This collection provides an in-depth exploration of surtitling for theatre and its potential in enhancing accessibility and creativity in both the production and reception of theatrical performances.The volume collects the latest research on surtitling, which encompasses translating lyrics or sections of dialogue and projecting them on a screen. While most work has focused on opera, this book showcases how it has increasingly played a role in theatre by examining examples from well-known festivals and performances. The 11 chapters underscore how the hybrid nature and complex semiotic modes of theatrical texts, coupled with technological advancements, offer a plurality of possibilities for applying surtitling effectively across different contexts. The book calls attention to the ways in which agents in theatrical spaces need to carefully reflect on the role of surtitling in order to best serve the needs of diverse audiences and produce inclusive productions, from translators considering appropriate strategies to directors working on how to creatively employ it in performance to companies looking into all means available for successful implementation.Offering a space for interdisciplinary dialogues on surtitling in theatre, this book will be of interest to scholars in audiovisual translation, media accessibility, and theatre and performance studies.

This collection provides an in-depth exploration of surtitling for theatre and its potential in enhancing accessibility and creativity in both the production and reception of theatrical performances.The volume collects the latest research on surtitling, which encompasses translating lyrics or sections of dialogue and projecting them on a screen. While most work has focused on opera, this book showcases how it has increasingly played a role in theatre by examining examples from well-known festivals and performances. The 11 chapters underscore how the hybrid nature and complex semiotic modes of theatrical texts, coupled with technological advancements, offer a plurality of possibilities for applying surtitling effectively across different contexts. The book calls attention to the ways in which agents in theatrical spaces need to carefully reflect on the role of surtitling in order to best serve the needs of diverse audiences and produce inclusive productions, from translators considering appropriate strategies to directors working on how to creatively employ it in performance to companies looking into all means available for successful implementation.Offering a space for interdisciplinary dialogues on surtitling in theatre, this book will be of interest to scholars in audiovisual translation, media accessibility, and theatre and performance studies.

This book offers an updated and comprehensive view of the possibilities of didactic audiovisual translation (didactic AVT or DAT) in language education, by presenting the methodological bases that support its pedagogical use at all levels of linguistic proficiency, as well as in different educational stages and contexts.The volume defines the main didactic AVT modes, accompanied by general recommendations, specific guidelines, complete sample lesson plans and sequences, and models for assessment. Didactic AVT is described in this book as an effective pedagogical resource that can improve students’ language competence and trigger core factors in education, such as learners’ motivation and engagement in language classes, their cognitive processes, their creativity, and the active use of ICTs in the classroom. From the perspective of educators, DAT provides a pool of multipurpose resources that may help them to enrich their classes from a pedagogical, linguistic and intercultural standpoint.This book will be a valuable resource for graduate students, scholars, and practitioners in translation studies, particularly those interested in audiovisual translation and foreign language learning.

This book offers an updated and comprehensive view of the possibilities of didactic audiovisual translation (didactic AVT or DAT) in language education, by presenting the methodological bases that support its pedagogical use at all levels of linguistic proficiency, as well as in different educational stages and contexts.The volume defines the main didactic AVT modes, accompanied by general recommendations, specific guidelines, complete sample lesson plans and sequences, and models for assessment. Didactic AVT is described in this book as an effective pedagogical resource that can improve students’ language competence and trigger core factors in education, such as learners’ motivation and engagement in language classes, their cognitive processes, their creativity, and the active use of ICTs in the classroom. From the perspective of educators, DAT provides a pool of multipurpose resources that may help them to enrich their classes from a pedagogical, linguistic and intercultural standpoint.This book will be a valuable resource for graduate students, scholars, and practitioners in translation studies, particularly those interested in audiovisual translation and foreign language learning.

This book explores the intersections of education and technology in audiovisual translation, unpacking the evolution of AVT ecosystems and looking ahead to future directions for the role of technology in the translation industry and higher education.The volume begins by outlining a holistic account of audiovisual translation scholarship, which includes work on subtitling and dubbing but which has grown to encompass a wider range of practices in light of new technologies, before looking at the current landscape of translator education, including greater interest in distance education and AVT-centered curriculum design. These foundations set the stage for an examination of technological inroads which have permeated AVT practice, including the rise of cloud-based technologies and their use by major media companies. Bolaños draws parallels between these developments to demonstrate the ways in which new tools can help the ever-evolving needs of both the translation industry and higher education and in turn, foster industry-academia collaboration and the growth of new technologies through investment at the pedagogical level.This book will be of interest to students, scholars, and practitioners in translation studies, particularly those working in audiovisual translation, translation technologies, and translator training.The Open Access version of this book, available at http://www.taylorfrancis.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license.

This book explores the intersections of education and technology in audiovisual translation, unpacking the evolution of AVT ecosystems and looking ahead to future directions for the role of technology in the translation industry and higher education.The volume begins by outlining a holistic account of audiovisual translation scholarship, which includes work on subtitling and dubbing but which has grown to encompass a wider range of practices in light of new technologies, before looking at the current landscape of translator education, including greater interest in distance education and AVT-centered curriculum design. These foundations set the stage for an examination of technological inroads which have permeated AVT practice, including the rise of cloud-based technologies and their use by major media companies. Bolaños draws parallels between these developments to demonstrate the ways in which new tools can help the ever-evolving needs of both the translation industry and higher education and in turn, foster industry-academia collaboration and the growth of new technologies through investment at the pedagogical level.This book will be of interest to students, scholars, and practitioners in translation studies, particularly those working in audiovisual translation, translation technologies, and translator training.The Open Access version of this book, available at http://www.taylorfrancis.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license.

This collection explores the translation of dialogue from the adaptations of literary classics across audiovisual media, engaging with the question of what makes a classic through an audiovisual translation lens. The volume seeks to fill a gap on the translation of classic texts in AVT research which has tended to focus on contemporary media.The book features well-known British literary texts but places a special emphasis on adaptations of the works of Jane Austen and William Shakespeare, figures whose afterlives have mirrored each other in the proliferation of film and television adaptations of their work. Chapters analyze myriad modes of AVT, including dubbing, subtitling, SDH, and voice-over, to demonstrate the unique ways in which these modes come together in adaptations of classics and raise questions about censorship, language ideologies, cultural references, translation strategies, humor, and language variation. In focusing on translations across geographic contexts, the book offers a richer picture of the linguistic, cultural, and ideological implications of translating literary classics for the screen and the enduring legacy of these works on a global scale.This book will be of interest to scholars in audiovisual translation, literary translation, comparative literature, film and television studies, and media studies.

This collection explores the translation of dialogue from the adaptations of literary classics across audiovisual media, engaging with the question of what makes a classic through an audiovisual translation lens. The volume seeks to fill a gap on the translation of classic texts in AVT research which has tended to focus on contemporary media.The book features well-known British literary texts but places a special emphasis on adaptations of the works of Jane Austen and William Shakespeare, figures whose afterlives have mirrored each other in the proliferation of film and television adaptations of their work. Chapters analyze myriad modes of AVT, including dubbing, subtitling, SDH, and voice-over, to demonstrate the unique ways in which these modes come together in adaptations of classics and raise questions about censorship, language ideologies, cultural references, translation strategies, humor, and language variation. In focusing on translations across geographic contexts, the book offers a richer picture of the linguistic, cultural, and ideological implications of translating literary classics for the screen and the enduring legacy of these works on a global scale.This book will be of interest to scholars in audiovisual translation, literary translation, comparative literature, film and television studies, and media studies.

This collection showcases a wide range of empirical studies in didactic audiovisual translation (DAT), fostering replication of the present work to encourage future research and further expansion of DAT’s applications in language learning settings. The book seeks to offer a complementary perspective with the spotlight on empirical work, building on previous lines of inquiry rooted in descriptive analysis and the “experimental turn.”The volume is divided into three parts, aiming to bring together disparate studies from a range of classroom contexts and educational levels which draw on a mixed-methods approach in one place. The first part features research on captioning, or written language transfer, while the second includes on studies on revoicing, or oral language transfer. A final section looks at combined studies integrating both revoicing and captioning, while looking ahead to possibilities for new lines of empirically grounded research on the use of audiovisual modes at the intersection of translation and foreign language education.This volume will be of interest to students and scholars in audiovisual translation, translation studies, language education, and technology and language learning.

This collection showcases a wide range of empirical studies in didactic audiovisual translation (DAT), fostering replication of the present work to encourage future research and further expansion of DAT’s applications in language learning settings. The book seeks to offer a complementary perspective with the spotlight on empirical work, building on previous lines of inquiry rooted in descriptive analysis and the “experimental turn.”The volume is divided into three parts, aiming to bring together disparate studies from a range of classroom contexts and educational levels which draw on a mixed-methods approach in one place. The first part features research on captioning, or written language transfer, while the second includes on studies on revoicing, or oral language transfer. A final section looks at combined studies integrating both revoicing and captioning, while looking ahead to possibilities for new lines of empirically grounded research on the use of audiovisual modes at the intersection of translation and foreign language education.This volume will be of interest to students and scholars in audiovisual translation, translation studies, language education, and technology and language learning.

This innovative collection makes the case for a push within the discipline to adopt user-centric perspectives on translated video games and their corresponding accessibility features.The volume demonstrates how audiovisual translation (AVT) and media accessibility (MA) involve decisions that can re-shape the gaming experience of players and other audiences. Contributions in the book outline this in two ways. First, they collectively provide an account of the prospects and challenges that come with user-centric scholarly inquiry in game translation and accessibility. Second, complementarily, they report on original studies and new, exciting findings while adopting the perspective of global users. Taken together, the collection serves as a call to action to systematically advance research eliciting variable types of input from users who take advantage of translation and accessibility services. Such research will facilitate a clearer understanding of how the particular decisions of translators and other relevant agents shape game reception.This book will be of interest to scholars in both translation studies and video game research, as well as those interested in media accessibility and media studies more broadly.Chapters 2 and 7 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-NonCommercial-NoDerivs (CC BY-NC-ND) license.

This innovative collection makes the case for a push within the discipline to adopt user-centric perspectives on translated video games and their corresponding accessibility features.The volume demonstrates how audiovisual translation (AVT) and media accessibility (MA) involve decisions that can re-shape the gaming experience of players and other audiences. Contributions in the book outline this in two ways. First, they collectively provide an account of the prospects and challenges that come with user-centric scholarly inquiry in game translation and accessibility. Second, complementarily, they report on original studies and new, exciting findings while adopting the perspective of global users. Taken together, the collection serves as a call to action to systematically advance research eliciting variable types of input from users who take advantage of translation and accessibility services. Such research will facilitate a clearer understanding of how the particular decisions of translators and other relevant agents shape game reception.This book will be of interest to scholars in both translation studies and video game research, as well as those interested in media accessibility and media studies more broadly.Chapters 2 and 7 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-NonCommercial-NoDerivs (CC BY-NC-ND) license.

This collection represents the first of its kind, bringing together the latest research on danmu, the fast-growing phenomenon of live comments overlaid on audiovisual media changing the shape of audience participation on video-streaming platforms and of audiovisual translation research today.The volume presents compelling evidence of danmu's growing influence in shaping the future of audiovisual translation and online computer-mediated communication. Through diverse theoretical and methodological lenses, the chapters delve into how danmu facilitates audience participation, impacts documentary viewing through emotional engagement, and challenges traditional subtitling with multimodal pseudotranslations. It further explores cultural citizenship in video game commentary, virtual communities of practice in danmu, and Chinese audience preferences in danmu-enhanced viewing experiences.This book will be of interest to scholars in audiovisual translation, media studies, digital communication, and East Asian studies.Chapter 6 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-NonCommercial-NoDerivs (CC BY-NC-ND) license.

This collection represents the first of its kind, bringing together the latest research on danmu, the fast-growing phenomenon of live comments overlaid on audiovisual media changing the shape of audience participation on video-streaming platforms and of audiovisual translation research today.The volume presents compelling evidence of danmu's growing influence in shaping the future of audiovisual translation and online computer-mediated communication. Through diverse theoretical and methodological lenses, the chapters delve into how danmu facilitates audience participation, impacts documentary viewing through emotional engagement, and challenges traditional subtitling with multimodal pseudotranslations. It further explores cultural citizenship in video game commentary, virtual communities of practice in danmu, and Chinese audience preferences in danmu-enhanced viewing experiences.This book will be of interest to scholars in audiovisual translation, media studies, digital communication, and East Asian studies.Chapter 6 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-NonCommercial-NoDerivs (CC BY-NC-ND) license.

This collection explores the range of approaches and frameworks used in the study of minority languages and cultures in audiovisual translation (AVT), encouraging interdisciplinary conversations toward fostering linguistic diversity on screen.The volume is organized around five parts, looking at examples from across the Americas, Europe, the Middle East, and China as well as issues around sign languages in AVT. Chapters explore innovative strategies in subtitling, dubbing, and fansubbing to address non-standard varieties, ethnolinguistic diversities, and multilingualism, among other key themes, across different forms of media. The volume also looks ahead to how the study and practice of AVT might be re-envisioned in relation to minority languages, societies, and cultures in the future.This book will be of interest to scholars in translation studies, audiovisual translation, media accessibility, and media studies.

This collection provides an in-depth exploration of surtitling for theatre and its potential in enhancing accessibility and creativity in both the production and reception of theatrical performances.The volume collects the latest research on surtitling, which encompasses translating lyrics or sections of dialogue and projecting them on a screen. While most work has focused on opera, this book showcases how it has increasingly played a role in theatre by examining examples from well-known festivals and performances. The 11 chapters underscore how the hybrid nature and complex semiotic modes of theatrical texts, coupled with technological advancements, offer a plurality of possibilities for applying surtitling effectively across different contexts. The book calls attention to the ways in which agents in theatrical spaces need to carefully reflect on the role of surtitling in order to best serve the needs of diverse audiences and produce inclusive productions, from translators considering appropriate strategies to directors working on how to creatively employ it in performance to companies looking into all means available for successful implementation.Offering a space for interdisciplinary dialogues on surtitling in theatre, this book will be of interest to scholars in audiovisual translation, media accessibility, and theatre and performance studies.

This collection provides an in-depth exploration of surtitling for theatre and its potential in enhancing accessibility and creativity in both the production and reception of theatrical performances.The volume collects the latest research on surtitling, which encompasses translating lyrics or sections of dialogue and projecting them on a screen. While most work has focused on opera, this book showcases how it has increasingly played a role in theatre by examining examples from well-known festivals and performances. The 11 chapters underscore how the hybrid nature and complex semiotic modes of theatrical texts, coupled with technological advancements, offer a plurality of possibilities for applying surtitling effectively across different contexts. The book calls attention to the ways in which agents in theatrical spaces need to carefully reflect on the role of surtitling in order to best serve the needs of diverse audiences and produce inclusive productions, from translators considering appropriate strategies to directors working on how to creatively employ it in performance to companies looking into all means available for successful implementation.Offering a space for interdisciplinary dialogues on surtitling in theatre, this book will be of interest to scholars in audiovisual translation, media accessibility, and theatre and performance studies.

This book offers an updated and comprehensive view of the possibilities of didactic audiovisual translation (didactic AVT or DAT) in language education, by presenting the methodological bases that support its pedagogical use at all levels of linguistic proficiency, as well as in different educational stages and contexts.The volume defines the main didactic AVT modes, accompanied by general recommendations, specific guidelines, complete sample lesson plans and sequences, and models for assessment. Didactic AVT is described in this book as an effective pedagogical resource that can improve students’ language competence and trigger core factors in education, such as learners’ motivation and engagement in language classes, their cognitive processes, their creativity, and the active use of ICTs in the classroom. From the perspective of educators, DAT provides a pool of multipurpose resources that may help them to enrich their classes from a pedagogical, linguistic and intercultural standpoint.This book will be a valuable resource for graduate students, scholars, and practitioners in translation studies, particularly those interested in audiovisual translation and foreign language learning.

This book offers an updated and comprehensive view of the possibilities of didactic audiovisual translation (didactic AVT or DAT) in language education, by presenting the methodological bases that support its pedagogical use at all levels of linguistic proficiency, as well as in different educational stages and contexts.The volume defines the main didactic AVT modes, accompanied by general recommendations, specific guidelines, complete sample lesson plans and sequences, and models for assessment. Didactic AVT is described in this book as an effective pedagogical resource that can improve students’ language competence and trigger core factors in education, such as learners’ motivation and engagement in language classes, their cognitive processes, their creativity, and the active use of ICTs in the classroom. From the perspective of educators, DAT provides a pool of multipurpose resources that may help them to enrich their classes from a pedagogical, linguistic and intercultural standpoint.This book will be a valuable resource for graduate students, scholars, and practitioners in translation studies, particularly those interested in audiovisual translation and foreign language learning.

This book explores the intersections of education and technology in audiovisual translation, unpacking the evolution of AVT ecosystems and looking ahead to future directions for the role of technology in the translation industry and higher education.The volume begins by outlining a holistic account of audiovisual translation scholarship, which includes work on subtitling and dubbing but which has grown to encompass a wider range of practices in light of new technologies, before looking at the current landscape of translator education, including greater interest in distance education and AVT-centered curriculum design. These foundations set the stage for an examination of technological inroads which have permeated AVT practice, including the rise of cloud-based technologies and their use by major media companies. Bolaños draws parallels between these developments to demonstrate the ways in which new tools can help the ever-evolving needs of both the translation industry and higher education and in turn, foster industry-academia collaboration and the growth of new technologies through investment at the pedagogical level.This book will be of interest to students, scholars, and practitioners in translation studies, particularly those working in audiovisual translation, translation technologies, and translator training.The Open Access version of this book, available at http://www.taylorfrancis.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license.

This book explores the intersections of education and technology in audiovisual translation, unpacking the evolution of AVT ecosystems and looking ahead to future directions for the role of technology in the translation industry and higher education.The volume begins by outlining a holistic account of audiovisual translation scholarship, which includes work on subtitling and dubbing but which has grown to encompass a wider range of practices in light of new technologies, before looking at the current landscape of translator education, including greater interest in distance education and AVT-centered curriculum design. These foundations set the stage for an examination of technological inroads which have permeated AVT practice, including the rise of cloud-based technologies and their use by major media companies. Bolaños draws parallels between these developments to demonstrate the ways in which new tools can help the ever-evolving needs of both the translation industry and higher education and in turn, foster industry-academia collaboration and the growth of new technologies through investment at the pedagogical level.This book will be of interest to students, scholars, and practitioners in translation studies, particularly those working in audiovisual translation, translation technologies, and translator training.The Open Access version of this book, available at http://www.taylorfrancis.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license.

This collection explores the translation of dialogue from the adaptations of literary classics across audiovisual media, engaging with the question of what makes a classic through an audiovisual translation lens. The volume seeks to fill a gap on the translation of classic texts in AVT research which has tended to focus on contemporary media.The book features well-known British literary texts but places a special emphasis on adaptations of the works of Jane Austen and William Shakespeare, figures whose afterlives have mirrored each other in the proliferation of film and television adaptations of their work. Chapters analyze myriad modes of AVT, including dubbing, subtitling, SDH, and voice-over, to demonstrate the unique ways in which these modes come together in adaptations of classics and raise questions about censorship, language ideologies, cultural references, translation strategies, humor, and language variation. In focusing on translations across geographic contexts, the book offers a richer picture of the linguistic, cultural, and ideological implications of translating literary classics for the screen and the enduring legacy of these works on a global scale.This book will be of interest to scholars in audiovisual translation, literary translation, comparative literature, film and television studies, and media studies.

This collection explores the translation of dialogue from the adaptations of literary classics across audiovisual media, engaging with the question of what makes a classic through an audiovisual translation lens. The volume seeks to fill a gap on the translation of classic texts in AVT research which has tended to focus on contemporary media.The book features well-known British literary texts but places a special emphasis on adaptations of the works of Jane Austen and William Shakespeare, figures whose afterlives have mirrored each other in the proliferation of film and television adaptations of their work. Chapters analyze myriad modes of AVT, including dubbing, subtitling, SDH, and voice-over, to demonstrate the unique ways in which these modes come together in adaptations of classics and raise questions about censorship, language ideologies, cultural references, translation strategies, humor, and language variation. In focusing on translations across geographic contexts, the book offers a richer picture of the linguistic, cultural, and ideological implications of translating literary classics for the screen and the enduring legacy of these works on a global scale.This book will be of interest to scholars in audiovisual translation, literary translation, comparative literature, film and television studies, and media studies.

This collection showcases a wide range of empirical studies in didactic audiovisual translation (DAT), fostering replication of the present work to encourage future research and further expansion of DAT’s applications in language learning settings. The book seeks to offer a complementary perspective with the spotlight on empirical work, building on previous lines of inquiry rooted in descriptive analysis and the “experimental turn.”The volume is divided into three parts, aiming to bring together disparate studies from a range of classroom contexts and educational levels which draw on a mixed-methods approach in one place. The first part features research on captioning, or written language transfer, while the second includes on studies on revoicing, or oral language transfer. A final section looks at combined studies integrating both revoicing and captioning, while looking ahead to possibilities for new lines of empirically grounded research on the use of audiovisual modes at the intersection of translation and foreign language education.This volume will be of interest to students and scholars in audiovisual translation, translation studies, language education, and technology and language learning.

This collection showcases a wide range of empirical studies in didactic audiovisual translation (DAT), fostering replication of the present work to encourage future research and further expansion of DAT’s applications in language learning settings. The book seeks to offer a complementary perspective with the spotlight on empirical work, building on previous lines of inquiry rooted in descriptive analysis and the “experimental turn.”The volume is divided into three parts, aiming to bring together disparate studies from a range of classroom contexts and educational levels which draw on a mixed-methods approach in one place. The first part features research on captioning, or written language transfer, while the second includes on studies on revoicing, or oral language transfer. A final section looks at combined studies integrating both revoicing and captioning, while looking ahead to possibilities for new lines of empirically grounded research on the use of audiovisual modes at the intersection of translation and foreign language education.This volume will be of interest to students and scholars in audiovisual translation, translation studies, language education, and technology and language learning.

This innovative collection makes the case for a push within the discipline to adopt user-centric perspectives on translated video games and their corresponding accessibility features.The volume demonstrates how audiovisual translation (AVT) and media accessibility (MA) involve decisions that can re-shape the gaming experience of players and other audiences. Contributions in the book outline this in two ways. First, they collectively provide an account of the prospects and challenges that come with user-centric scholarly inquiry in game translation and accessibility. Second, complementarily, they report on original studies and new, exciting findings while adopting the perspective of global users. Taken together, the collection serves as a call to action to systematically advance research eliciting variable types of input from users who take advantage of translation and accessibility services. Such research will facilitate a clearer understanding of how the particular decisions of translators and other relevant agents shape game reception.This book will be of interest to scholars in both translation studies and video game research, as well as those interested in media accessibility and media studies more broadly.Chapters 2 and 7 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-NonCommercial-NoDerivs (CC BY-NC-ND) license.

This innovative collection makes the case for a push within the discipline to adopt user-centric perspectives on translated video games and their corresponding accessibility features.The volume demonstrates how audiovisual translation (AVT) and media accessibility (MA) involve decisions that can re-shape the gaming experience of players and other audiences. Contributions in the book outline this in two ways. First, they collectively provide an account of the prospects and challenges that come with user-centric scholarly inquiry in game translation and accessibility. Second, complementarily, they report on original studies and new, exciting findings while adopting the perspective of global users. Taken together, the collection serves as a call to action to systematically advance research eliciting variable types of input from users who take advantage of translation and accessibility services. Such research will facilitate a clearer understanding of how the particular decisions of translators and other relevant agents shape game reception.This book will be of interest to scholars in both translation studies and video game research, as well as those interested in media accessibility and media studies more broadly.Chapters 2 and 7 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-NonCommercial-NoDerivs (CC BY-NC-ND) license.

This collection represents the first of its kind, bringing together the latest research on danmu, the fast-growing phenomenon of live comments overlaid on audiovisual media changing the shape of audience participation on video-streaming platforms and of audiovisual translation research today.The volume presents compelling evidence of danmu's growing influence in shaping the future of audiovisual translation and online computer-mediated communication. Through diverse theoretical and methodological lenses, the chapters delve into how danmu facilitates audience participation, impacts documentary viewing through emotional engagement, and challenges traditional subtitling with multimodal pseudotranslations. It further explores cultural citizenship in video game commentary, virtual communities of practice in danmu, and Chinese audience preferences in danmu-enhanced viewing experiences.This book will be of interest to scholars in audiovisual translation, media studies, digital communication, and East Asian studies.Chapter 6 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-NonCommercial-NoDerivs (CC BY-NC-ND) license.

This collection represents the first of its kind, bringing together the latest research on danmu, the fast-growing phenomenon of live comments overlaid on audiovisual media changing the shape of audience participation on video-streaming platforms and of audiovisual translation research today.The volume presents compelling evidence of danmu's growing influence in shaping the future of audiovisual translation and online computer-mediated communication. Through diverse theoretical and methodological lenses, the chapters delve into how danmu facilitates audience participation, impacts documentary viewing through emotional engagement, and challenges traditional subtitling with multimodal pseudotranslations. It further explores cultural citizenship in video game commentary, virtual communities of practice in danmu, and Chinese audience preferences in danmu-enhanced viewing experiences.This book will be of interest to scholars in audiovisual translation, media studies, digital communication, and East Asian studies.Chapter 6 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-NonCommercial-NoDerivs (CC BY-NC-ND) license.

This collection explores the range of approaches and frameworks used in the study of minority languages and cultures in audiovisual translation (AVT), encouraging interdisciplinary conversations toward fostering linguistic diversity on screen.The volume is organized around five parts, looking at examples from across the Americas, Europe, the Middle East, and China as well as issues around sign languages in AVT. Chapters explore innovative strategies in subtitling, dubbing, and fansubbing to address non-standard varieties, ethnolinguistic diversities, and multilingualism, among other key themes, across different forms of media. The volume also looks ahead to how the study and practice of AVT might be re-envisioned in relation to minority languages, societies, and cultures in the future.This book will be of interest to scholars in translation studies, audiovisual translation, media accessibility, and media studies.