on Consumer-Centric Marketing Management

Internet Mercenaries and Viral Marketing

Progressive Trends in Knowledge and System-Based Science for Service Innovation

Innovations in Services Marketing and Management

Transcultural Marketing for Incremental and Radical Innovation

Marketing in the Cyber Era

Management of Cultural Products

Handbook of Research on Retailer-Consumer Relationship Development

Market Research Methodologies

Computer-Mediated Marketing Strategies

Understanding Consumer Behavior and Consumption Experience

Emerging Trends and Innovation in Sports Marketing and Management in Asia

Customer Relationship Management Strategies in the Digital Era

Analyzing the Cultural Diversity of Consumers in the Global Marketplace

Engaging Consumers through Branded Entertainment and Convergent Media

Handbook of Research on Integrating Social Media into Strategic Marketing

Maximizing Commerce and Marketing Strategies through Micro-Blogging

Trends and Innovations in Marketing Information Systems

Strategic Customer Relationship Management in the Age of Social Media

Fuzzy Optimization and Multi-Criteria Decision Making in Digital Marketing

Capturing, Analyzing, and Managing Word-of-Mouth in the Digital Marketplace

Product Innovation through Knowledge Management and Social Media Strategies

Competitive Social Media Marketing Strategies

Global Perspectives on Contemporary Marketing Education

Global Marketing Strategies for the Promotion of Luxury Goods

Handbook of Research on Promotional Strategies and Consumer Influence in the Service Sector